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Mini to skip 2016 Detroit, Geneva Auto Shows

Following a report from the team at MotoringFile, rumors have been swirling that Mini will join Jaguar Land Rover and abandon this year's North American International Auto Show. We can officially confirm that the BMW-owned brand will be passing on not only next month's Detroit show, but also Europe's flagship Geneva Motor Show. It all has to do with positioning. See, auto shows can be two things – they can be news events, or they can be consumer events. On the consumer side of the equation, we have the sprawling Chicago Auto Show, while both Geneva and Detroit lean heavily towards being a source of breaking news. Based on Mini's official statement, it looks like it was that positioning that led the brand to pass on two of the world's most important auto shows. "The BMW Group confirms it has decided Mini will not be represented at the shows in Detroit and Geneva. This decision reflects Mini's new product and brand strategy, which was presented to the public on June 24, 2015," Mini USA spokesperson Mariella Kapsaskis told Autoblog in an official statement. "Part of the new brand strategy is focusing on selected auto shows and an increased engagement with events that increase MINI's access to other relevant target groups." Max Muncey, PR manager for NAIAS, corroborated the statement from Mini. "The North American International Auto Show is one of the few shows to carry the international moniker. As such, we focus on making news with global media outlets rather than serving as a consumer show," Muncey told Autoblog. "Mini's decision reflects this positioning." According to Muncey, Detroit hosted 5,000 journalists last year, while its media coverage was roughly double that of LA, where Mini held the world debut for the new Convertible and the US debut for the Clubman last month. In our opinion, with both those debuts out of the way and not much else coming down the pipe in the near future, prioritizing auto shows based on consumer attendance rather than media attendance seems like a sound strategy. Here's hoping Mini returns to the frigid wastes of Detroit for the 2017 installment of the North American International Auto Show.

2018 Mini Cooper S E Countryman ALL4 Drivers' Notes Review | Plug and play

The second-generation Mini Countryman debuted at the 2016 Los Angeles Auto Show. In addition to the standard and S models, Mini added a new E Countryman plug-in hybrid model. That's what we have here, making our model's full name the Mini Cooper S E Countryman ALL4. It's distinguishable from other models by the green badges on the front and rear and on the charging port on the fender. There are a few changes inside, most notably a power gauge in place of the tachometer. The plug-in model combines a turbo inline-three cylinder engine with a 7.6-kWh lithium-ion battery pack. The gas engine motivates the front wheels while two electric motors power the rear. Three drive modes — Max eDrive, Auto eDrive and Save — adjust the amount of battery pack usage, with Max using all battery and Save mode using the starter generator to keep the battery charge above 90 percent. The biggest Mini (for what that's worth) is still far smaller than nearly every other crossover in its class. It's three inches shorter than a Mercedes-Benz GLA-Class and four inches shy of an Audi Q3. As compact as it is, there's still a good bit of usable cargo space thanks to the wide hatch and flat-folding seats. Our tester rang up for exactly $40,000 and includes features like 18-inch wheels, keyless entry and ignition, Cooper S heated sport seats, a heads-up display and LED lighting. Editor-in-Chief Greg Migliore: The only thing I don't like about this electrified Mini is its name: Mini Cooper S E Countryman ALL 4. That's a mouthful. You'd probably just say you bought a plug-in electric Mini Countryman and roll from there. And why would you spend time overthinking the name? The driving dynamics are razor sharp. Launches from stoplights with the electric fortification are brisk. Not in a cliched "this V6 Camry feels brisk" sort of way, but in a 29-degree February morning where the dog is walking too slow kind of way. I give Mini and its parent, BMW Group, a lot of credit for having the foresight to invest in electrification, adding performance and efficiency in a manner that's true to the character of Mini. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Then there's the traditional Mini goodness that shines through in the cornering and handling. I'm late for work. The light turns yellow. Am I stopping? Oh hell no. I'm not even slowing down. In this and all Minis, taking corners at full steam is expected.

BMW recalling 140,000 electric Mini Cooper SEs for battery issue

BERLIN — German automaker BMW is recalling electric Mini Cooper SE vehicles due to problems in their batteries, which could potentially affect more than 140,000 autos worldwide.  Included in the recall are 12,535 Mini SEs sold in the United States. Around 39,000 vehicles could be affected in Germany, the company said in a statement on Monday, adding that there are no known accidents or injuries caused by the problem. Problems in the battery system can lead to overheating. "A vehicle fire, even when the vehicle is parked, cannot be ruled out," the statement said. There was such a "thermal event" in the U.S. in October 2023, then another in Germany in January 2024. Both have been under investigation. BMW will install a software update in the EVs. The update contains a diagnostic function that will recognize a malfunction of the battery and alerts the driver. The NHTSA recall statement says the software will then somehow discharge the battery to less than a 30% state of charge. Customers who received the message are asked to visit a Mini partner, the company said.