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Mini adding new driver assist systems to future models

With all the recent news about automated vehicle technology (from Ford, Nissan and Toyota, among others), Mini is bringing some not-so-groundbreaking tech into its products to better keep the driver connected to the car. Other than stating that these new technologies will roll out in future models, there is no telling when we could see them starting to show up, although our best guess is the 2015 Mini Cooper.
Two of the more notable technologies that Mini will introduce include a head-up display system (shown above) and the "city braking" system to work in conjunction with collision warning and passenger detection. The automated braking system is made possible with the forward-mounted camera, which is also used for adaptive cruise control, auto-dimming headlights and a street sign detection system (to relay speed limit and traffic sign info to the driver). A new parking assist feature helps drivers find a properly sized parking spot, and then drivers can take advantage of the backup camera.
Mini obviously isn't the first to introduce these technologies, but it might be among the first to bring such a large number of advanced safety features into a car priced under $30,000 - though there is no telling how much these options will cost. The automaker has issued a brief press release for its upcoming driver assist systems, which is posted below.

BMW names new chief for Mini

Mini is still transitioning models over to its new platform, and in the US market at least, the diminutive brand is dealing with a sales decrease of 15.6 percent in 2014. The low gas prices aren't helping either. But as of March 1, there's a new boss running the company across the world as Sebastian Mackensen (right) is promoted to the top spot from his current role as head of sales. Mackensen has been with Mini since October 2013, and according to Automotive News, before that he headed North and South American sales for Audi. Current brand boss, Jochen Goller is staying with BMW family and moving to China to take over as marketing chief for the BMW Brilliance joint venture. He had been the leader at Mini since 2013. Among several other personnel shifts, the BMW brand is also promoting Uwe Dreher to be its new head of marketing. He is currently in charge of those duties for the company in the Great Britain region. Personnel changes at MINI and BMW Group sales Munich . From 1 March 2015, Peter van Binsbergen will be Senior Vice-President, Sales and Marketing of BMW Group Germany. The 47-year-old mechanical engineer is currently Head of Sales and Marketing at the BMW Brilliance Joint Venture based in China. Mr van Binsbergen's career with the BMW Group began over 20 years ago when he assumed senior positions responsible for product planning, marketing and sales at BMW South Africa. He then moved to BMW Japan, where he was Director of Marketing, followed by a move to BMW Group headquarters in Munich, where he led the department responsible for sales channel development and the Group's "Future Retail" programme. Jochen Goller will move to China where he will take over an extended role with overall responsibility for Sales and Marketing at the BMW Brilliance Joint Venture in China. Mr Goller (48), who has headed up the MINI brand since 2013, already has experience when it comes to the Chinese market. During his 15-year career with the BMW Group, he was previously Head of Marketing at BMW China before returning to Europe, where he first took over responsibility for the MINI brand in Great Britain and Ireland ahead of moving to his current job. From 1 March 2015, Sebastian Mackensen will take on responsibility for the MINI brand. Mr Mackensen (43) joined the BMW Group in October 2013 as Head of MINI Sales.

Mini stretches its legs with new Clubman Vision Gran Turismo concept [w/video]

The Clubman may not be the first model you think of when it comes to sporty Minis, but with the next-generation wagon variant just around the corner, the Anglo-Saxon automaker is evidently keen to reshape the Clubman's image, using it as the basis for its Vision Gran Turismo concept. Designed entirely for the virtual reality of Gran Turismo 6, the Mini Clubman Vision Gran Turismo may not be as extreme as some of the creations dreamed up by other automakers. But as far as Minis go, it's pretty out there. Into its beefed-up, long-roof form it packs a powertrain of undisclosed dimensions but producing 395 horsepower (and evidently requiring six tailpipes – two on each side and two out the back). Exhaust tips aside, all that muscle – nearly twice what any road-going Mini has produced to date – drives through all four wheels to theoretically deliver it to 62 miles per hour in a scant 3.5 seconds. Throw in the track-tuned bodywork – including a proliferation of spoilers, added ventilation, a wider track and 22-inch rims – and you're looking at one very serious Mini indeed. But before you balk at the concept, consider that Mini has had some serious motorsport bragging rights over the years: it dominated the Monte Carlo Rally (among others) in the mid-1960s, and though it canceled its more recent World Rally Championship effort, it went on instead to win the Dakar Rally four years running now. What you're looking at here is the form it would likely take were Mini to shift its attention (as Citroen recently did) to touring cars instead. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. MINI goes Gran Turismo®6. From today gamers can enjoy driving the virtual MINI Clubman Vision Gran Turismo. 26.02.2015 Munich. Inspired by the brand's legendary motor racing success, the MINI Design Team has created the essence of a MINI to enable maximum racing performance in the game Gran Turismo®6 for PlayStation®3. "MINI has many highly emotional achievements to its name in motor racing. The MINI Clubman Vision Grand Turismo literally puts these onto the virtual race track in Gran Turismo 6. The image of a go-kart on the road has recurring appeal," says Anders Warming, Head of MINI Design. The 395 hp engine accelerates the MINI Clubman Vision Gran Turismo from 0 to 100km/h in just 3.5 seconds.