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Mercedes making aggressive plans for Chinese market

Mercedes-Benz is preparing a major product offensive to counteract lagging sales in the Chinese market, aiming 20 new or updated models at the People's Republic in the next two years, according to a report by Reuters. The plan is part of MB's so-called 2020 Initiative, which will see the Stuttgart-based manufacturer dump 2 billion Euros ($2.67 billion) into its Chinese market vehicles in a bid to boost sales to 300,000 units by 2015.
Were it to succeed, China would become the largest market for the Silver Arrow, outpacing Germany and the United States. Leading the charge will be the redesigned E-Class, which is set to launch in China this week. That will quickly be followed by the S-Class, and eventually by the GLA-Class in 2014.
Mercedes has struggled in China, especially relative to its German competition, BMW and Audi. Where Mercedes saw a mere four-percent increase in 2012 sales to 206,150 units, Audi was up a staggering 32 percent, while BMW's numbers jumped 41 percent. While some voices, according to Reuters, accuse Munich and Ingolstadt of boosting their numbers through hefty incentives, the fact remains that Mercedes was just walloped by its competitors last year.

Firing of M-B boss upheld

Ernst Lieb, the disgraced former CEO of American operations for Mercedes-Benz, will not be getting any more money from the Silver Arrow'd teat. His wrongful dismissal suit against MB's parent company, Daimler, was tossed out of a German appeals panel. This, followed the initial rejection by a lower court last year.
According to court documents acquired by Automotive News, Lieb was found to have "accepted payments of substantial value to which he - as he was aware - had no claim."
Lieb took over American operations from former CEO Paul Halata in September of 2006. Reports surfaced in October of 2011 that Lieb was dismissed from his posting at MB, with a variety of rumors swirling. Eventually, news broke that financial wrong doing was responsible for the German's firing.

Eight Mercedes Fuso Canter E-Cell trucks now in service

Portugal is far better known for its scenery and seascapes (not to mention some of its alcoholic beverages) than its place as a vehicle-testing center. But the European country is serving just that purpose for Daimler's Mercedes-Benz division and a new line of trucks. And they are of the battery-electric variety. Daimler has sent eight of its Mercedes-Benz Fuso Canter E-Cell battery-electric trucks for customer-trial purposes to various parts of the Western European country. And these customers include the Portuguese cities of Lisbon, Porto and Abrantes as well as delivery company Transporta. These entities will be testing trucks that have about a 60-mile single-charge range and deliver 150 horsepower. The trials for the trucks, which have 14-foot beds, will last one year. Daimler hasn't released a whole lot of details on further development or sales possibilities of the model. The hybrid version of the Fuso Canter debuted in the fall of 2009 and was under the Mitsubishi badge at the time, even though it was 85-percent owned by Daimler. That model is said to boost fuel economy relative to conventionally-powered trucks by as much as 23 percent. Take a look at Daimler's press release on the Fuso Canter E-Cell and its Portugal testing below. Zero emission and quiet as a whisper: eight new Fuso Canter E-Cell in customer trials Eight Fuso Canter E-Cell in real-life testing with customers for a year Locally emission-free and virtually noiseless Powerful, high-torque electric motor Battery capacity ensures range of more than 100 km Highlight of anniversary year for the Canter assembly plant in Tramagal, Portugal The drive system to suit: Canter Euro VI, Canter Eco Hybrid and Canter E-Cell The cleanest technology, whatever the application: Fuso is a pioneer of "green" drive systems in the commercial vehicle sector. The Daimler subsidiary in Japan is the home of Daimler Trucks' centre of competence for hybrid technology, and with this experience behind it, Fuso has also been responsible for developing the new battery-electric-powered "Zero Emission" Canter E-Cell. The first all-electric light-duty truck, produced in a small series, runs emission-free and almost silently. The Canter E-Cell for Europe is manufactured at the Tramagal plant in Portugal. Eight vehicles have now been released for customer trials.