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Mitsubishi to sell only EVs, hybrids by mid-2030s

TOKYO — Mitsubishi Motors Corp plans for hybrid and battery electric vehicles to account for all new car sales by the middle of the next decade, beefing up its electrification strategy for staying competitive in key markets. Mitsubishi, which is also a junior partner in an alliance with France's Renault SA and Nissan Motor Co, said it will roll out 16 new models over the next five years. The Japanese automaker, known for its Outlander sport utility vehicle, stuck to a previous goal of having half of its new car sales electrified by fiscal 2030 and on Friday newly pledged to raise that further to 100% by fiscal 2035. Mitsubishi considers plug-in hybrids (PHEV), hybrid electric vehicles and battery electric vehicles (BEV) as electrified vehicles. Electrified vehicles accounted for about 7% of the company's total new car sales in fiscal 2021. "Among our existing models, we'll expand the geographical areas where our flagship PHEV Outlander is being offered and build out the sales of the Minicab-MiEV light commercial EV that was relaunched last year," Chief Executive Takao Kato said. Among the 16 new models Mitsubishi plans to roll out, one will be a BEV Renault alliance model, while another will be a Nissan alliance model, Mitsubishi said in presentation materials that were part of its fiscal 2023-2025 business plan. Mitsubishi, an early mover in EVs in the early 2010s, currently has no BEVs in its line-up in Europe. Its new BEV for Europe would mark a comeback in a highly competitive market where new entrants such as Tesla have already rapidly won market share. The model could be a variant of the Renault electric MPV Scenic made in France and expected in 2024, or a variant of the Renault electric city cars R5 or R4 expected respectively in 2024 and 2025 and also made in France, a source close to the matter said. Mitsubishi Europe declined to comment on the matter. Of the other 14 models Mitsubishi plans to launch, seven will be purely combustion engine-powered ones, five will be hybrids and the remaining two will be BEV, the company said. (Reporting by Daniel Leussink and Gilles Guillaume; Additional reporting by Elaine Lies; Editing by Chang-Ran Kim, Shounak Dasgupta and Christina Fincher) Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Green Mitsubishi Electric Hybrid

Junkyard Gem: 2003 Mitsubishi Diamante VR-X

Mitsubishi has been selling cars and light trucks under its own name in the United States since the Starion, Tredia, Cordia and Mighty Max appeared here as 1983 models, but only one big luxury sedan has ever been in the Mitsubishi Motors USA lineup: the Diamante. For the last few years of the Diamante's availability here, a factory-hot-rod version of the Diamante known as the VR-X could be purchased. Here's one of those extraordinarily rare cars, now residing in a Denver-area self-service wrecking yard. The Diamante was the successor to the Mitsubishi Sigma, an upscale "pillared hardtop" version of the fifth-generation Galant. The Sigma sold poorly here, but Mitsubishi had hopes of stealing some American-market sales from the strong-selling Lexus ES and Acura Legend. Making a North American version of the swanky Mitsubishi Debonair didn't seem like a wise investment (though some Debonair DNA eventually showed up here, within the Hyundai XG), and so the brand-new Diamante made its North American debut as a 1992 model. The first-generation Diamante was available in both sedan and wagon form, with the wagon getting the axe here after 1995. The second-generation Diamante sedan appeared in American Mitsubishi showrooms as a 1997 model, with sales here continuing through 2004. There was a facelift for the 2002 model year, after several miserable sales years in the United States, and the sporty VR-X version was added to the lineup at that time. The VR-X got some cladding, white analog gauges, a louder audio system, some performance upgrades and a fast-and-furious optional spoiler. The MSRP for the '03 VR-X was $27,557, or about $46,362 in 2023 dollars. The VR-X's engine was a 3.5-liter 6G-series V6, rated at 210 horsepower. This was just five horses better than the regular Diamante's 3.5-liter. All 2003 Diamantes sold in the United States came with mandatory four-speed automatics.  This car, like the Diamante wagons of the middle 1990s, was built in Australia. The leather seats came with VR-X embossing. This is a good example of a rare special-edition car that's not worth much now. Perhaps some Front Range Mitsubishi enthusiast will buy the unique VR-X wheels and other bits before this car goes to the crusher. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. 0% interest, zero down payment, zero payments until 2004 on all new Mitsubishis. This content is hosted by a third party.

This month's deals on wheels: 3 cars with incentives, rebates

On television, they come at you rapid-fire: truck deals, car deals, SUV deals. You don't have time to read the fine print, and many sound too good to be true. What follows are three deals that are both good and true. And check out our entire list of incentives and rebates. VOLKSWAGEN JETTA: With Dieselgate winding down and VW's all-new three-row SUV – the Atlas – winding up, Volkswagen is selling sedans with incentives. The Jetta remains VW's bestseller in the US. If you're looking for an immodest deal on modest transportation, you can do worse than a lease on the 2017 Jetta S. THE DETAILS: Purchase at 0.9% APR (no down payment required, available on new 2017 Jetta models financed by Volkswagen Credit, participating dealers only). At that rate, you could save $1,600 over the life of a loan. Offer ends May 1, but given the tepid market interest in sedans, incentives will probably continue through the balance of the model year. NISSAN TITAN CREW CAB: While some buyers will wait for Nissan's recently announced Titan King Cab, and commercial users will grab the regular cab and 8-foot bed, we'll recommend a lightly optioned 4X4 crew cab with standard V8 power, California-penned sheetmetal and a made-in-America footprint. Nissan's full-size pickup is finally a credible competitor in the pickup segment. THE DETAILS: With $3,500 cash back, on top of whatever deal you negotiate, Nissan is effectively reducing the window sticker of a Titan S crew cab by almost 10 percent. MITSUBISHI OUTLANDER: Some cars show up on buyers' radar, some don't. Some aren't anywhere near the radar room. Mitsubishi's Outlander is one of those. But that doesn't diminish its basic attractiveness, especially for young families looking for an affordable three-row SUV with responsive power and competitive features. Add one of the industry's longest warranties and a compelling deal, and you suddenly have reason to track down a Mitsubishi dealer. THE DETAILS: It couldn't be simpler – negotiate your best deal on a 2017 Mitsubishi Outlander, and then receive a $2,000 rebate; on a remaining 2016, it's $3,000. We'd select a fully-equipped GT 3.0S – AWC, which hooks Mitsubishi's V6 to a conventional automatic (vs. a CVT on lower-priced models) and all-wheel drive. That's a window sticker of about $34,000, and you can count on an aggressive posture by the dealer to get your business. Mitsubishi Nissan Volkswagen Car Buying Buying Guide Truck SUV Sedan