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Mini launches electric conversion program for classic models

Mini unveiled an electric version of one of its classic models at the 2018 New York Auto Show. While the project was billed as a one-off at the time, the BMW-owned company announced it will begin making the conversion available to customers through a program called Recharged. Details about what's involved in the build are few and far between, beyond the obvious: The engine and transmission (which form one unit on these cars), the exhaust system, and the fuel tank are removed to make space for an electric motor, a battery pack, and the required electronics. The drivetrain is rated at 120 horsepower, which is nearly twice the 63-horse output of the final Mini models built in 2000, but the battery seemingly adds a tremendous amount of weight because performance isn't as impressive as you might think. Mini pegs the 0-to-60-mph time at 9 seconds (around 5 seconds less than a 2000 car), and it quotes 100 miles of range — 14 less than the Cooper SE. Several subtle visual details set the Recharged apart from a regular Mini. Look closely and you'll spot the Cooper SE's logo on the hood, on the trunk lid, and on the center caps. Some of the cars pictured in Mini's gallery also feature this logo on the quarter panels. Inside, there's a new-look analog instrument cluster, which — to Mini's credit — keeps a relatively period-correct design. It includes a speedometer, a temperature gauge, a range gauge, and a gauge that tells drivers which gear they're in. Speaking of, there's no longer a need for owners to argue about the merits of "magic wand," remote-shift, and rod-change gearboxes: The Recharged is exclusively offered with an automatic. Luckily, Mini isn't completely discarding its heritage. It stresses that all of the changes made during the EV conversion are reversible, and that the drivetrain that's removed from the car is labeled and stored in case the owner chooses to make the car original again. Pricing for the conversion hasn't been announced yet. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Even Mini's manual transmission take rate is only 11%

Of all the automakers we've talked with so far, Mini seems to sell the largest percentage of its cars with a manual transmission. A representative from the company shared numbers with us that show 11% of its 2019 sales have featured a stick. That beats Subaru's 7%, Volkswagen's 5% and Honda's 2.6%. It likely helps that Mini is a more niche brand, and it offers a manual on nearly every version of its cars. Still, it's sad that 89% of Mini owners decided to get an automatic anyway. The manual take rate between different models varies quite a bit. The high-performance John Cooper Works models are most frequently sold with a manual transmission. The two-door hardtop and convertible versions have the highest percentages for the JCW at 41% and 32%. The JCW Clubman and Countryman follow at 22% and 19%. We're not surprised that the fast versions of Minis are sold with a manual more often than others, but we're surprised that even with two in 10 JCW Clubman and Countryman models selling with one, Mini would drop the option from the new 301-horsepower versions. Unsurprisingly, other trim levels aren't purchased with a stick as often. The least popular is the front-drive Cooper S Countryman at 0%, followed by the regular Cooper Countryman at 1%. Then there's the Cooper Clubman at 3%. Weirdly, the all-wheel-drive Countryman and Clubman models always have a higher percentage of manuals than the front-drive models, with differences ranging from 2% to 10%. The two-door Minis are typically the most likely to sell with a manual even for core models. In the convertible, the 6% of regular Coopers are manual while 30% of the Cooper S are. That nearly matches the JCW convertible. For the hardtop, the regular Cooper's manual take rate is 11% and the Cooper S model's is 17%. These numbers will probably drop in the short term, though. Mini announced that it's temporarily stopping imports of manual Minis due to some emissions calibration issues. After a few months, though, we expect the manual sales to bounce back.

Mini blows up over women applying makeup in cars

Distracted driving is a very real problem. From drivers with phones dangling from their ears to those constantly adjusting the stereo or dealing with rowdy children in the back seat, anything that diverts attention away from the act of driving is a potential danger. And yes, that would indeed include applying makeup while driving.
Publicis, the advertising agency used by Mini in Mexico, came up with an inventive (or offensive, depending on your point of view) way of reminding female drivers "that there's a time and place for everything." And while we're not quite sure of the veracity of the statistics cited in the video below, or even the necessity of its production in general, perhaps we'll just take it as a reminder to pay attention while driving... no matter what else happens to be on our minds. Or faces, as it were.
Scroll down below for the explosive demonstration.