2007 Mitsubishi Outlander Xls 4x4 Pearl Navigation Third Row Rockford Sound on 2040-cars

Auto blog

Mitsubishi Fuso targets female truckers with pink polka dot Canter

We take it for granted that women can enter just about any career they want now. But there are still countless occupations where females are underrepresented. You don't see too many women truckers, for example - particularly in a country that's still as deeply traditional as Japan. But Mitsubishi Fuso is showing just how forward thinking - and simultaneously, how traditional (pink polka dots are a bit 'on the nose') it can be with this hybrid pink truck.
Now for those unfamiliar, the Mitsubishi Fuso Truck and Bus Corporation has nothing to do with Mitsubishi the car company these days. Instead, it's owned by Daimler, which we know best as the parent company of Mercedes-Benz. Yet Daimler also owns a number of truck and bus manufacturers - among them Freightliner, Thomas Built and Mitsubishi Fuso. One of latter's most popular products is the Canter, the model seen here coated in the shade of Pepto pink at the Tokyo Motor Show.
The point? To make truck driving more attractive to women, of course! We're not sure it'll catch on, but apart from the color scheme - which extends, incidentally, from the cab to the box and inside the cabin - this particular Canter (which Fuso has dubbed Canna) features a hybrid powertrain that produces 130 horsepower and 221 pound-feet of torque, paired to a 7.5Ah lithium-ion battery good for 270 volts. The whole package weighs 6,250 pounds and can carry three Japanese school girls dressed up as Sailor Moon in the front and plenty of Hello Kitty merchandise in the back.

Mitsubishi showing off 473-hp Lancer Evo X Concept Final at Tokyo Auto Salon

We know from the head of Mitsubishi USA that the special edition Lancer Evo X coming next June will be a five-speed GSR model with more horsepower, a tweaked suspension and some additional fancy "bits and pieces." We didn't expect to be this, the Mitsubishi Lancer Evolution X Final Concept with an ECU tune and new HKS turbo making its 2.0-liter engine good for 473 horsepower. That's 183 more ponies than the stock model. Based on a five-speed GSR, on top of that power boost it gets larger intakes and intercoolers, an upgraded cooling system and exhaust, an adjustable suspension from HKS and 19-inch Rays forged wheels. The finish is a mix of matte and gloss black, and chrome trim. Actually, we still don't expect the special edition we'll get to mimic the Evo X Final Concept; rather, we think this black beauty is a full-fat showcase for the Tokyo Auto Salon, where the Evo X Final Concept will be shown. It's a tantalizing could-have-been, and now that we've seen what Mitsu can do with the Lancer Evo when it cares just a little, we hope our that end-of-series special isn't too disappointing by comparison.

With just 75 i-MiEVs sold this year, Mitsubishi introduces 2014 model

Late last year, Mitsubishi said the Mitsubishi i-MiEV would get a solid price drop down to $22,995 (before destination and fees). Along with the lower digits, the car is getting a bit of a content bump to make the cheapest EV in the US an even better deal. After skipping the 2013 model year, new 2014 model year vehicles are now rolling out to Mitsubishi dealers in the US. We'll see if the new model helps increase sales. In 2013, Mitsubishi sold 1,029 copies of the i which was almost twice as much as it did in 2012 (588). So far in 2014, just 75 i-MiEVs have been sold, 35 of which were in May. So far in 2014, just 75 i-MiEVs have been sold, 35 in May. There is only one trim line for the new i-MiEV and it now comes with heaps more standard equipment than it used to. Things like a CHAdeMO DC quick charge port, heated front seats and a leather steering wheel came with the announcement of a $6,130 price drop last December. Read more about the new standard equipment here. New optional equipment includes a LED Illumination Package and a USB iPod adapter kit. Some things remain the same, like the 16-kWh lithium-ion battery that offers an official range of 62 miles. Mitsubishi takes pains to also include the EPA LA4 cycle range of 98 miles, just to show that 62 miles is not all you're going to get from the electric jellybean. Who wants one?