Mini Cooper Clubman Low Miles 2 Dr Coupe Automatic Gasoline 1.6l 4 Cyl Dark Silv on 2040-cars

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Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.

Mini stretches its legs with new Clubman Vision Gran Turismo concept [w/video]

The Clubman may not be the first model you think of when it comes to sporty Minis, but with the next-generation wagon variant just around the corner, the Anglo-Saxon automaker is evidently keen to reshape the Clubman's image, using it as the basis for its Vision Gran Turismo concept. Designed entirely for the virtual reality of Gran Turismo 6, the Mini Clubman Vision Gran Turismo may not be as extreme as some of the creations dreamed up by other automakers. But as far as Minis go, it's pretty out there. Into its beefed-up, long-roof form it packs a powertrain of undisclosed dimensions but producing 395 horsepower (and evidently requiring six tailpipes – two on each side and two out the back). Exhaust tips aside, all that muscle – nearly twice what any road-going Mini has produced to date – drives through all four wheels to theoretically deliver it to 62 miles per hour in a scant 3.5 seconds. Throw in the track-tuned bodywork – including a proliferation of spoilers, added ventilation, a wider track and 22-inch rims – and you're looking at one very serious Mini indeed. But before you balk at the concept, consider that Mini has had some serious motorsport bragging rights over the years: it dominated the Monte Carlo Rally (among others) in the mid-1960s, and though it canceled its more recent World Rally Championship effort, it went on instead to win the Dakar Rally four years running now. What you're looking at here is the form it would likely take were Mini to shift its attention (as Citroen recently did) to touring cars instead. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. MINI goes Gran Turismo®6. From today gamers can enjoy driving the virtual MINI Clubman Vision Gran Turismo. 26.02.2015 Munich. Inspired by the brand's legendary motor racing success, the MINI Design Team has created the essence of a MINI to enable maximum racing performance in the game Gran Turismo®6 for PlayStation®3. "MINI has many highly emotional achievements to its name in motor racing. The MINI Clubman Vision Grand Turismo literally puts these onto the virtual race track in Gran Turismo 6. The image of a go-kart on the road has recurring appeal," says Anders Warming, Head of MINI Design. The 395 hp engine accelerates the MINI Clubman Vision Gran Turismo from 0 to 100km/h in just 3.5 seconds.

Despite Mini's woes, Clubman sales surging

The Mini Clubman has a polarizing design, but those who like it are snapping it up. According to Automotive News, the Clubman is on pace to become Mini USA's best selling model. Almost 1,700 vehicles were sold during the first quarter of 2016, and the vast majority – 1,037 units – were sold last month alone. These facts are made all the more noteworthy because Mini's sales fell 15 percent during the first quarter. The surging sales of Mini's newest model are especially good news for the brand's coffers. The Clubman is the most expensive non- John Cooper Works model you can get, aside from the upcoming Convertible. It doesn't sound like there are too many Clubman models going for the $24,950 starting price, either. According to Mini Dealer Council Chairman Michael Vadasz, dealers are doing solid business on customized orders, which, he tells AN, "is what Mini is all about." About one in four Minis built today are custom orders submitted by consumers, who love taking advantage of the Porsche-like breadth of a la carte options, no matter what it does to the final price. The fact that Mini is seeing so many custom Clubmans, then, is a very good thing. As for why the Clubman is doing so well, Mini USA Vice President David Duncan says it's because the car just isn't so Mini, moving the brand beyond its traditional subcompact class to the compact segment, where it can challenge cars like the Audi A3. "We see that as a fast growing segment, so having an entry in there gives us that opportunity," Duncan told Automotive News. "And then when you look at the car itself, it's got a premiumness about it that really takes us to the next level and allows us to compete against brands that we weren't typically competing against." Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.