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BMW's Mini plant closes for 4 weeks for the Brexit that didn't happen

LONDON — BMW's Mini plant in Britain is closing for four weeks starting Monday in a move planned over a half year ago to help the company deal with any disruption resulting from Brexit, which has since been delayed. The German carmaker, which builds just over 15 percent of Britain's 1.5 million cars, moved its annual summertime shutdown to April to "minimize the risk of any possible short-term parts-supply disruption in the event of a no-deal Brexit." But Britain's departure from the EU has now been pushed back from March 29 until at least April 12 or potentially much later, scuppering the timing of major contingency plans for some carmakers. Shutdowns are organized far in advance so employee holidays can be scheduled and suppliers can adjust volumes, making them hard to move. "This is what our company and our workforce have planned for over many months, and it is fixed into our business planning," said a BMW spokesman. It represents the latest headache for Britain's once roaring car sector which had been on track for record production but since 2017 has posted sharp falls in sales, output and investment. The overwhelmingly foreign-owned industry has become increasingly incredulous as a stable and attractive investment environment descends into one of its deepest political crises, risking the free and frictionless trade the sector relies on. BMW's Rolls-Royce factory in Goodwood will close for two weeks whilst Jaguar Land Rover's (JLR) three car plants and engine facility and Honda's Swindon facility will also shut for a few days this month as part of Brexit contingencies. It has been a turbulent few months for the sector after Nissan canceled plans to build a new sport utility vehicle at its English Sunderland plant and Honda said it would shutter its plant in 2021 in the biggest blow to the sector for years. Toyota provided a rare boost when it announced plans to build cars for Suzuki at its English car plant. BMW, which is also closing its central English Hams Hall engine facility and Swindon press shop and sub-assembly site for four weeks, has said it could move some engine and Mini output out of Britain if there is not an orderly Brexit. Carmakers face a number of risks if there is a disorderly Brexit, including delays to the supply of ports and finished models, new customs bureaucracy, the need to recertify models and an up to 10 percent tariff on finished vehicles.

2020 Mini Countryman Review & Buying Guide | The big Mini is still fun

The 2020 Mini Countryman manages to keep most of the fun character of the regular Mini Hardtop, but with the practicality and style of a small crossover. How small, though? It's definitely among what we'd classify as subcompact models, but given its level of engineering, interior quality and, perhaps most obviously, its price, the Countryman fits well above mainstream models like the Hyundai Kona or Kia Soul, but doesn't quite reach the luxury rungs where the Mercedes-Benz GLA-Class, BMW X1, and the Audi Q3 reside. Given that in-betweener status and its quirky design aesthetic, the Countryman is bit hard to classify or stack up with competitors on an apples to apples basis. Best to think of it as an alternative, then, and focus on the things it does well. Most of all, it’s one of the best handling, and most fun-to-drive subcompact crossovers on the market – luxury or otherwise. It can be had with a number of peppy turbo engines, including a certified hot hatchback-grade 301-horsepower engine for the John Cooper Works. It also has a roomy interior with solid quality and characterful details. And although it's very expensive when compared to the Souls of the world, with a base price of just under $30,000, it starts at thousands less than those luxury models. So it may be tough to classify, but it's still worth a look.  What's new for 2020? Two of the more niche Countryman models see significant updates. The John Cooper Works model gets the aforementioned new turbocharged 2.0-liter four-cylinder making 301 horsepower and 332 pound-feet of torque. The Cooper SE Countryman plug-in hybrid gets longer electric range, going from 12 miles to 18 miles thanks to a higher capacity 9.6-kWh battery. Fuel economy with a drained battery also rises from 27 mpg to 29. On other Mini Countryman models, the manual transmission has been dropped altogether, leaving two different automatic transmission choices. What's the Countryman's interior and in-car technology like? The Mini Countryman has a cabin with as much whimsy as you would expect for the brand. Though the speedometer has long since moved to the steering column, the dash continues to have a giant center circular motif as a tribute to past models. Vents, door handles and more have funky shapes, and Mini employs a wide array of plastics of different grains and colors to keep things interesting and looking premium, even if the plastics themselves feel average to the touch.

Mini's Super Bowl ad stars Serena Williams and Tony Hawk

Everyone seems to have an opinion about what kind of car a Mini is, and what it says about its driver. For many, it seems, buying one is as much a fashion statement and lifestyle choice as it is anything else. And Mini is out to face those notions head-on in its latest Super Bowl ad. Set to air during the third quarter of the big game on the 7th, the spot brings in a star-studded list of celebrities. Tennis great Serena Williams, soccer player Abby Wambach, hip-hop star T-Pain, major-league pitcher Randy Johnson, skateboard legend Tony Hawk, and actor Harvey Keitel all feature in the 30-second spot dubbed "Defy Labels." The ad was produced by Butler, Shine, Stern & Partners and shines a spotlight on the new Mini Clubman. But you don't have to wait until Sunday to see it: you can watch it right here, and scope out the additional behind-the-scenes video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. MINI DECLARES DEFIANCE IN STAR-STUDDED GAME DAY AD Woodcliff Lake, NJ – February 1, 2016... As more than 100 million viewers around the world prepare to tune into the big game on February 7, MINI USA is unveiling its star-studded 30-second spot today, set to air in the third quarter of the year's biggest night in television advertising. The ad, created by Butler, Shine, Stern & Partners (BSSP), embraces many of the labels the brand has experienced over the years with a very powerful message: it doesn't care what you call it. "Defy Labels," has its roots in the fact that everyone and everything is labeled but how you handle those labels is what matters. With defiance at its core, the campaign inspires people to shed the labels society has placed upon them and instead define themselves. "Ever since the first Mini was built in 1959, it has been labeled as one thing or another. It's small. It's cute," said Tom Noble, department head, MINI Brand Communications. "This campaign acknowledges those labels in a very authentic way while simultaneously showing people MINI is more than that. With the launch of the new Clubman, our brand is growing up, our products are more sophisticated, and its time to reset the conversation." The brand worked with an ensemble cast of athletes and celebrities to help start that conversation.