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BMW ReachNow just became a full-fledged mobility services program

Since officially opening its doors with 370 cars in Seattle in April, BMW's ReachNow has made little expansions. It stared operations in Portland and grew to 760 cars. Today, it also announced that Brooklyn would join the list, and that the number of available cars to share would climb to 1,030. But the big news is that the scope of ReachNow's efforts has just grown tremendously. Instead of just the original, short-term car rental option ReachNow will now be able to do all sorts of things. These include: ReachNow Ride: Similar to Lyft and Uber, this is a ride-hailing program where someone drives you to your destination. You can request a driver and set personal experience options, like setting a radio station or requesting silence for the ride. A pilot program will start in Seattle. ReachNow Fleet Solutions: BMW's version of Zipcar, but only for residents of specific apartment buildings. This is a station-based, dedicated car sharing plan and the first pilot will be in Manhattan, starting in a few weeks. It will be based at The Solaire in lower Manhattan and will use plug-in i3s exclusively. ReachNow Reserve: Remember good, old-fashioned rental cars? This is like that, but a bit fancier. BMW's longer-term rental service will let you schedule a particular model, which will then be delivered to you. You can keep it as long as you like, but we assume that if you're thinking of not giving it back for a few months, you're doing it wrong. ReachNow Share: BMW saw what Turo (nee Relay Rides) was doing and figured it was a good idea. With this program, you will be able to rent out your own 2016 or 2017 Mini for a minimum of two days, making you a bit of cash from your car when you're not using it. This rolls out in December in Seattle, and ReachNow CEO Steve Banfield said that it may expand to other models in the future. At #AutoMobilityLA, @turo says it has 2 million activated users and 120,000 listed vehicles. Claims the average monthly earning is $536* pic.twitter.com/gWHdrvPRWV — AutoblogGreen (@AutoblogGreen) November 15, 2016 ReachNow currently have 32,000 members, and all of these services are available to them through the ReachNow app. For a "limited time," new users can save the $39 registration fee as part of an introductory offer, and per-minute charges for the regular ReachNow service are 41 cents a minute instead of 49. At #AutoMobilityLA , @reachnow announces third city for @BMW's car sharing services: Brooklyn.

Mini Cooper Next 100 Concept | Autoblog Minute

The Mini Vision Next 100 concept. The futuristic vehicle features is autonomous, has a rear engine layout, a de-cluttered interior, and loads of tech that is aimed at providing drivers and riders with a connected user experience. MINI Autoblog Minute Videos Original Video autos bmw group

Mini confirms first plug-in hybrid and it looks like it's based on the Countryman

Mini confirmed Sunday it's developing its first plug-in hybrid model, apparently based on the Countryman. The hybrid will utilize an electric motor that works with a combustion engine, expected to be a 1.5-liter turbocharged three-cylinder unit. Though the actual name wasn't specified, Mini said the vehicle will have two driving modes. With Auto eDrive, it can reach speeds of up to 50 miles per hour. Switching into Max eDrive increases top speed to approximately 77 miles per hour. The electric motor sends all of its power to the rear wheels, while the combustion engine powers the front wheels. The engine only kicks on in certain situations. Mashing the throttle brings the engine to life, as does switching the car into "Save Battery" mode, which allows the engine to charge the hybrid's battery through a generator while powering the vehicle. The engine also comes on if the vehicle's all-wheel-drive-system senses a loss in traction. Inside, the changes include a yellow start/stop button (instead of red) and a power display in place of the traditional tachometer. Mini's previous electrification efforts included the Mini E, which had a range under 100 miles and was available for leasing in 2009. Expect the plug-in hybrid to debut in 2019. Related Video: Featured Gallery Mini Plug-In Hybrid Related Gallery Mini Countryman Plug-in Hybrid Spy Shots View 13 Photos Green MINI Crossover Hybrid PHEV confirmed