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2014 Mitsubishi Outlander

A Good Start On Halting The Slide
We'd like to say that Mitsubishi has had a tough time of it lately, but "lately" isn't exactly the proper descriptor since the brand's troubles have slowly built over the past decade or so. It cut back on its marketing and it cut model lines while leaving what remained in the equivalent of a product cryo-freeze. Then there was the financial crash and replacement models that didn't possess the same edge we expected from the house of the triple diamond. There was the lack of a North American chairman to fight for market-specific initiatives, and hence, models that lacked some of the details that US customers desired and that could sway buying choices in close races. True, that's a battle with an overseas headquarters that you'll hear from the US reps for almost every foreign automaker, but as you pile on the obstacles they multiply exponentially, not additionally. Or there's this: For more than a year, while its competition has been trumpeting new product, Mitsubishi hasn't had any new models. Like, at all.
That changes with the arrival of the 2014 Mitsubishi Outlander, an SUV that we're told will begin a new-product offensive over the next 18 months that - along with a much larger marketing budget - should begin to turn things around. This is the third generation of Mitsubishi's volume model, one that hasn't really been changed since it arrived in 2006 and wasn't just showing its age, but practically crowing about it.

Subprime financing on the rise in new car sales, leasing too

We all remember the financial crisis that began several years back. At its core was a splurge of subprime lending for housing loans. The housing bubble burst, triggering a collapse of the mortgage-backed securities market. Apparently, those types of loans still exist in the automotive industry, and the market share for these types of "nonprime, subprime, and deep subprime," loans has grown 13.6 percent compared to the third quarter a year ago.
According to an Automotive News report, high-risk lending expanded to 24.8 percent of total loans in Q3, up from 21.9 percent for this time last year. As this level increased, average credit scores of borrowers dropped to 755, down from 763 a year ago. In that time, the average financing amount increased $90 per vehicle, to $25,963.
At 818, Volvo maintains the highest per-owner credit score, while Mitsubishi has the lowest, at 694. The highest rate of borrowers was at Toyota, with 14 percent of the market, followed by Ford with 13.1 percent and Chevrolet at 11.1.

Mitsubishi Engelberg Tourer electric crossover partly revealed in teaser

Another teaser image has been released of the new electric crossover concept eloquently named Mitsubishi Engelberg Tourer. It shows the crossover's profile, and most of the details are hidden in shadow. But with a little tweaking with some basic photo editing software, we can actually get a good look at the crossover. What we see is actually a fairly conventional-looking crossover, one that doesn't look too far from production. The greenhouse is realistically tall, and the lights aren't too fantastical. The boldest design choice is the extra thick D-pillar with a vertical line next to the side windows. Other details are creases over the wheel arches that suggest fender flares where there are none, and a fender vent accent that clearly states the crossover has an electric powertrain. We can also see it has a roof box mounted on top, which must house the off-road lights we saw in the last teaser. Considering how grounded in reality this concept is, we're expecting at least the design will appear fairly unchanged on a future Mitsubishi model. The normal Outlander would be a good bet, since that crossover is due for a complete redesign, and its proportions are similar to this concept. If this is previewing a new Outlander, expect the production model to still have an internal combustion engine along with a plug-in hybrid variant. A full electric might not be guaranteed, but would be possible, since Mitsubishi could draw on its own EV expertise from the Outlander PHEV and i-MiEV, as well as corporate ally Nissan. Stay tuned for more details when the Engelberg Tourer is fully revealed at the Geneva Motor Show. Related Video: