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Nissan reveals updated 2015 370Z Nismo among the faithful

Well before quick Honda Si models of the '80s or the performance juggernaut that the Toyota Supra and Mazda RX-7 became in the 90s, the Datsun 240Z was an early stake in the ground for Japanese sports cars. It was affordable, but the original Z-car was also a capable coupe that could show its tail to European and American rivals. Today, Nissan celebrates the car each year with fellow enthusiasts at its ZDAYZ event, and this year in North Carolina, it's surprising fans by launching the 2015 370Z Nismo there with some significant upgrades.
The biggest change is that the 370Z Nismo is available with a seven-speed automatic transmission for the first time. The six-speed manual is still standard, of course. But for those who don't want to use a clutch, Nissan is offering the new automatic with Downshift Rev Matching and a manual mode via paddle shifters. Power is still provided by the same 3.7-liter V6 as last year, producing 350 horsepower and 276 pound-feet of torque with a limited-slip differential at the back for added traction.
This hottest 370Z model also receives a brand-new GT-R-inspired bodykit that features a deeper front fascia, LED running lights and blacked-out headlight bezels. It also sports a new chin spoiler bearing the Nismo emblem and red accents that flow from the front, down the side sills and all the way to the rear bumper. At the back, there is also a smaller ducktail spoiler for a more mature look. The 2015 also wears cool 19-inch forged aluminum wheels by Rays with a new twin-spoke design and charcoal finish. Compared to last year's model, it's a much more mature-looking coupe.

Half of Chinese car buyers won't shop Japanese over hard feelings

The hard feelings between China and Japan is no real secret. Besides modern-day disputes, the two countries have had a long-running enmity that dates back to well before the atrocities of World War II. All things considered, then, it shouldn't be a shock that half of Chinese car buyers wouldn't consider a Japanese car. This survey, conducted by Bernstein Research, found that 51 percent of 40,000 Chinese consumers wouldn't even consider a Japanese car – which, again, isn't really surprising, when you consider stories like this. According to Bernstein, the most troubling thing is the location of these sentiments – smaller, growing cities where the population is going to need sets of wheels. We imagine it wouldn't be as big of an issue in traffic-clogged Shanghai or Beijing, but these small cities are going to become a major focus for automakers. "Nationalistic feelings are an impediment. [Japanese] premium brands will struggle," analyst Max Warburton wrote in a research note, according to The Wall Street Journal. Things will improve for Japanese makes, although China will remain a challenge, with Warburton writing, "the one thing that comes out most clearly is that most Chinese really want a German car. While we expect Japanese brands to continue to recover market share this year, ultimately the market will belong to the Germans." There are a few other insights from the study. According to WSJ, Japanese brands are viewed better than Korean brands, and they're seen as more comfortable than the offerings from Germany or the US, despite the fact that everyone in China apparently wants a German car. This is a tough position for the Japanese makes to be in, as there's really not a lot they can do to win favor with Chinese buyers. It will be interesting to see how this plays out, particularly as the importance of the PRC continues to increase year after year. News Source: The Wall Street Journal - sub. req.Image Credit: Kazuhiro Nogi / AFP / Getty Images Honda Mazda Nissan Toyota Car Buying

Nissan Juke Nismo RS reveal confirmed by LA Auto Show

With the LA Auto Show a little more than a month away, we're getting a good idea of which cars we'll be seeing there. Show organizers have issued a press release that names numerous debuts we've heard about already, and one that caught our eye as brand new: the Nissan Juke Nismo RS.
We first heard about the Juke Nismo RS last year, and reported news of track-focused handling upgrades as well as a boost in power to the tune of 270 horsepower - an increase of 73 hp over a standard Juke. There is still no definitive word as to what else the will come with the Nismo RS package.
In addition to the Juke, we hear that the Nismo brand will also help unveil a new concept vehicle for Nissan on the LA stage.