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Genesis cars win accolades, offer value — so why are sales so bad?

My high-school buddy Brent Cormier was so smitten with the Genesis G80 when he saw it at an event I hosted at SXSW in 2016 he bought a used 2013 Hyundai Genesis a short time later and fell in love with the car. "It surpasses my every expectation," said Cormier, a self-described "renaissance man" who owns and runs a real estate agency with his wife Laura, is a food service executive chef and part owner of Austin-based Thin the Herd Guitars. "I was locked into Mercedes and Audi for 10 years," he added. "And felt trapped in an endless pit of maintenance costs." After owning the Genesis over the past two years — including using it as an Uber and Lyft driver to earn extra cash — Cormier learned what some frugal luxury sedan buyers and a handful of car reviewers have discovered: Genesis offers great bang for the buck compared to other premium brands and can compete with the best in terms of performance, features and comfort. Hyundai's luxury brand also earned a prominent third-party endorsement last week when for the first time Genesis topped J.D. Power's 2018 APEAL study, surpassing German luxury-performance icon Porsche. The APEAL study (which stands for Automotive Performance, Execution and Layout) "measures owners' emotional attachment and level of excitement across 77 attributes," ranging from performance to comfort, and asks nearly 68,000 owners of new 2018 models to score vehicles on a 1,000-point scale. In its second year ranked as a stand-alone brand, Genesis earned an APEAL score that bumped it up 15 points to 884 and helped push it past Porsche — and past BMW, Lincoln, Mercedes-Benz, Audi, Volvo, Cadillac, Land Rover and Lexus, in order of ranking. Last month, Genesis also topped J.D. Power's Initial Quality Survey (IQS) for the first time this year. And both its models were awarded Top Safety Pick Plus ratings by the Insurance Institute for Highway Safety, among 11 Plus ratings in all for Korean vehicles. Despite high J.D. Power rankings and great reviews, Genesis U.S. sales were off 50 percent for the first six months of 2018 compared to 2017, and in June Genesis sold only 796 vehicles — the first time U.S. numbers dropped below 1,000 in a month. Part of Genesis's APEAL and IQS success can be attributed to its small product lineup: just two models, the G80 and G90 sedans, with a third, the 2019 G70, launching later this year. And while those numbers may help in J.D.

F1 Race recap: 2016 Russian Grand Prix same as it ever was

The three-year-old Sochi Autodrom that hosts the Russian Grand Prix combines beautiful scenery with a hallmark turn 3, a tricky turn 13, and two long DRS zones. So far, however, those haven't added up to exciting races after the first lap. Despite an in-race issue with his car's MGU-K, Mercedes-AMG Petronas driver Nico Rosberg aced the weekend with his first career grand slam: pole position, fastest lap of the race, leading every lap, and victory. Behind him, not much happened on the leaderboard after an incident-filled opening lap. The drama started at turns 2 and 3. Ferrari driver Sebastian Vettel lined up in seventh on the grid because of a five-place gearbox penalty, Red Bull's Daniil Kvyat sat next to him in eighth. Kvyat hit the back of Vettel's Ferrari in the braking zone for Turn 2, shoving Vettel into Daniel Ricciardo – Kvyat's teammate. Kyvat then clobbered the back of Vettel's car at the entry to Turn 3, spinning the German into the wall and out of the race. Kvyat probably regrets saying before the race that he would show Vettel "no mercy" on the first lap. At the back of the grid at Turn 2, Haas F1's Esteban Gutierrez hit Force India's Nico Hulkenberg and Manor's Rio Haryanto. Gutierrez continued, both the Force India and the Manor retired. A brief Virtual Safety Car period ensued, then the actual Safety Car emerged for three laps while marshals cleaned up the track. Mercedes-AMG Petronas driver Nico Rosberg nailed the restart and took off for the rest of the race. Teammate Lewis Hamilton battled his own gremlins all weekend but still finished second, 25 seconds behind Rosberg. During the final qualifying session on Saturday Hamilton's car suffered the same MGU-H failure as in China two weeks ago. The problem relegated him to tenth on the grid. In the race, Hamilton fought his way to second place by Lap 19 out of 53 laps and began closing the 13-second gap to Rosberg. On Lap 37, the gap now under eight seconds, Mercedes told Hamilton his car had a water pressure issue. The malfunction forced the Briton to manage his race and settle for second. Afterward, Hamilton said he was certain he could have won if not for the malfunction. The rest of the top ten barely changed throughout the contest. The first five positions on Lap 21 crossed the finish line in that order 32 laps later. Ferrari's Kimi Raikkonen took the final podium position ahead of the Williams duo of Valtteri Bottas and Felipe Massa.

2023 Mercedes-Maybach S 680 by Virgil Abloh is maximum fashion with a V12

If the Mercedes-Maybach S 680 wasn’t already exclusive enough for you, listen up. This is the limited-edition Maybach by Virgil Abloh version of the Mercedes-Maybach S 680, and there will only be 150 of them built for the world. The vehicle is the result of a collaboration between Virgil Abloh and Mercedes chief designer Gordon Wagener. Mercedes says the design was finalized prior to AblohÂ’s passing in November 2021. In case youÂ’re unfamiliar with Abloh, know that he was many things throughout his life. HeÂ’s known best for being a fashion designer and entrepreneur, but he was also an artist, philanthropist and architect. As for the car itself, the exterior uses a two-tone paint combo that you might recall from the Project Maybach electric off-road coupe. The bottom half is meant to make you think of sand, while the top half contrasts that in a glossy Obsidian Black finish. The window frames lose their bright look and are painted black to make it as monolithic as possible from the side. Even the forged wheels are painted in the sandy hue. The same theme continues for the interior. ItÂ’s a black and tan two-tone throughout, and MercedesÂ’ Nappa Leather is used to cover surfaces. A unique Mercedes-Maybach and Virgil Abloh logo is inscribed on the center console to denote this carÂ’s special-edition status. YouÂ’ll see the same logo on rear cushions, headrests and door sills. Mercedes even went so far as to modify the infotainment system and its controls for this special edition. The “home” button gets a sandy Abloh theme, and so do the selectable apps on screen. TheyÂ’re decorated with fashion accessories, and theyÂ’re hopefully still as easy to depict and use as MercedesÂ’ standard MBUX icons. As for extras beyond the car itself, every one of these special-edition models comes with a wooden box emblazoned with the Mercedes-Maybach and Virgil Abloh logo. Inside the box, youÂ’ll find a 1:18 replica of the car, a carabiner hook and your two keys. YouÂ’re also going to get a car cover featuring the Virgil Abloh logo with the car, but this one doesnÂ’t fit in the box. If you really want to look the part next to your car, there is a whole line of clothing designed by Virgil Abloh that is launching today, too. It comprises clothing done in shades and hues similar to the car, so you can truly look the part hopping out of your Virgil Abloh Mercedes-Maybach.