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Mini Art Beat is a loud, driving social media billboard

Video billboards are nothing new, but a video on a moving car that's blaring music? Now that's something that will catch your attention - especially if you're driving alongside it in the streets of London.
That's the exact intent of Mini's new Art Beat, a Cooper Countryman turned marketing device that is custom-fitted with a staggering 48,000 LEDs. On its nightly drives through the city, the compact crossover showcases brightly colored videos, graphics and animations contributed by people around the world via social media. The Mini Space Blog describes the Art Beat as the "most vibrant and customizable NOT NORMAL ride you'll ever lay eyes on."

Mini Clubman to get the 'Works,' four-door Hardtop not so much

Performance sub-brands are expanding faster than leftover marshmallow Peeps in a microwave. And Mini's John Cooper Works line is not likely to be an exception. Mini's stand at the New York Auto Show was somewhat low-key, with the debut of the Clubman All4 all-wheel-drive variant on one end and the expected John Cooper Works Convertible on the other. And for the foreseeable future, the Mini lineup will change through redesigns of existing models and the introduction of more derivatives – like a John Cooper Works version of the new Clubman. At least that's what some of Mini's product guys indicated. "The Works is always our top model. John Cooper Works is not just limited to small cars, it's also for compact cars," said Ralph Mahler, Mini's head product manager, in an interview with Autoblog at the New York Auto Show. "Therefore, I wouldn't see anything against bringing the Works to the Clubman. I think it would be a perfect match." Though one was offered in the last generation, a Works model may seem at odds with the new Clubman's mission, as the company has spent considerable effort pitching it as the grown-up Mini, something to rival premium-branded compacts. Yet Mahler sees a possible Works Clubman as the ultimate in the lineup and an exclusive model, especially since he said take rate for the rest of the Works Minis is around 5 percent. Patrick McKenna, Head of Product Planning at Mini USA, said that since the Clubman went on sale early this year, ordering has included mostly highly optioned models, and customers are notably cross-shopping the Audi A3. Loaded up, a Clubman Cooper S All4 pushes past the $45,000 mark. Currently, the most powerful Cooper S produces 189 horsepower from its 2.0-liter turbo four. That's more power than a front-drive A3 1.8T, but less than the A3 2.0T Quattro – and way less than a cheaper Volkswagen Golf GTI. Consider that the engine in the just-released John Cooper Works Convertible produces 30 more horses than the one in the Cooper S and a Works Clubman starts to make more sense. Strangely, the four-door Mini Hardtop, released last year, doesn't appear to be destined for the Works treatment. McKenna said the four-door will continue to offer special appearance packages that offer Works-like touches and offer dealer-installed accessories such as exhausts and horsepower increases.

2020 Mini John Cooper Works Clubman, Countryman crack 300 horsepower

Mini got our attention a few months ago when it announced the upcoming Mini John Cooper Works GP would get over 300 horsepower. But apparently Mini's ultimate hot hatch isn't the only car getting a major power infusion, as the company announced the 2020 Mini John Cooper Works Clubman and Countryman are both getting 300-horsepower engines. Specifically, they'll make 301 horsepower each along with 331 pound-feet of torque from a revised 2.0-liter inline-four. That engine features a stronger crankshaft, new pistons and rods and a lower compression ratio to handle extra boost. All the power is sent through a standard all-wheel-drive system that comes with a mechanical limited-slip differential up front. Like past all-wheel-drive Minis, the system mainly operates in front-drive mode until slippage is detected, at which point power goes to the rear. The all-wheel-drive system has been beefed up with stronger gears and rear axles. Launch control is a standard feature, too. Also standard, a bit disappointingly, is an eight-speed automatic transmission. No manual will be offered on these models. Hopefully manuals will still be offered on later JCW Hardtop and Convertible models. These engine and drivetrain changes help the Clubman and Countryman improve their 0-to-60 mph times by about 1.5 seconds. The Clubman now gets to 60 mph in 4.9 seconds, and the Countryman in 5.1 seconds. Both Minis are the first to be given a 155-mph electronic speed limiter, too. Previous models didn't have enough power to reach that mark. Mini John Cooper Works Countryman View 4 Photos Mini also made some upgrades in the handling and stopping departments. Both models get additional chassis bracing along with small suspension revisions. A package with electronically adjustable shocks is available. The rear brakes now feature fixed four-piston calipers. Front brake rotors are 14.2 inches in diameter, while the rears are 13 inches. Despite these major mechanical upgrades, visual changes are extremely subtle. The Clubman has a different main grille insert and the new Union Jack taillights, but the Countryman is effectively identical to the current model. The interiors on each are basically unchanged as well. Pricing and availability have not been announced yet. Since large portions of the vehicles are shared with the current model, we would expect to see them go on sale at least within the year, possibly in the next few months. Prices likely won't change too much from the current model year.