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2016 Mitsubishi i-MiEV coming in March

For the next incarnation of the Mitsubishi i-MiEV electric vehicle, the Japanese automaker is looking to give a bit more for the sake of selling a few more. It's a simple concept for a pretty simple car. The re-trial run starts next month. The EV's 2016 model-year version will go on sale in the US in March, Inside EVs says. On the face of it, not a lot will change with the four-seater. The car will still deliver 66 horsepower and will still provide a single-charge range of 62 miles. When reached by AutoblogGreen, Mitsubishi confirmed these numbers as well as its MSRP of $22,995, same as the 2014 model (there was no 2015 model-year version). That's the cost before the $7,500 federal tax break kicks in. Still, there is news. The 2016 version will have an optional navigation package that will include a seven-inch touchscreen display as well as real-time traffic data and 3D mapping. Folks can also pay a little more for touches such as a Bluetooth hands-free phone system, rear-view camera and USB port, according to Mitsubishi. The company hopes these changes will spur near-dormant sales of the model, which made its US debut in 2011. Last year, Mitsubishi sold just 196 units of the i, down from 1,029 in 2013. Related Video: Featured Gallery Mitsubishi i-MiEV News Source: Inside EVs via Green Car Reports Green Mitsubishi Electric i-miev

Mitsubishi leaving US? No, it's doubling its marketing budget

We rarely hear any major news coming out of the National Automobile Dealers Association (NADA) annual meeting in Orlando, FL, but Mitsubishi executives found this a fitting place to announce a big push for increased advertising here in the US. A report in Automotive News states that the struggling Japanese automaker is returning to advertising in prime time television for the first time since 2005, with the push slated to begin in June and July for the launch of the 2014 Mitsubishi Outlander shown above.
Despite dwindling sales and a shrinking lineup, Mitsubishi's new North American chairman, Gayu Uesugi, has said on multiple occasions that the automaker has no plans to abandon the US market. Spending extra money on marketing and advertising should be a good start to help improve sales, but a lack of fresh and competitive products is also keeping showrooms empty. Aside from the new Outlander, the AN report says that Mitsubishi spokesman Roger Yasukawa said that a "yet-to-be-named subcompact" will arrive this year, which suggests the unnamed hatchback shown below (known elsewhere as the Mirage), could be heading to the US after its North American introduction at the Montreal Auto Show last month.

Japan readying first stealth fighter for 2016 test

This post is appearing on Autoblog Military, Autoblog's sub-site dedicated to the vehicles, aircraft and ships of the world's armed forces. The nation of Japan is somewhat unique in terms of the world's militaries. Following its loss in World War II, the country was stripped of its ability to wage war, and its military was reestablished nearly a decade later not as an aggressive force but as a self-defense force. Today, the Japanese constitution forbids the country from maintaining anything but its Ground, Maritime, and Air Self-Defense Forces. Since Prime Minister Shinzo Abe first took office in September 2006 and continuing in his second term, which began in late 2012, Japan's military has seen something of a renaissance. Earlier this year, the country's legislature officially approved a new law that allowed Japan to use its military in international conflicts, even if there's no direct threat to the Home Islands. And even earlier still, Japan announced a desire to increase its drone capability. Now, like the US, Russia, and China, the country is preparing its own stealth fighter. Slated to take to the skies for its maiden flight in early 2016, the Advanced Technology Demonstrator X is a Mitsubishi-built plane that looks like the lovechild of an F-22 Raptor, an F-16 Falcon, and an F/A-18 Hornet. According to the attached video from Bloomberg, the ATD-X carries all the stealth fighter hallmarks. Its shape is designed to minimize its radar cross-section, while the body is coated in radar-absorbent material. And of course, the weapons systems are stored within underbelly bays. But why is Japan even testing it, especially when you consider the company placed an order for 42 F-35 Lightning IIs way back in 2011? Well, for one, it's going to be a lot more affordable than the F-35, which is the single most expensive weapons platform in human history. Where individual F-35s cost around $100 million, depending on what source you're looking at, Bloomberg reports that the ATD-X could be developed for just $324 million. Even if there are some utterly absurd cost overruns and the per-unit cost is closer to astronomical than affordable, putting together a fleet of production ATD-X's is probably going to be cheaper overall. You can hear more about why Japan is considering the ATD-X in the video down below. Check it out.