1998 Mitsubishi Eclipse Gs-t - Evoiii Engine - 16g Turbo - Evo3 - No Reserve! on 2040-cars

Auto blog

Toyota, Daimler Truck, Hino and Mitsubishi Fuso join forces

TOKYO — German truck maker Daimler, JapanÂ’s top automaker Toyota and two other automakers said Tuesday they will work together on new technologies, including using hydrogen fuel, to help fight climate change. The companies said Mitsubishi Fuso Truck and Bus Corp., whose top stakeholder is Daimler Truck, and Hino Motors, the truck maker in the Toyota group, will merge. Daimler Truck and Toyota Motor Corp. will equally invest in the holding company of the Mitsubishi-Hino merger, they said without giving a dollar amount for the deal. The companies plan to cooperate in reducing carbon emissions and developing other technologies such as autonomous driving, net-connected services and electric vehicles. “This collaboration among our four companies is a partnership for creating the future of commercial vehicles in Japan and the future of a ‘mobility society,Â’ said Toyota Motor Corp. Chief Executive Koji Sato. The two truck companies will work on commercial vehicle development, procurement and production to become globally competitive, the executives said. “We at Daimler Truck are very proud of our products, because trucks and buses keep the world moving. And soon they will even do so with zero emissions,” said Daimler Truck Chief Executive Martin Daum. “TodayÂ’s announcement is a crucial step in making that future work economically and in leading sustainable transportation.” Automakers are rushing to keep up with the global shift toward less polluting vehicles and to help in other ways to combat climate change. Commercial vehicles like trucks and buses are major contributors to auto emissions. In some cases rivals are joining forces to gain a a competitive edge and cut costs through “economies of scale” of by sharing knowledge and resources. “It is hard to go at it alone. Working together is crucial,” Sato said, Fuel cells power ToyotaÂ’s buses in Japan but its strength has been in hybrids, which have both electric motors like EVs and gasoline engines. Consumer acceptance of battery powered EVs has come faster than expected, Toyota officials say, and the company is hard at work on rolling out EVs in various markets. Details of the merger, including shareholding ratios, the company name and its structure will be worked out over the next 18 months, the companies said. They aim to sign a definitive agreement by early next year and close the transaction by the end of 2024. The deal still needs shareholdersÂ’ and regulatory approval.

Mitsubishi leaving US? No, it's doubling its marketing budget

We rarely hear any major news coming out of the National Automobile Dealers Association (NADA) annual meeting in Orlando, FL, but Mitsubishi executives found this a fitting place to announce a big push for increased advertising here in the US. A report in Automotive News states that the struggling Japanese automaker is returning to advertising in prime time television for the first time since 2005, with the push slated to begin in June and July for the launch of the 2014 Mitsubishi Outlander shown above.
Despite dwindling sales and a shrinking lineup, Mitsubishi's new North American chairman, Gayu Uesugi, has said on multiple occasions that the automaker has no plans to abandon the US market. Spending extra money on marketing and advertising should be a good start to help improve sales, but a lack of fresh and competitive products is also keeping showrooms empty. Aside from the new Outlander, the AN report says that Mitsubishi spokesman Roger Yasukawa said that a "yet-to-be-named subcompact" will arrive this year, which suggests the unnamed hatchback shown below (known elsewhere as the Mirage), could be heading to the US after its North American introduction at the Montreal Auto Show last month.

Ghosn: Nissan, Renault going for 'mini alliance' with 'reduced scope'

TOKYO — Former Nissan chairman Carlos Ghosn said on Tuesday during a news conference at the Foreign CorrespondentsÂ’ Club of Japan in Tokyo that the Japanese automaker and Renault are trying to go for less cooperation between them with a deal to overhaul their long-standing alliance. "With the latest agreement, they're trying to go for a mini alliance with a very reduced scope of cooperation," Ghosn told reporters in Tokyo via video stream. Nissan and Renault are holding discussions about a final agreement to overhaul their alliance, after announcing in January that the deal will see Renault bring down its stake in Nissan to 15% from about 43% to put them on an equal level. Earlier this year, Ghosn filed a lawsuit against Nissan and a handful of individuals seeking $588 million in lost remuneration, and a further $500 million in moral damages. “Nissan will have to pay for what they did to me and my family,” Ghosn said. “Nissan created a lot of damage Â… damage that can not be repaired.” “What IÂ’m looking for is not revenge,” Ghosn added. “I just want to make sure that all the criminals and the plotters cannot sleep quietly in their beds after what they have committed.” Material from Reuters was used in this report. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.