2006 Mini Cooper S Convertible John Cooper Works on 2040-cars

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Mini to skip 2016 Detroit, Geneva Auto Shows

Following a report from the team at MotoringFile, rumors have been swirling that Mini will join Jaguar Land Rover and abandon this year's North American International Auto Show. We can officially confirm that the BMW-owned brand will be passing on not only next month's Detroit show, but also Europe's flagship Geneva Motor Show. It all has to do with positioning. See, auto shows can be two things – they can be news events, or they can be consumer events. On the consumer side of the equation, we have the sprawling Chicago Auto Show, while both Geneva and Detroit lean heavily towards being a source of breaking news. Based on Mini's official statement, it looks like it was that positioning that led the brand to pass on two of the world's most important auto shows. "The BMW Group confirms it has decided Mini will not be represented at the shows in Detroit and Geneva. This decision reflects Mini's new product and brand strategy, which was presented to the public on June 24, 2015," Mini USA spokesperson Mariella Kapsaskis told Autoblog in an official statement. "Part of the new brand strategy is focusing on selected auto shows and an increased engagement with events that increase MINI's access to other relevant target groups." Max Muncey, PR manager for NAIAS, corroborated the statement from Mini. "The North American International Auto Show is one of the few shows to carry the international moniker. As such, we focus on making news with global media outlets rather than serving as a consumer show," Muncey told Autoblog. "Mini's decision reflects this positioning." According to Muncey, Detroit hosted 5,000 journalists last year, while its media coverage was roughly double that of LA, where Mini held the world debut for the new Convertible and the US debut for the Clubman last month. In our opinion, with both those debuts out of the way and not much else coming down the pipe in the near future, prioritizing auto shows based on consumer attendance rather than media attendance seems like a sound strategy. Here's hoping Mini returns to the frigid wastes of Detroit for the 2017 installment of the North American International Auto Show.

Mini adds limited-edition Coral Red model to 2021 Hardtop line-up

Mini stylists took a trip to the design well and came back with a limited-edition model named Coral Red inspired by the brand's heritage. Offered with two or four doors, it's scheduled to arrive in showrooms this month. As its name clearly implies, the Coral Red edition primarily stands out from the Cooper S it's based on with Coral Red Metallic paint borrowed from the Clubman's palette. Black paint on the door mirrors and on the roof adds a touch of contrast. Mini also added 17-inch Rail Spoke wheels, LED lights at both ends, plus a long list of piano black trim pieces including the headlight bezels, the door handles, and the emblems. Photos of the interior haven't been published yet, but the BMW-owned firm noted the Carbon Red edition gains additional piano black trim in the cabin. It also receives black leatherette upholstery. Mini made no mechanical changes, so power for the Coral Red comes from the same 2.0-liter four-cylinder engine as the Cooper S. It's turbocharged to deliver 189 horsepower at 5,000 rpm and 207 pound-feet of torque at 1,350 rpm, and it once again spins the front wheels via a six-speed manual transmission. Alternatively, buyers who want two pedals can order a seven-speed dual-clutch automatic at extra cost. Approximately 300 examples of the Coral Red have been earmarked for the American market. Pricing starts at $34,125 for the two-door and $35,370 for the four-door, figures that include a mandatory $850 destination charge. In comparison, the standard Cooper S costs $28,100 with two doors and $29,100 with four. Why Coral? Although the pink-ish Coral Red color comes from the Clubman, the first Mini to wear something like it was the 1100 Special model introduced in 1979 to celebrate the Mini's 20th anniversary. It was one of the first in a shockingly long line of limited-edition variants released largely to hide the fact that British Leyland (and, later, the Rover Group) either didn't know how to replace the original Mini or didn't have the money required to fund the project, depending on the era, market conditions, and who was in charge of either company at a given time. Sold exclusively in England, the 1100 Special was available in two metallic colors named Silver Grey (shown above) and Rose, respectively; the latter was close to 2020's Coral Red hue. Silver cars featured a black vinyl roof, while Rose cars were topped with beige vinyl.

2014 Mini John Cooper Works Paceman All4

The One Mini Should Have Taken Rallying
It needs to be said: Mini using the Countryman as their World Rally Championship racer's bodystyle of choice has done them no favors on the marketing front. And that's what it's all about in motorsports these days: marketing and image. We have just driven the 2014 Mini John Cooper Works Paceman All4 through Frankfurt's surrounding rural areas, and even in thick snow where few souls dared to tread, it has singularly rekindled some faith in the John Cooper Works sub-brand - a glorious name whose credibility has been threatened by portly and somewhat pointless products like the JCW Countryman.
The JCW Paceman is a little quicker than its Countryman relative, a little lighter, hunkered down lower, and better looking. We can't say we're crazy anymore about the stock Chili Red details and black exterior they keep showing us at these launches, but that's just paint. Then there's that projected pricing of $36k-plus that puts us on the verge of yelling "¡No mas!" But the All4 system on our 215-horsepower Paceman worked extremely well when paired with a set of exceptional Pirelli Sottozero Winter 210 Serie II tires (sized 205/55 R17 91H all around). The combination of all-wheel drive and good rubber encouraged us to gradually up the average speed and enthusiasm the further we drove along.