2003 Mitsubishi Lancer Evolution Sedan 4-door 2.0l on 2040-cars

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Mitsubishi denies plans for Toyota/Subaru rival sports coupe

Forgive us for being wistful, but there was a time when Mitsubishi coupes and sports cars were the downright awesome. The 1990s brought us the all-wheel drive, turbocharged Eclipse GSX and the twin-turbocharged 3000GT VR-4 (seen here). The times, they were good.
Fast-forward to today, and the Lancer Evolution exists as Mitsubishi's sole, true performance offering. Mitsubishi killed off the Eclipse last year, by which time it had lost much the luster of its predecessors. With an affordable Japanese sports car fomenting underway thanks to Scion FR-S and Subaru BRZ, one may think that it's an ideal time for a brand like Mitsubishi to jump back into the performance coupe game. A rear-drive Mitsubishi sports car to take on the Toyobaru twins could be just what the brand needs to gain some mindshare among consumers.
Not so, says Osamu Masuko. The president and executive director of Mitsubishi told reporters at the Sydney Motor Show, "Our engineers are very prominent to investigate new technologies, but to use that technology they are not that good to bring the revenue to make that money." Read: the engineers want to do it, but the company does not find it to be financially responsible.

Junkyard Gem: 2006 Mitsubishi Raider

When I'm scouring the rows of a big, fast-inventory-turnover vehicle boneyard for fascinating examples of automotive history, I keep strange examples of badge engineering at the top of my shopping list. Subarus with Saab emblems, Isuzus with Acura emblems, Hyundais with Mitsubishi emblems, Austins with Nash emblems, Mazdas with Mercury emblems, all the vehicles that sprang into existence because Carmaker A wanted to fill a vacant slot in the showrooms and Carmaker B proved willing to offer a vehicle that fit that slot. While I have yet to unearth a discarded Suzuki Equator pickup, I've found this truck with a far more convoluted model-name history: a 2006 Mitsubishi Raider in Phoenix. Chrysler sold rebadged Mitsubishis over here for decades, beginning with the Dodge Colt in the 1971 model year. Trucks joined the mix in the middle 1970s, with the Plymouth Arrow and then the Dodge D-50/Ram 50 pickups. The Dodge-ized Mitsubishi pickups soon faced competition from their Mitsubishi-badged twins, in the form of the Mighty Max, and then Chrysler began selling first-generation Mitsubishi Monteros with Dodge badging. That truck became the Dodge Raider, available with "Imported for Dodge" emblems in North America for the 1987 through 1989 model years. Raider owners loved their tough little SUVs every bit as much as Montero owners loved theirs, and so the Raider name continued — decades later — to have positive connotations in the world of Dodge and Mitsubishi truck owners. So, when the American outpost of the Mitsubishi Empire needed a pickup to offer in their showrooms (the Mighty Max having been axed in 1996), they turned to their friends at Chrysler and the Dodge Dakota pickup. With some new bodywork and tough-looking Raider badges, the Dodge/Mitsubishi Raider circle had been closed. Raider sales began in 2005 for the 2006 model year. Sales numbers proved disappointing, and 2009 was the last year for the Raider. This one got crashed hard, then picked over for mechanical goodies by Dakota owners. You won't find many pickups this new with manual transmissions, but this one had one. The engine is long gone, but would have been an American Motors-developed 4.7-liter V8 or 3.7-liter V6. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. With Dodge going murderously macho with their ads last decade, Mitsubishi had no choice but to follow that formula with the Raider. Related Video:

Junkyard Gem: 2010 Mitsubishi Lancer Sportback GTS

The Mitsubishi Lancer was available in the United States from the 2002 through 2017 model years, and nearly all of those cars were four-door sedans. The exception was the Lancer Sportback, a name first applied to a 2004-only wagon version and then to a hatchback Lancer sold for the 2010-2014 model years. I'm always looking for unusual Mitsubishis during my junkyard travels, be they obscure examples of badge engineering, long-forgotten marketplace failures or confusing special editions. Here's a 2010 Lancer Sportback, found in a Denver self-service yard recently. The Lancer name has a lengthy history in the United States, but all of it during the 20th century involved Dodge models. For 1955 through 1959, the Lancer name was applied to hardtop versions of Dodge's Royal, Custom and Coronet. Then it was used for the Dodge-badged version of the Plymouth Valiant for 1961 and 1962, with the Dart name gradually squeezing the Lancer name to the side during that second year. Lancers returned to American Dodge showrooms as members of the extended K-Car family, with rebadged Chrysler LeBaron GTSs sold here for the 1985 through 1989 model years. Mitsubishi began building its own Lancers all the way back in 1973, and some of those cars were sold here during the 1970s and 1980s as Dodge Colts, Dodge Challengers, Plymouth Sapporos and Plymouth Arrows. Plenty of manufacturers have used variations of the "Sportback" designation over the decades, with one of the earliest being the Nissan Pulsar NX Sportbak. Buick sold Regal Sportbacks as recently as 2020, and Audi still uses the term here today. The "Liftback" name enjoyed prominence for quite a while but has faded from mainstream use in recent years, while the "Wagonback" appellation never caught on despite Geo's best efforts. The 2010 Lancer Sportback was available in two trim levels: GTS and Ralliart. The Ralliart got a turbocharged engine, all-wheel-drive and a six-speed dual-clutch automatic shared with the Evo; the GTS had front-wheel-drive and a five-speed manual as base equipment (this car has the optional CVT with paddle shifters). The engine is a 2.4-liter straight-four rated at 168 horsepower and 167 pound-feet of torque; the Ralliart had 237 horses and 253 pound-feet. The MSRP for the 2010 Lancer Sportback GTS was $19,190, or about $27,193 in 2023 dollars. This one appears to have endured some lean times during its final months or years on the road, with several field-expedient repairs performed with tape.