2011 Mini Cooper Countryman on 2040-cars

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Mini knows how you take your coffee after a test drive

Mini Netherlands wanted to give its countrymen a good reason to test drive its cars, so it threw in a free cup of coffee with the spin - but not just any old cuppa joe. Cars were fitted with a sensor that analyzed the driver's style. The chip was then placed in a special coffeemaker that produced a blend to match the driving; middle-of-the-road test pilots would get a lungo (long) coffee, test-the-rollcage types were given a ristretto (short, and stronger).
The knock on the head for U.S. drivers? Milquetoast test drivers were given an Americano - a watered-down espresso. You can watch the unique promotion at work in the video below.

Mini goes zany with latest accessories catalog

Driving a Mini is most definitely an individualistic choice - one that not everyone would get on board with. So if you're going to go with such a fashion statement, you might as well give it your own sense of style. That's where Mini's new line of accessories come in.
Available for the new third-gen Mini hardtop, the accessories offer buyers the opportunity to customize their retro hatchback as best they see fit. There are roof graphics, accessory lighting, wheel upgrades and mirror caps (like the cartoonish ones pictured at right) just like you would have found in the parts catalog for previous iterations of the Mini, but now the brand is offering four appearance kits it's calling Mini Design Lines.
The kits are color coordinated in either Vivid Green, Speedwell Blue, John Cooper Works Pro (in black, red and grey) and Essential Black and include everything from the interior trim to exterior graphics. They might not be to everyone's taste, but that kinda strikes us as the point. Scope 'em out in the extensive high-res image gallery above and the details in the press release below.

Classic Rover Mini is a passion-inspiring plaything

Ask anyone that's driven a classic Mini, and they'll probably tell you that their first reaction to driving it was a lot like the start of this video - whooping, shouting, laughing and a whole lot of smiling. This video, from Jon Quirk, editor-in-chief at Auto Trader UK, highlights the connection between him and his Rover Mini Paul Smith. He really nails the man-machine interface that makes owning a great car so much fun. Besides that, Quirk does a good job of enumerating what is so enjoyable about driving a fun car on a twisting road.
For our British readers, this video is also meant to test the waters for a new format from Auto Trader UK, called "I Bought One." With Quirk's Mini, the car-buying site is looking at telling the story of people and their interesting cars. We think this video is a great start, with high production value and solid content. Head on over to the YouTube channel, and let them know what you think. But first, scroll on down for the entire video on this awesome Rover Mini.