1986 Mitsubishi Mighty Max on 2040-cars

Auto blog

Mitsubishi's first US chairman since 2007 charged with revitalizing brand

Have a look at Mitsubishi North America's vehicle page and you'll find seven cars in four model lines: i-MiEV electric hatch, Lancer sedan, Lancer Evolution and Sportback, Outlander and Outlander Sport, and Galant sedan. The Galant has 3.9 tires in the automotive grave, and the only hope for mainstream excitement, the Eclipse coupe and Spyder, had hemlock poured down their crankcases last year. Increasing the quotient of bleak, the Lancer isn't due for a refresh until 2014, the coming Outlander PHEV will sell in miniscule numbers when it does arrive, a little sports car has been nixed and the only other Mitsu being considered for our landmass is the Colt, which, for its stellar fuel economy numbers, looks like a car designed by Pikachu. There's also that matter of declining NA market share in a rising overall market, Mitsubishi's piece of the total pie currently hovering around the 0.4-percent mark according to Automotive News.
The company has decided to do more about it, reassigning Executive Vice President and Head Officer of the Headquarters Product Projects & Strategy Group Gayu Uesugi to be the new chairman of Mitsubishi Motors North America. It will be the first time in five years that someone has filled the chairman position at MMNA.
The hope is that with Uesugi's 35 years with the company, his experience in the company's global product plan and his success in emerging market strategy, he's the man to "[develop] a product plan and growth strategy for the US market" that will put things right. Or at least better. He will work with Yoichi Yokozawa, who has been CEO of MMNA since last year. There are more details on the move in the press release below.

Mitsubishi Vision Ralliart Concept revealed at Tokyo Auto Salon

Mitsubishi has arrived at the 2022 Tokyo Auto Salon with a bevy of vehicles, but none more interesting than the Vision Ralliart Concept. We have fond memories of the Ralliart name on Mitsubishi models sold years ago, which gives us a glimmer of hope that a return to the sub brand could once again give us a Mitsubishi to get excited about as enthusiasts. That initial Ralliart return is in concept form and in the shape of the new Outlander. Mitsubishi is using the Outlander PHEV as the basis of this concept, but it appears as though nothing has been done to the powertrain to make it any more potent than the standard car. However, Mitsu has attended to it elsewhere. The Ralliart Concept gets large brake rotors and six-piston brake calipers to increase stopping power. It also features suspension changes. Mitsubishi doesn’t say exactly what itÂ’s changed beyond specifying that the comfortable ride “is further refined,” though. Lastly, Mitsubishi fitted 22-inch wheels with bigger tires to enhance cornering. Appearance-wise, the Vision Ralliart Concept gets unique front and rear bumpers, wider fenders in front and rear, a new front grille and big rear diffuser. Mitsubishi says that this car “embodies Mitsubishi Motors' vision for the new Ralliart and brings together the company's engineering and passion for Monozukuri challenges (craftsmanship).” How all of the above may translate into a production Outlander Ralliart model is still to be determined, and itÂ’s not yet clear if weÂ’ll ever see such a thing in the U.S. Beyond that concept, we also get a look at an Outlander Ralliart Style and an Eclipse Cross Ralliart Style. Both of these cars are full of red, white and black stickers/accents to give them the Ralliart look weÂ’d expect. However, the packages are limited to appearance changes only. Again, Mitsubishi gives no indication as to what its end game might be with these vehicles. On the off-road side of things, there's the Outlander Wild Adventure Style based on the PHEV. This model adopts a bunch of Mitsubishi accessories that make it a better vehicle for heading into the wilderness. It has items like all-terrain tires, bumper protectors, mud guards, a roof carrier, trailer hitch and additional garnishes all around to give it a sportier/outdoorsy look. If kei cars are more your style, Mitsubishi has also revealed the K-EV Concept X Style in Tokyo. ItÂ’s meant to preview a new generation of electric kei cars in Japan.

Nissan CEO plans to deliver 'raw details of the misconduct' to Renault

TOKYO/PARIS — Nissan Motor's CEO plans to meet one-on-one with the deputy CEO of automaking partner Renault in Amsterdam this week, sources told Reuters, amid tensions over the future of the alliance after Chairman Carlos Ghosn's arrest last month. The meeting would be the first face-to-face interaction between Nissan's Hiroto Saikawa and Renault's Thierry Bollore since Ghosn was arrested on Nov. 19 in Tokyo. It would take place alongside regular top-level, monthly talks between the partners and Mitsubishi Motor Corp that will be held over two days from Tuesday, according to one of the sources familiar with the matter. Saikawa, who took over from Ghosn as CEO last year, is planning to discuss at the meeting with Bollore possible changes to the partnership's management and operations with an eye to continuing the alliance, another source who is close to Nissan's management said. The talks in Amsterdam could provide Saikawa with an opportunity to try and convince Renault executives of the gravity of Ghosn's alleged misconduct discovered during an in-house investigation by the Japanese automaker. They are being held a day after Saikawa rebuffed a demand from Renault for an extraordinary shareholder meeting that would have offered the French car maker a chance to weigh in on Ghosn's replacement as chairman and on other Nissan board appointments. Mitsubishi Chairman Osamu Masuko said late on Monday he will attend the Amsterdam meetings via video conference. A Nissan spokesman said Saikawa would attend meetings with alliance partners in Amsterdam from Tuesday, but declined to comment on the possibility of the one-on-one meeting with Bollore. Ghosn was charged last week alongside alleged accomplice Greg Kelly and Nissan itself over the company's failure to declare $43 million in deferred income that Ghosn had arranged to be paid while chairman and CEO. Both men remain in custody. The scandal has shaken the Renault-Nissan-Mitsubishi alliance, with Saikawa calling for changes to weaken Renault's control as he moved to oust Ghosn in the week of his arrest. Renault directors were briefed last week on the Nissan investigation that led to Ghosn's arrest but reiterated their earlier decision to keep him in office as chairman and CEO. But the Renault board has yet to be given direct access to Nissan's findings, which are being closely held by Renault lawyers answering to Ghosn's long-standing chief of staff and head of legal affairs at Renault, Mouna Sepehri.