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Mitsubishi celebrates 40 years in UK with Evo festooned with aftermarket bits

Mitsubishi has an anniversary to celebrate. It has been selling cars in the UK for the last 40 years, and in recognition it is launching the Lancer Evolution X FQ-440 MR special edition with some real performance upgrades from top aftermarket companies. The models will be limited to 40 units in Frost White and priced at £50,000 each.
The special Evo uses a tweaked ECU to boost power to 440 horsepower and 412 pound-feet of torque with a six-speed, twin-clutch Sports Shift Transmission, and the engine receives a long list of augmentations with an intake, intercooler piping and tubular manifold from Janspeed, plus motorsport-specification, high-flow fuel injectors. To keep up with the acceleration, it gets six-piston front brake calipers and upgraded rear brakes behind 18-inch BBS forged alloy wheels. The suspension is lowered by 35 millimeters (1.378 inches) in the front and 30mm (1.181 inches) in the rear with Eibach coil springs.
The interior gets improvements to fit the performance upgrades. Leather-covered Recaro seats are found up front, along with an eight-speaker, Rockford Fosgate audio setup complete with a subwoofer. Navigation is standard with a seven-inch LCD touchscreen. The special edition definitely won't be making it to the US, but it's nice to see Mitsubishi commemorating itself with a performance model. Scroll down to get the full specs in the press release.

Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

2016 Mitsubishi Lancer adds features, loses Ralliart

The Mitsubishi Lancer Evolution may be going away, but the base car is sticking around for the foreseeable future, as evidenced by a host of changes for the 2016 model year. The same basic look has been updated with a bolder front bumper that features vertical LED accents. The rear end, though, looks totally free of any significant changes. The profile gets some small updates, including mirrors with integrated turn signals and a flashy (optional) set of 18-inch wheels. The Lancer's cabin gets a similarly modest array of upgrades, including standard USB connectivity in a redesigned center console, standard display audio, and a redesigned, optional infotainment system. In addition to the new standard features Mitsu will offer a color LCD display in the instrument cluster, the LED running lights, and automatic air conditioning on the base ES trim. Mechanically, Mitsubishi has expanded the availability of its snappy All-Wheel Control all-wheel-drive system. Not only will it be offered on as standard on the carried-over SE and new SEL trim, but it can be snagged as an option on the base ES trim. All AWD-equipped cars will feature the same CVT8 offered on the Outlander Sport and Outlander, although front-drive trims, the base ES, and the more aggressively styled GT, will offer a five-speed manual as standard. Despite the new CVT, the engine lineup is unchanged for 2016, with the base ES using a 2.0-liter, 148-hp four-cylinder, while all other trims get a more robust, 168-hp, 2.4-liter mill. And now, the bad news. Just as there will be no more Lancer Evolution, Mitsubishi has dropped the lukewarm Lancer Ralliart. Slotting in between the Evo and the Lancer GT, the Ralliart offered all-wheel-drive, turbocharged power, and the Evo's dual-clutch transmission, along with a dose of its big brother's style. Prices get a tiny bump for 2016, with the Lancer's base price jumping up $200, to $18,405. Adding a CVT increases the price by $1,000, while all-wheel drive requires another $400. The AWD-only SE starts at $21,805, while the SEL demands another $1,000. Finally, the top-end GT starts at $23,305 for a five-speed stick, or $24,305 for the CVT model. Read on for the official press release from Mitsubishi, and be sure to check out the updated Lancer in the gallery, up top.