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Mitsubishi had a shockingly good year in the U.S., and here's why

The year 2017 was a very good one for Mitsubishi in the United States. For the first time since 2007, the company sold more than 100,000 cars and crossovers here. Most of the credit goes to the Outlander, which sold just over 8,700 more examples this year than in 2016 for a total of 35,310. It was also the overall bestseller for the company in America. Its slightly smaller cousin, the Outlander Sport, was the second-best with 33,160 units, a number that barely changed from 2016. Also interesting to note is that each of Mitsubishi's crossovers roughly equaled the total number of traditional car sales, which include the last Lancers, Evos and i-MiEVs, as well as the Mirage hatch and Mirage G4 sedan. The Lancer actually did all right considering it was phased out in the middle of last year, selling over 12,000 units, almost as many as in 2016. Mirage hatchback sales dropped quite significantly at just over 6,000, but Mirage G4 sedan sales increased by roughly the same amount. Considering the weaker car sales, Mitsubishi has probably made the right decision to focus on expanding its crossover line with the all-new Eclipse Cross launching this year, and the newly available Outlander PHEV. This milestone also marks Mitsubishi's slow and steady gains lately. According to the company, this is the fifth year of increased sales in the U.S. And on a global scale, the company saw gains, too. Its sales topped 1 million worldwide compared with 934,000 in 2016. In China sales were up over 50 percent, and it also saw sales increases in the Germany, Russia, Japan, Australia, and many countries in southeast Asia. So it seems Mitsubishi is making a nice little turnaround for itself. Related Video:

Mitsubishi North America distances itself from mileage scandal

Mitsubishi's US operations are keen to distance themselves from the falsified fuel mileage scandal that has brought the whole of Mitsubishi Motors under scrutiny. In a statement released Thursday, MMNA announced that the internal audit of US market vehicles dating back to 2013 has uncovered no wrongdoings. Mitsubishi Motors R&D North America has verified the data previously submitted to EPA, and no vehicles sold in the US from 2013 to 2017 are affected with the fuel data irregularities. According to Mitsubishi, the testing data for the US market vehicles complies with EPA procedures and a different method is used in the United States than Japan to gather fuel mileage figures – something the EPA calls "Road Load Coefficient," and the data is independently verified before submitting. So far, the scandal seems to center on Japanese market cars, even if the findings date back to 1991. Related Video: Mitsubishi Motors North America Statement Regarding Fuel Consumption Testing Data April 27, 2016 Mitsubishi Motors Corporation in Tokyo recently announced irregularities concerning fuel consumption testing data. To confirm that U.S. market vehicles are not affected by this issue, Mitsubishi Motors R&D America, Inc., working together with Mitsubishi Motors Corporation, proactively conducted an internal audit of U.S. market vehicles going back several model years to check previously submitted data to the EPA. After a thorough review of all 2013MY – 2017MY vehicles sold in the United States, we have determined that none of these vehicles are affected. Our findings confirm that fuel economy testing data for these U.S. market vehicles is accurate and complies with established EPA procedures. An entirely different system is used for the United States market to determine what the EPA calls Road Load Coefficient, strictly adhering to EPA procedures. The data generated is then independently verified for its accuracy before being submitted to the EPA for their fuel economy testing. MMNA has shared this information with EPA, California Air Resources Board and DOT. Mitsubishi Motors Corporation has acted quickly to address this issue and is putting in place a committee of external experts to thoroughly and objectively continue this investigation. The results of the investigation, once completed, will be made public.

Mitsubishi to add new crossover to US lineup

With crossovers of all sizes enjoying immense popularity with consumers, Mitsubishi is making a grab for some of the action with a third CUV offering. The as-of-yet unnamed vehicle is set to slot in between the baby Outlander Sport and the full-size Outlander, CEO Osamu Masuko told Automotive News ahead of the Tokyo Motor Show. Aimed squarely at the crossover-crazy US and European markets, this new vehicle will likely enter production two years from now. That should mean an auto show debut at Paris or Los Angeles in 2016, or at some point in early 2017. The new vehicle would duke it out with the redesigned Kia Sportage and Hyundai Tuscon. If it sounds like this new CUV would cannibalize some of its little brother's sales, you'd be right. To prevent this, Mitsu will tweak the sizes of the vehicles it currently offers. "The Outlander is growing in size, while the Outlander Sport is getting smaller, so it opens a space for the new SUV," Masuko told AN. "We need something to fit in between." Having a three-tiered CUV lineup might help Mitsubishi, which has enjoyed 26 percent sales growth through September this year. According to AN, over half of Mitsu's current sales come from the Outlander and Outlander Sport. Adding a third CUV would capitalize on a US market that's clamoring for light trucks and crossovers. Before the third model debuts, the next step for the brand will be the arrival of a plug-in hybrid Outlander. You can look for our review on that next year. Featured Gallery Mitsubishi eX Concept View 34 Photos News Source: Automotive News - sub. req.Image Credit: Mitsubishi Mitsubishi Crossover Economy Cars osamu masuko