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2019 Mini Cooper gets updated, becomes even more British

For the 2019 model year, Mini is rolling out a slew of updates to its current two- and four-door hardtop models and the convertible. It's a very modest revision in most respects. From the front, the only real change is to the headlights. The LED running lights that encircle the main lighting element now illuminate in a full circle, and that full circle flashes amber to function as a turn signal. The sides are also virtually unchanged, but coming around to the back you'll find the most obvious change. No longer are the taillights simple rounded rectangles with circles inside. Now the lighting elements are fully LED and in the shape of the Union Jack, the British flag. It's executed well, but it's a little silly. What's next, a horn that plays "Rule, Britannia?" How about appending the initials "HMS" ahead of the Cooper name? We kid, but we do worry a little about Mini focusing too much on kitschy British references. View 14 Photos Other exterior updates include three new metallic colors called Emerald Gray, Starlight Blue, and Solaris Orange. They can be joined by the Piano Black package that swaps the chrome around the lights and grille for gloss black. The custom Mini Yours fender badges and lights that are made with 3D printing or laser engraving are also available. The interior is mostly unchanged. Bluetooth connectivity is now standard across the board, along with a 6.5-inch infotainment screen. There are new options, too. Both two- and four-door Mini hatches can be ordered with Malt Brown Chesterfield Leather. Like the exterior, the interior has a Piano Black trim option. It adds gloss black trim throughout, along with a panel on the passenger side with a Union Jack motif. That motif has transparent sections that light up in the same color as the driver-selectable interior lighting. An updated 8.8-inch touchscreen infotainment system and wireless phone charging are also options. Related Video:

Mini Paceman modified by Roberto Cavalli for annual Life Ball charity

This year's award for Life Ball Mini designer goes to Roberto Cavalli. The Life Ball is a charity event held in Vienna, Austria every year that raises money to fight the spread of HIV and AIDS. Since 2001, the year of its reintroduction, Mini has been involved with the ball, auctioning a car that has been made over by a world-famous designer. This year Cavalli gets the nod and a Paceman for a canvas.
The iridescent brown/black paint is the eye-catcher in the sketch above (click to enlarge), but don't forget to note Cavalli's logo on the roof. We're not sure what other flourishes he has in mind for the car, but those in attendance will find out on May 24 when it's unveiled at the Cavalli store opening in Vienna. The press release below has more details.

Mini pokes fun at Anthony Weiner using fake Twitter account

Mini, never one to pass on a marketing opportunity, has pounced on the plight of embattled New York City mayoral candidate Anthony Weiner, who seems to have an issue with sending pictures of his genitals to young women. Observers will notice that this is the second time the unfortunately named Mr. Weiner has been in the spotlight for his picture messages.
Capitalizing on Weiner's alias, Carlos Danger, Mini has created an account on Twitter - @CarlosDMotor. With a note on the profile page listing "Danger" as the account's middle name, it's sent out just one tweet, containing the message, "Wanna get your hands on my stick?" Attached to the Tweet is a scantily clad Mini Cooper S, with a towel around its "waist" snapping a picture. Too soon? To borrow the brilliant pun from AdWeek, the "auto erotica" was the idea of Mini's marketing agency Butler, Shine, Stern & Partners. Click below for the full tweet.