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Mini Rocketman back on the table, might go aluminum

Mini just doesn't want its Rocketman concept to die. It unveiled the truly mini model at the 2011 Geneva Motor Show, and since then, there have been countless on-again, off-again rumors about the possibility of it going into production. If the latest talk proves true, a smaller vehicle like the Rocketman might make it into the automaker's lineup after all, as competitor to other stylish city cars like the Smart ForTwo.
According to the company's head of design, Anders Warming, speaking to Auto Express, Mini likes the idea of having a smaller model in its lineup, but it has to figure out a way of actually making it work. Warming is clear that the next iteration of the Rocketman concept (or whatever it's called then) won't be seen until a design is ready.
There are still plenty of challenges keeping a production Rocketman off of the city streets of the world, and chief among them continues to be finding a platform. But Mini is at least considering it. "At the moment, we don't have the right tech solutions, but we are working on it. We don't yet have a final solution, you could say," said Warming to Auto Express. He also thinks the final version would drop the concept's carbon fiber in favor of more aluminum components.

2016 John Cooper Works Clubman is torquiest Mini ever

Mini fancies its latest Clubman as more an executive car than a typical premium compact. Think BMW 5 Series to the regular Hardtop's 3 Series. With that in mind, you can think of the new John Cooper Works Clubman as a Mini M5 of sorts. The new JCW Clubman boasts a number of features not offered on its little brothers. Mini engineers are squeezing 228 horsepower out of the 2.0-liter, turbocharged four-cylinder, just like on the Hardtop model. But the bigger John Cooper Works gets a significant bump in torque, up from 236 pound-feet of torque to a more robust 258 lb-ft. And with a standard All4 all-wheel-drive system, the JCW Clubman maximizes the ability to deploy that extra power. View 15 Photos Regardless of transmission, the new Works model hits 60 in 6.0 seconds and runs up to 147 miles per hour, 0.9 seconds quicker and five miles per hour faster than the S model we drove last year. A sportier suspension, meanwhile, drops the ride height 0.4 inches, so expect at least slightly better handling from Mini's newest Works model. Exclusive two-piece sport seats should keep drivers in place while exercising the newfound handling ability. But beyond the extra power, all-wheel drive, upgraded suspension, and neat seats, the JCW Clubman is largely a mishmash of parts we know and like. It uses the same standard six-speed manual and optional eight-speed automatic as the regular car, while the polarizing six-doored body wears the usual JCW tinsel – 18-inch wheels and a more aggressive body kit that promises better engine and brake cooling. And it still has a weight problem – the new car weighs in just under 3,500 pounds to the standard car's 3,300-pound curb weight. Mini hasn't published pricing, but if the trend set by the Hardtop and Convertible continues, we'd wager the new JCW will start around $35,500, tacking $6,000 onto the S model's $29,450. Well, at least Mini has the executive-level pricing down. The John Cooper Works Clubman should hit US dealers in December. Related Video: Related Gallery 2016 Mini John Cooper Works Clubman View 18 Photos News Source: MiniImage Credit: Live photos copyright 2016 Drew Phillips / AOL MINI Wagon Luxury Performance mini clubman

Mini's Super Bowl ad stars Serena Williams and Tony Hawk

Everyone seems to have an opinion about what kind of car a Mini is, and what it says about its driver. For many, it seems, buying one is as much a fashion statement and lifestyle choice as it is anything else. And Mini is out to face those notions head-on in its latest Super Bowl ad. Set to air during the third quarter of the big game on the 7th, the spot brings in a star-studded list of celebrities. Tennis great Serena Williams, soccer player Abby Wambach, hip-hop star T-Pain, major-league pitcher Randy Johnson, skateboard legend Tony Hawk, and actor Harvey Keitel all feature in the 30-second spot dubbed "Defy Labels." The ad was produced by Butler, Shine, Stern & Partners and shines a spotlight on the new Mini Clubman. But you don't have to wait until Sunday to see it: you can watch it right here, and scope out the additional behind-the-scenes video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. MINI DECLARES DEFIANCE IN STAR-STUDDED GAME DAY AD Woodcliff Lake, NJ – February 1, 2016... As more than 100 million viewers around the world prepare to tune into the big game on February 7, MINI USA is unveiling its star-studded 30-second spot today, set to air in the third quarter of the year's biggest night in television advertising. The ad, created by Butler, Shine, Stern & Partners (BSSP), embraces many of the labels the brand has experienced over the years with a very powerful message: it doesn't care what you call it. "Defy Labels," has its roots in the fact that everyone and everything is labeled but how you handle those labels is what matters. With defiance at its core, the campaign inspires people to shed the labels society has placed upon them and instead define themselves. "Ever since the first Mini was built in 1959, it has been labeled as one thing or another. It's small. It's cute," said Tom Noble, department head, MINI Brand Communications. "This campaign acknowledges those labels in a very authentic way while simultaneously showing people MINI is more than that. With the launch of the new Clubman, our brand is growing up, our products are more sophisticated, and its time to reset the conversation." The brand worked with an ensemble cast of athletes and celebrities to help start that conversation.