on 2040-cars

Auto blog

Future Mini JCW models likely to be electrified

High-performance Mini Coopers need to be small, nimble, and relatively quick. One thing they don't necessarily need to be, according to the company's U.S. leadership, is gasoline-powered.  In an interview with Motor Authority, Mini USA Vice President Mike Peyton said that electrification is on the table for the range-topping John Cooper Works variants, which have traditionally been powered by a high-output turbocharged engine. The latest and greatest in the lineup, the 2020 Mini John Cooper Works GP, takes the formula to a new extreme, pairing a 301-horsepower mill with out-of-this-world aero. Peyton says that powertrains don't necessarily have to sound or feel the way traditionalists expect in order to be fun. It certainly doesn't have to feel that way in order to be fast; Tesla drivers can attest to that, as can those who have been fortunate enough to pilot some of the latest electrified hypercars.  He also acknowledged that while the future may be electric, that future is still a ways off. Mini is still waiting for advances in battery technology that will allow its performance models to deliver on other key expectations — namely handling. Minis are expected to be, well, miniature, and the additional weight of a current-generation, high-capacity battery is antithetical to that formula.  The take-away? The future of Mini performance is electric, but that future is still distant. So while the Mini Cooper SE and Mini E Countryman plug-in hybrid may give us a taste of Mini's approach to electrification, it could be some time before we see the company's highest-performance variants dabble in same space. 

Mini 'Takes the States' is ready to rally again this summer

The Mini brand has gone to great lengths — literally — during the past two decades to embrace and entertain its loyal following by sponsoring cross-country caravans to celebrate its products and customers. This summer, the caravan reforms once again. Officially called “Mini Takes the States,” the rally in mid-July is scheduled to embark from Albuquerque, N.M., and finish eight days later in Seattle. Visiting five states and nine cities, several hundred drivers and their passengers are expected to join the caravan for part or all of the journey. MTTS, as it's become known as to Mini fans, first rolled out in 2006, with Mini USA using it as a way to celebrate the introduction of the first, hardcore GP edition of its high-performance John Cooper Works model. It has since become a biennial event, with each rally taking a different route around the U.S. It's not competitive. The idea is to connect Mini owners and let them share their enthusiasm about the brand and their experiences with it. Mini plans festivities along the route and usually a “Rally Finale” on the final evening. As far as expenses — hotels, most meals — participants are on their own, although breakfasts and some evening events with food are provided by Mini. The idea is to create positive publicity and “good feelings” for the brand, and to sell more Minis. Since Minis are, at the end of the day, automobiles, service may be required along the MTTS route. Technicians are on hand to perform repairs like engine computer diagnostics, light bulb replacements, tire changes, and other non-major work. Participants will initially head north from New Mexico through Colorado and Utah to Salt Lake City. Continuing through Big Sky country, MTTS 2024 will stop in Bozeman and Missoula, Mont., then head west to Spokane, Wash. From there, drivers will cruise southwest through the scenic mountains and valleys of Yakima, Wash., winding up in Seattle. “WeÂ’re excited to reconnect with our Mini owners nationwide to foster current relationships, forge new friendships and make lasting memories, this time in some of our incredible and majestic western states,” said Mike Peyton, vice president and "chief motorer" for Mini of the Americas, in a press release.

Mini Cooper Royal Wedding Edition: For the couple that literally has everything

As far as wedding presents go, it sure beats a hand mixer. Mini has created a one-off car to commemorate the wedding of Prince Harry and Meghan Markle. The car won't be brought in and parked next to the gift table, however. Instead, it'll be given to a charity chosen by the royal couple, which will then auction it. Mini's design team has personalized a Mini Cooper 2-Door with a hand-made roof graphic and a special interior, which features 3D-printed parts and special embroidery. The idea behind the hand-applied multi-layer roof graphic is that it's a combination of the Union Jack and the Stars & Stripes, representing the couple's nationalities. As an extra touch, the opened doors will project a "Just Married" sign onto the ground. Small detailing around the car is also bespoke, from the chrome finish to the side scuttles. Inside the Crystal White car is a Satellite Grey leather interior, with a trim strip announcing the first names of the bride and groom, as well as the wedding date. There are also accents in the door cards that match the roof graphic's colors. And just in case you're digging the stylistic vibe of the Royal Wedding Edition (not really the official name, but let's go with it), some of the custom work on the car can be replicated with the Mini Yours personalization program. That includes the option of 3D-printed parts. After the wedding on May 19 , the car will go to The Children's HIV Association, or CHIVA, who will auction it. Here's hoping it commands a good price. Related Video: Featured Gallery Mini Royal Wedding View 13 Photos Image Credit: MINI MINI royal wedding meghan markle