2011 Mini Cooper Countryman Base Hatchback 4-door 1.6l on 2040-cars

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2020 Mini Convertible Sidewalk Edition hits the pavement again

In 2007, the Mini Convertible Sidewalk dropped its top in bitter winter during the Detroit Auto Show to show off its exclusive appearance package. The cosmetic suite makes a return for 2020, again as the Mini Convertible Sidewalk, with more color and design choices courtesy of Mini Yours. The primo choice comes in Deep Laguna metallic, a hue unavailable on other models, set off by patterned hood strips with contrasting edges. Buyers can spec five metallic colors from the traditional palette, too: White Silver, Moonwalk Grey, Thunder Grey, Enigmatic Black, and Midnight Black. For markets that make such perks optional, the Sidewalk Chili equipment package installs LED headlights and fog lights, automatic air conditioning, the interior lighting package, a height-adjustable front passenger seat, the storage package, and driving modes. Sidewalk logos on the side indicator bezels ease identification from afar, so too the 17 inch Scissor Spoke two-tone wheels. Upon closer inspection, the arrow graphics woven into the fabric soft top are another giveaway, as are the brushed aluminum sill plates bearing the word "Sidewalk." The interior's been wrapped in MINI Yours anthracite leather upholstery, stitched with Petrol and Energetic Yellow thread. Braided Petrol piping outlines the seat forms, dark Petrol contours the floor mats, while doors get Petrol and silver accents. A Sidewalk logo sits at the base of the leather-wrapped sports steering wheel. Three engine lineup comes in three gasoline flavors, a 1.5-liter three-cylinder with 102-horsepower in the Mini One, the same engine with 134 hp in the Mini Cooper, and a 192-hp, 2.0-liter four-cylinder for the Mini Cooper S. Mini says the standard transmission will be a six-speed manual; the row-your-own took a break for a spell but is due back in the U.S. next month. The seven-speed Steptronic dual-clutch is optional on the Mini Cooper and Cooper S, the DCT with paddle shifters an option on the Cooper S only. We aren't privy to price yet – that comes closer to launch in March. The Mini Convertible Sidewalk will be sold worldwide, but numbers might be limited; the UK, for instance, only gets 150 examples.

Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.

2020 Mini Cooper SE electric hatchback pricing, availability announced

The 2020 Mini Cooper SE electric hatchback now has a price and an on-sale date for America. The retail price including destination charge is $30,750 before any tax credits are applied. Seeing as other BMW electric cars still qualify for the full $7,500 federal tax credit, the Cooper SE should be available across the country for $23,250, and Mini says buyers in some states with additional incentives should be able to get one for under $20,000. It will be available in March 2020, and Mini said it will be offered across the country, implying that it may not be restricted to specific states like some other EV offerings. For comparison, a similarly potent gas-powered Mini Cooper S starts at $29,100, and a regular Mini Hardtop starts at $25,100. The Mini Cooper SE doesn't have a range estimate for the United States yet, but European estimates put it at 146 to 168 miles. We expect Mini's latest EV to have a shorter EPA-estimated range than the 150-mile, 40-kWh Nissan Leaf, which starts at $30,885 before incentives, and $23,385 after the $7,500 federal tax credit. The Leaf has more rear seat and cargo space plus more torque at 236 pound-feet, but the Mini has more power than the 147-horse Leaf. Whatever price you pay for your Mini Cooper SE, you'll get an electric motor that sends 181 horsepower and 199 pound-feet of torque to the front wheels. Mini says that will propel the car to 60 mph in 6.9 seconds on its way to a 93-mph top speed. The car's 32.6-kWh battery can fully charge in 4 hours on a Level 2 AC charger, and it can reach 80% charge in 35 minutes with a DC fast charger. Outside, the electric Mini has a unique blocked-off grille and standard 16-inch wheels. Inside, the SE gets a standard 6.5-inch infotainment screen with navigation and Apple CarPlay, Bluetooth connectivity, a leather steering wheel, leatherette upholstery, cruise control, heated front seats, automatic climate control, automatic windshield wipers and automatic emergency braking.