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Mercedes claims naming rights for Atlanta Falcons new stadium

Mercedes-Benz signed a ten-year deal for naming rights to the Louisiana Superdome NFL stadium in 2011. If reports streaming out of Atlanta, Georgia are true, come 2017 Mercedes will have its name on two stadiums in the NFC South Conference because it took up naming rights for the new home being built for the Atlanta Falcons NFL team. The Sports Business Journal reported that the $1.4-billion stadium will open in two years, before the start of the 2017-2018 NFL season. Mercedes transferred its US headquarters from New Jersey to Atlanta earlier this year and is working out of temporary offices; its permanent space is scheduled to be ready around the same time as the stadium. The facility will also be home to the Atlanta United FC Major League Soccer club, and the 2020 NCAA Men's Final Four. If there is a point of common interest between the sports team and the carmaker beyond being really rich neighbors, the facility designed by HOK will be full of technology. The overall shape is inspired by the wings of a falcon, and the eight translucent panels at the top that can open and close in less than eight minutes are inspired by the Pantheon in Rome. The tiered bowl structure inside allows capacity to be expanded up to 83,000 or shrunk with mechanized curtains for MLS games and intimate events, and the five-story tall, 360-degree Halo Board will be the largest video board in the world. Neither Mercedes nor the Falcons organization would comment on the news. An announcement is expected Monday. Related Video: News Source: Sports Business Journal via Atlanta Journal-Constitution Auto News Mercedes-Benz naming rights

Will AMG influence MV Agusta's three new 1,000cc bikes?

Freshly injected with capital from Daimler, Italian motorcycle manufacturer MV Agusta is reportedly on the verge of launching a whole array of four-cylinder, one-liter bikes in the near future. We're looking forward to checking them out when they arrive, but we can't help but wonder what influence we might see from the company's new tie-up with AMG. Though MV Agusta's new three-cylinder models have been garnering the lion's share of attention lately, a new range of four-cylinder models has reportedly been confirmed. There's a new F4 superbike on its way, a new Brutale naked street-fighter tipped to follow, and an additional sport-touring variant anticipated to join the lineup as well. A few months ago, MV Agusta released a customer version of its new World Superbike Championship machine, boasting over 200 horsepower in a 386-pound machine. Those specs made us sit up and take notice, especially with AMG logos plastered all over it to mimic the competition version's livery. And that only piqued our interest as to possible future collaborations between the two Daimler properties that could potentially extend far beyond livery. Though AMG has typically dealt with large-displacement engines with eight or twelve cylinders, it has been honing its skills on the smaller four-pot that powers the A45, CLA45 and GLA45 models. And as rival Volkswagen (having scooped up Ducati out from under Benz's nose) has shown with the XL Sport concept, the prospect of slotting the resulting motorcycle engine back into a four-wheeled automobile could prove quite compelling indeed. Related Video:

Mercedes GLE to debut in NY, will get plug-in variant

On the eve of the 2015 Detroit Auto Show, Dieter Zetsche, Chairman of Daimler AG, said that 2015 will be the "Year of the SUV" at Mercedes-Benz. This means a host of new and updated sport-utility and crossover models, kicked off with the debut of the GLE-Class Coupe (pictured above) – in 450 AMG Sport and Mercedes-AMG GLE63 variants – here in the Motor City. But there's far more in store throughout the year. First, Mercedes has confirmed it will debut the non-coupe GLE-Class – the M-Class replacement – at the New York Auto Show in April. It will share most of its architecture with the GLE Coupe revealed here in Detroit, but will also come with a plug-in hybrid option. Mercedes-Benz debuted an S-Class Plug-In Hybrid at the Los Angeles Auto Show last November, and will expand this technology to other core models in its range. First, we will see the C350 Plug-In Hybrid, which also makes its debut here in Detroit. Beyond that, Mercedes has confirmed that the GLE-Class will benefit from a plug-in option, as will the upcoming GLC-Class crossover – the renamed replacement for the GLK. No official timing has been given for the GLC, but Mercedes confirms that both it and its largest utility vehicle – the GLS-Class (currently known as the GL-Class) – will debut "later this year." Year of the SUV, indeed. Featured Gallery 2016 Mercedes-AMG GLE63 Coupe View 9 Photos Green Detroit Auto Show New York Auto Show Mercedes-Benz Crossover SUV Hybrid Luxury PHEV 2015 Detroit Auto Show mercedes glk-class mercedes gl-class mercedes gle-class mercedes glc-class mercedes gls-class