1969 - Mercury Cougar on 2040-cars

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Car Stories: Owning the SHO station wagon that could've been

A little over a year ago, I bought what could be the most interesting car I will ever own. It was a 1987 Mercury Sable LS station wagon. Don't worry – there's much more to this story. I've always had a soft spot for wagons, and I still remember just how revolutionary the Ford Taurus and Mercury Sable were back in the mid-1980s. As a teenager, I fell especially hard for the 220-horsepower 1989 Ford Taurus SHO – so much so that I'd go on to own a dozen over the next 20 years. And like many other quirky enthusiasts, I always wondered what a SHO station wagon would be like. That changed last year when I bought the aforementioned Sable LS wagon, festooned with the high-revving DOHC 3.0-liter V6 engine and five-speed manual transmission from a 1989 Taurus SHO. In addition, the wagon had SHO front seats, a SHO center console, and the 140-mph instrument cluster with mileage that matched the engine. When I bought it, that number was just under 60,000 – barely broken in for the overachieving Yamaha-sourced mill. The engine and transmission weren't the only upgrades. It wore dual-piston PBR brakes with the choice Eibach/Tokico suspension combo in front. The rear featured SHO disc brakes with MOOG cargo coils and Tokico shocks, resulting in a wagon that handled ridiculously well while still retaining a decent level of comfort and five-door functionality. I could attack the local switchbacks while rowing gears to a 7,000-rpm soundtrack just as easily as loading up on lumber at the hardware store. Over time I added a front tower brace to stiffen things a bit as well as a bigger, 73-mm mass airflow sensor for better breathing, and I sourced some inexpensive 2004 Taurus 16-inch five-spoke wheels, refinished in gunmetal to match the two-tone white/gunmetal finish on the car. That, along with some minor paint and body work, had me winning trophies at every car show in town. And yet, what I loved most about the car wasn't its looks or performance, but rather its history. And here's where things also get a little philosophical, because I absolutely, positively love old used cars. Don't get me wrong – new cars are great. Designers can sculpt a timeless automotive shape, and engineers can construct systems and subsystems to create an exquisite chassis with superb handling and plenty of horsepower. But it's the age and mileage that turn machines into something more than the sum of their parts.

Junkyard Gem: 1955 Mercury Montclair Coupe

I find plenty of 1950s Detroit vehicles in the big self-service car graveyards I frequent, but most of them are fairly ordinary sedans that never stood much chance of getting fixed up and put back on the road. Such is not the case with today's Junkyard Gem, which is a top-trim-level, heavily optioned hardtop coupe from one of the most desirable model years of the tailfins-and-chrome postwar era. Nearly every Mercury model ever made was a Ford model with some cosmetic changes applied, and the '55s looked very similar to their mechanically identical Ford brethren. In 1955, the new Mercury came in three trim levels: the entry-level Custom, the medium-zoot Monterey, and the glitzy Montclair. Each was available as a hardtop coupe and four-door sedan, with wagon versions of the Custom and Monterey. The Montclair could be purchased as a convertible or with the wild "Sun Valley" glass roof. The Montclair got its own line of hallucinogenic two-tone interiors, in order to make the daily lives of Europeans feel even more gray and penurious (the UK only dropped food rationing in 1954, and the two Germanies were still clearing the rubble of their blown-up cities). This car's upholstery has been bleached by decades of sitting outside in the harsh High Plains climate, but it started out as vivid red and white "Chromatex" fabric. The list price on this car was $2,631, or about $29,200 in 2022 dollars. The Sun Valley and convertible Montclair each cost $2,712 ($30,100 today). Ford didn't offer a corresponding hardtop coupe in 1955, though the Fairlane Crown Victoria two-door did look extremely snazzy (and cost a mere $2,302— $25,545 now— with the same V8 engine as the Monterey). Meanwhile, Oldsmobile offered the handsome 88 Super Holiday Coupe for $2,714, though the Montclair had the more powerful engine. Oldsmobile had been selling new cars with overhead-valve V8s since the 1949 model year, while Ford didn't ditch the Model A-era flathead V8 for new U.S.-market cars until the 1954 model year (you could buy a new Simca Esplanada in Brazil with an Ardun-headed Ford V8-60 all the way until 1969). GM's Chevrolet Division got all the press in 1955 with the introduction of the brand-new small-block V8 engine, but Ford's 292-cubic-inch (4.8-liter) Y-Block V8 made more power than the 265-cube (4.3-liter) Chevy and the 324ci Olds Rocket 88.

Ford's J Mays feels vindicated by Fusion reception

It's hard to think back now, but the same man overseeing the design of the 2013 Ford Fusion also presided over a rather lackluster period in Ford design, highlighted by vehicles like the Five Hundred and Freestyle. With the redesigned Fusion receiving high praise, J Mays tells Automotive News that he feels vindicated from criticisms suggesting he's not a daring enough designer.
When Mays took over as lead of design in 1997, he admits to having quite an ego ("My head would barely fit through the door some days. I've long since gotten over myself") and the workload to match. With the Blue Oval's portfolio full of premium brands like Aston Martin, Jaguar, Land Rover and Volvo at that point, along with the bread-and-butter Ford, Lincoln and Mercury models, Mays certainly had quite the challenge.
It was in the mid-2000s that Mays took over just the premium brands, and took on the new title of Chief Creative Officer. At the time, Mays endured some criticism for looking backwards to retro styling, rather than setting a new standard for American car design - criticism that Mays says he is free from with the all-new Fusion.