1967 Mini Cooper "s". Runs And Drives Great! Quick Little Mini on 2040-cars

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2014 Mini Cooper goes to the dogs

We wouldn't buy a car to make a dog happy, but Mini's latest commercial, Bullheaded, would have you believe that dogs like the new 2014 Cooper as much as humans. Regardless of the commercial's target audience (Spike The Bulldog, or his owner?), it does show a couple new tidbits about the car, such as the new center dial touchscreen, ambient lighting and the nifty tinted pop-up display on top of the dashboard that reminds us of the head-up display on the new Mazda3.
Head below to watch Spike and his owner drive the Mini in Downtown Los Angeles (and the back lots of Paramount), and to get a behind-the-scenes look at how the commercial was made.

'Why isn't he stopping?' Mini driver describes being pushed sideways by dump truck

Yesterday, a video out of Toronto made the rounds on social media. It was scary to watch, as a dump truck pushed a Mini sideways a half-kilometer (third of a mile). But there were no details about why this accident happened or who was involved. Today, we know more:   This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Courtenay Erhardt, 26, is a nurse who was driving her Mini to a coronavirus vaccination site to administer shots to homeless people. She says she was waiting at a stoplight before heading up an onramp. “I was in front of him at that stoplight. We were both trying to get onto the Gardiner (Expressway)," she told the Toronto Star, which has a photo of Erhardt and a close-up look at the Mini stuck to the Kenworth's bumper. "He hit me from behind when we were merging." "[The dump truck] just sort of bumped my back rear-end and unfortunately I went sideways and the truck just continued to go up the ramp," Erhardt told CTV News Toronto. "I just remember holding my horn and my steering wheel and just screaming. Just like bawling and screaming. I honestly didn't know if my Mini was going to flip, or veer out into oncoming traffic on the Gardiner," she said. "I just remember thinking, 'Why isn't he stopping? Why is he still going?'" A couple in another car behind the truck saw smoke coming off the truck and knew something was wrong, Erhardt said. They pulled up alongside her, saw what was going on, then pulled ahead of the truck and forced it to stop. They called 911 and helped Erhardt escape her car. The truck driver, Erhardt said, emerged. “He said, ‘I didnÂ’t see youÂ’ and asked me not to call the cops. He asked if he could pay for the damages. He was young.” He has been charged with several offenses, Toronto police said.  Police Sgt. Murray Campbell released a statement to CTV saying, "Operators of large vehicles do not have the benefit of such lower/smaller vehicles, in their ability to see out of windows in all directions," implying the truck driver couldn't see the small car beneath his hood. Campbell advised motorists to make sure they can see truck drivers so the truck drivers can see them.  Which is good advice. That said, this truck driver surely felt that something was wrong — and heard the sounds that we can hear in the video. Erhardt, though terrified, was not injured. She credits the couple who helped her, along with the Mini Cooper.

Mini may have overexpanded, some models may not be replaced

Surprise, surprise. According to Edmunds, Mini may be looking to reduce the number of vehicles in its range, which has recently expanded to include a total of seven offerings (not to mention the copious varieties of configurations found within each line). When Mini relaunched in the early 2000s, it did so with one model, the Cooper Hardtop, and has since added the Convertible, Clubman, Countryman, Coupe, Roadster and Paceman. It looks like those ambitions of expanding the range to include up to 10 models may have been a bit optimistic.
"When we start to replace models, I think you will see that we won't replace every model exactly," Jim McDowell, Vice President of Mini USA, told Edmunds in an interview. The brand's core models right now are the Hardtop and Countryman, and of the roughly 66,200 vehicles that Mini sold in the United States last year, these two vehicles accounted for some 75 percent of total sales.
McDowell declined to mention any specific models that may not be replaced in the lineup's next generation, though our best guess is that ultra-niche vehicles like the Coupe (pictured) or Clubman. As for replacing some of the current models with new products, the only clear gap we can see in the brand's lineup is a smaller car like the Rocketman concept, though we've been told several times that a mini-Mini isn't going to happen. Be sure to let us know what Mini models you'd like to see kept or axed in Comments below.