1967 Mercury Cougar Xr-7 4.7l on 2040-cars

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Does Lincoln Zephyr trademark mean a return to real names?

Lincoln's long history includes many legendary names, and despite its short life, Zephyr retains a spot in that pantheon. Perhaps its will return once again: Ford Motor Co. applied to trademark Zephyr on May 11. Trademark filings can have ambiguous meanings, and often they're legal plays to get or keep the rights to a name. But in the last year, we've seen signs Lincoln is looking to use real names on its vehicles again. Obviously, it's keeping Navigator for its flagship sport-utility vehicle with a new model due next year. Reprising Continental for the MKS replacement was also well received. That said, Lincoln still uses the MKX and MKC "names" for its crossovers. Zephyr is a dustier moniker. It was used in the 1930s and '40s on a mid-level model spearheaded by Edsel Ford. The stylishly aerodynamic model was set between the Ford V8 De Luxe and more expensive Lincolns. It returned in 2006 as the Lincoln version of the Ford Fusion before that model was renamed MKZ. Mercury also used Zephyr on its version of the Ford Fairmont in the late 1970s and early '80s. Ford last held a trademark on the Zephyr name in 2013. The filing says Ford seeks to use Zephyr for "motor vehicles and parts and accessories therefor." That could mean a new car — or just parts. Putting the Zephyr badge back on the MKZ is the most likely bet. Meanwhile, Ford also moved to get the Thunderbird trademark on May 11 for the same vehicles and parts purpose, and it filed for the Mustang trademark for shampoo and lotions on May 4. A Lincoln spokesman said, "In the normal course of our business, we file trademarks for names," but had no further information. Related Video:

Watch as an out-of-control car demolishes gas pump

A Baltimore area man was fighting for his life Tuesday after crashing his car into a gas station. According to WBAL, the unidentified 64-year-old lost control of his vehicle for unknown reasons around 4:55 a.m. May 1 in Parkville, Md. The 2007 Mercury Milan careened downhill, ramped over a curb, and smashed full-speed into a gas station pump. The car then flipped and came to rest against one of the station's canopy support pillars. Don Karbowniczek, owner of a service station across the street, told WBAL he was shocked there wasn't more damage. It's also surprising that the car even made it to the pumps, as it had to thread past a coin-op vacuum machine, the station's sign, a utility pole, and a traffic light pole. "It came right through, took some of our bushes out, just trimmed them for us, and how it got through and flip the way it did, I don't know. From what I see on the marks, it had to go airborne and just come down on the pump," Karbowniczek said. Thankfully there was no fire or explosion. Gas pumps have shear valves - safety devices that immediately cut the flow of gasoline when a pump is damaged. The driver was rushed to a hospital with life-threatening injuries, and was in critical condition. Police theorized the driver may have become stricken with a health issue when he lost control. Related Video: News Source: WBAL Auto News Mercury maryland gas station

Petrolicious shows Mercedes 280SL as architecture in motion

While still an absolute beauty today, the design of the pagoda-roof W113 Mercedes-Benz SL was revolutionary when it debuted. Moving away from the soft curves of the previous SL models, the all-new generation brought an upright, angular shape that was as much architectural as automotive. In the latest video from Petrolicious, owner and architect Daniel Monti expounds on the inspiration that he gets from his 1969 280SL's fantastic styling. The roof is the most famous design feature of this generation of SL. Look at the top from the front or back, and you can see a gentle, downward arc that evokes the look of a pagoda. That one styling element is also a fabulous counterpoint to a vehicle that is largely more angular than curvaceous. Petrolicious wonderfully illustrates how some of the SL's form-follows-function design aesthetic can be found in the architect's work in this video's heaping helping of mid-century modern goodness.