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Fiat contemplating sub-brand to compete with Dacia, Datsun

You can add Fiat to the admittedly short list of automakers considering a low-cost brand to rival Dacia. The inexpensive Eastern European brand from Renault-Nissan has performed on the balance sheet like a premium model line, and the money the alliance is taking off the table is encouraging other players to deal themselves in. Pretty soon Nissan's Datsun sub-brand will join the Dacia party, going on sale in Russia, Indonesia and India and will claim even more rubles, rupiahs and rupees for the parent company. Volkswagen recently said it will make a decision this year on a budget line for the Chinese market. With the euthanasia of Lancia and plans to move the Fiat brand upmarket, company CEO Sergio Marchionne wonders aloud to Automotive News Europe whether there could be room for a new budget brand underneath Fiat.
We're told that the initiative has been in the idea box for five years and even moved to the stage of name considerations, like Innocenti, but worries about profit kept it from realization. If such a range were to be developed, Marchionne says it couldn't be built in Italy and stay within budget, and the company is "analyzing its manufacturing capacity outside of Europe to see if a low-cost brand is viable."

Datsun debuts new seven-seat Go+ in Indonesia [w/video]

The Datsun name may have long since been replaced by Nissan, but the old brand is making a comeback - in certain markets, at least. Nissan relaunched the Datsun brand in July as its new budget brand for developing markets with the debut of the Go hatchback, and has now followed up with the addition of the larger Go+.
Set to be built in Indonesia at Nissan's plant in Purwakarta, the Go+ debuts today in the capital of Jakarta as the second model in the new Datsun lineup. The seven-passenger minivan features flexible seating in a compact form 13 feet long, powered by an unspecified 1.2-liter engine mated to a five-speed manual transmission.
Nissan isn't saying much else about the model, but hopes the new Datsun twins will account for half of its sales in Indonesia within three years. The low price target for both models - set to come in at less than 100 million rupiah ($8,700) - ought to help it get there. The lineup is then scheduled to reach other markets, starting with India, Russia and South Africa next year.

Nissan reviving Pulsar name for Euro market

The Nissan Pulsar doesn't have what we'd consider a rich history in the US, other than on some models decades ago. However, the nameplate has been part of the Nissan lineup globally since 1978 and has proven popular in Asia and Australia. Now, the brand is teasing a five-door hatch to revive the name and hit European showrooms this fall.
The new Pulsar will be built at the company's recently renovated factory in Barcelona, Spain. It's not clear from the teaser whether this is the same model that is already sold in other parts of the world or a brand new vehicle. Although, Nissan says in the announcement that the car "has been designed to meet the specific demands of European car buyers."
With competitors like the Volkswagen Golf and Ford Focus, the European five-door hatch market is seriously competitive. It will be interesting to see if Nissan will have something special to bring to the table. Scroll down to read Nissan's full teaser about its latest hatchback in Europe.