2010 Mini Cooper Convertible, Gas Saver, Mini Next Certified Warranty, 0.9% on 2040-cars

Auto blog

John Cooper Works GP Pack transfers feisty visual cues to Mini JCW

Mini made just 3,000 examples of the 302-horsepower, $45,750 John Cooper Works GP. Now that they're all gone, Mini designers have put together a cosmetic kit called the John Cooper Works GP Pack that lends some of the genuine GP aura to the standard Mini John Cooper Works. The Racing Grey Metallic paint and contrasting Melting Silver Metallic roof, rear spoiler — in standard form as opposed to the lurid unit, and mirror caps are ported over. They're offset by the black engine scoop, door handles, and fuel filler door, red trim across the grille, and piano black headlight surrounds with black headlight and taillight inserts. The exterior Mini badges go all Johnny Cash black, too, and the 18-inch John Cooper Works Cup Spoke lightweight wheels show GP on their center caps to match the GP logos on the door sills.  The cockpit amps up its edge with JCW leather-trimmed Dinamica suede sport seats in front, bearing GP badges — the two-door keeps its four seats, though, unlike the two-seater JCW GP. A 3D-printed metal stripe marks 12 o'clock on the Walknappa leather-corvered steering wheel, Walknappa being a fancy BMW Group name for one of its Nappa leather finishes. Buyers that go the eight-speed automatic route will get 3D-printed shift paddles with more GP logos. Floor mats front and rear pop with red cross stitching, and yet more GP logos. As a look-fast instead of a go-fast package, nothing changes under the hood or under the skin, the JCW sticking with its 2.0-liter turbo four-cylinder with 228 hp and 236 pound-feet of torque. Mini hasn't coughed up a price yet, but we're told the John Cooper Works GP Pack will be available sometime next month. Related Video:    

Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.

Help Mini decide on its next limited-edition Cooper

Mini likes to make a big hullabaloo about the number of ways its cars can be configured, which currently stands at 10 million. While that figure is impressive, the BMW-owned brand is always looking for new and unique design variations, a trend that has seen a number of special-edition Minis pop up over the years boasting unique color and trim items.
For the new, third-generation F56 Mini, the British brand is at it again. Only this time, the cars are designed and chosen by Mini's fans in a new contest. Called "The New Originals," Mini teamed its 10 Final Test Test Drive winners with an illustrator to design their perfect Mini, one of which will become the next special-edition model.
The ten cars are currently being voted on by the brand's fans on the Mini USA website, with the winner set to be announced at the 2014 New York Auto Show in April. A total of 56 examples of the winning entry will then be put on sale, making this one of the most limited of Mini's many limited editions. Voting closes on February 19, so hop over to the page and vote for your favorite.