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A realistic approach to fixing Mitsubishi

There are going to be a lot of words written about what Nissan needs to do with Mitsubishi in the coming months and years in the interest of turning the brand around. After Nissan's purchase of a controlling stake in the diamond star brand, there's been more interest in Mitsubishi thanks to the potential of platform sharing and plenty of cash from Nissan-Renault to get the juices flowing again. But, while some have been doing their best to advocate for the return of the 3000GT, Evolution, and even the Starion - Many of these posts forget the reality of the market we live in today. As much as we like to look back fondly at the sports coupes of the '90s, a byproduct of the insane cash flows all the Japanese manufacturers had at the time, the reality of today puts a much greater emphasis on what is most-boring; Crossover SUVs, alongside mid-size and compact sedans. We do need to ask a fundamental question, how much Mitsubishi is enough to be able to continue to call the cars Mitsubishis? Aside from slight product revisions and reconfigurations, Mitsubishi (at least in North America) has been largely dependent on the same GS platform and 4B1 engines that date back to their long-time partnership with Chrysler (and Hyundai) in the mid '00s. Admittedly, the chassis and engines have served the company well, underpinning a wide variety of vehicles sold around the world, and seeing quite a few revisions to at least attempt to keep products competitive. But, the GS chassis is old, heavy, and severely out of date - and when matched to the underpowered 4B1 series engines - make for largely uncompetitive offerings in the market. While something like the Outlander Sport is indeed interesting compared to a Honda CR-V, it is by no means the smart choice in the segment. So, going forward, unless Mitsubishi has had a skunkworks of sorts developing their chassis and engine replacements over the past few years, what exactly are they planning to do for their bread-and-butter models? I think the straightforward answer is without a doubt the Nissan North America parts bin. With so many of their models selling well, and for the most part, are reasonably well-reviewed, it would be quite simple to adapt the chassis and powertrain to Mitsubishi's liking to create a high-volume alternative to what is currently available now.

Mitsubishi wants to bring a plug-in hybrid Montero to the US

As Mitsubishi's turnaround takes hold, we can talk less about the company's survival in the US market and more about what kinds of products we might see in the future: there's a hybrid Evo on the way and its joint venture with Renault-Nissan will deliver a C-segment sedan. Furthermore, it might even deliver a dividend to its shareholders next year.
In addition to Mitsubishi announcing its intent to focus on SUVs, pickup trucks and crossovers, company president Osamu Masuko gave an interview to Automotive News saying that the plan is for model lines to have two or three power train options: gas, plug-in hybrid, diesel. Believing that fuel economy standards will force the expansion of the plug-in hybrid market, Masuko wants to bring a PHEV Pajero to the US (the Montero in our market) because it will restore the brand's place in the full-size SUV segment with a well known nameplate, and help the company reach its goal of making PHEVs 20 percent of its product offering.
We love the idea of a new Montero - and we hope there's a traditional gas model that would come with the PHEV - the question is what would it look like? The Concept GC-PHEV we saw at the 2013 Tokyo Motor Show could offer clues, but with Masuko listing the SUV as the company's second most popular model behind pickups, how daring could designers get with it? On the other hand, if you compare the Concept PX-MiEV shown at Tokyo in 2011, the similarity to the production Outlander is more than one might expect for a crossover that's become a major seller for the brand. With an introduction due in 2015 or 2016, we shouldn't have to wait long to find out. Regrettably, there's still no word on the return of a Mitsubishi pickup truck.

Japan plans real-world diesel emissions test after companies fail

Japan's transport ministry plans to start real-world diesel emissions tests after an experiment found four models from Toyota, Nissan, and Mitsubishi that produced more nitrogen oxide (NOx) emissions than the nation's rules allow, according to The Japan Times. Regulators there usually only perform emissions checks in the lab. The VW diesel scandal has everyone double-checking their figures. Diesel versions of the Toyota Hiace van, Land Cruiser Prado, and Nissan X-Trail produced up to 10 times more NOx than allowed. The Mitsubishi Delica D:5 was up to five times over the limit, The Wall Street Journal reports. There was no evidence of defeat devices in the vehicles. Mazda performed well in the experiment, though. The CX-5 passed with nearly the same results on the road and in the lab. The Demio, better known as the Mazda2, did nearly as well with only slighter higher figures in the real world than in the controlled setting. The experimenters theorized the reason for the excessive emissions was that cold weather caused the engines' software to shut off the exhaust gas recirculation to prevent damage, according to the WSJ. However, this behavior also increased NOx production. Toyota, Nissan, and Mitsubishi don't have to worry about punishment from the transport ministry because this check was just an experiment. Their models already passed the mandated lab tests, which was the only requirement, according to The Japan Times. As governments begin greater real-world emissions tests, the results suggests diesels aren't very clean. A recent check in France found models from Ford, Renault, and Mercedes-Benz that didn't perform up to the standards. Regulators in India conducted similar evaluations and ordered VW to recall over 300,000 vehicles. Related Video: