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Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

Nissan Leaf's lead over Renault Zoe narrows in Europe

The Nissan Leaf has seen its sales steadily decline in the US for a while now. Here, its been eclipsed by the second-generation Chevrolet Volt extended-range plug-in while people await the next-generation version of the all-electric Leaf. The EV may be starting to receive a similar response across the Pond. While the Leaf remains Europe's biggest-selling EV, that lead is eroding, as sales of the Renault Zoe are catching up, according to the European Alternative Fuels Observatory (EAFO). It's a good thing Nissan and Renault are sister companies. Through May, Nissan sold about 9,500 Leaf vehicles in Europe. The good news is that number is up 37 percent from a year earlier. There's disconcerting news, too, and that is that the Renault Zoe's sales have surged 60 percent this year to almost 9,400 units. So, for all we know, the Zoe may have caught up with the Leaf last month. Still, both models are outpacing demand for the Tesla Model S and Volkswagen e-Golf: the former's sales are little-changed this year, while the latter model's sales have dropped 34 percent. The BMW i3, Kia Soul EV, and Mercedes-Benz B250e all have had higher sales this year. As for plug-in hybrids, the Mitsubishi Outlander PHEV has maintained its substantial European lead, almost doubling sales of the Volkswagen Golf GTE and totaling almost 9,400 units sold through May. Meanwhile, the new Volvo XC90 PHEV has leapfrogged models such as the Volkswagen Passat GTE, Mercedes-Benz C350e, and Audi A3 e-Tron into third place behind the Mitsubishi and VW. Here in the US, Nissan Leaf sales through June fell 41 percent from a year earlier to about 5,800 units, while Chevrolet Volt sales have surged 75 percent to 9,808 units. Featured Gallery 2016 Nissan Leaf View 30 Photos News Source: EAFO, Getty via Green Car Reports Green Nissan Renault Electric ev sales zoe

Asking price for Paul Walker's GT-R from Fast & Furious nearly triples [w/video]

The German owner of the only Nissan Skyline GT-R to survive filming Fast & Furious (a.k.a., The Fast and the Furious 4) has put his car up for sale following the death of Paul Walker, Yahoo Autos reports. The original sale price was reportedly an already hefty 300,000 euros ($412,110), but it has since been raised to 1,000,000 euros ($1.37 million).
Despite many well-intentioned efforts, the Skyline GT-R was (and still is) illegal to import for street use in the US, so this R34-generation GT-R and seven others were shipped here without engines and classified as kit cars to sidestep federal law. Once here, the engines were installed, and seven street-legal GT-Rs proceeded to be destroyed during the filming of F&F. But one car, the "hero" car for sale here, was driven by Walker in non-violent scenes and thus is the only GT-R that survived filming.
Then, in July 2009, the federal government cracked down on importers of these cars, seizing almost 50 GT-Rs, including this one, telling owners to export them or risk having them destroyed. The hero GT-R was therefore exported, and its whereabouts have been unknown until recently, when the current German owner allowed it to be featured in a review (watch the German-language video below). You can see the online ad (also German) of the heavily modified GT-R here, where it sits proudly with its sky-high price tag.