08 Mercedes Benz Sl55 Amg Rentech Upgrades Matt Wrap on 2040-cars

Auto blog

Car subscription services: A slow, expensive start — but the potential is huge

Americans are used to paying for subscriptions — to magazines and cable television, for instance — but experience shows they'll cancel when the price of admission gets too high, or there are more tempting alternatives. Cord cutters ditched nearly 1.5 million pay-TV subscriptions in 2017, according to a survey by Leichtman Research Group. Cable TV started out cheap with basic offerings, and then got expensive. The auto industry's subscription offerings are new, but they're starting out costly, and not price-competitive with traditional leasing. The upside is that they take the hassle out of car ownership for busy people by letting the service take care of maintenance, insurance, licensing and taxes. And they give consumers choice, often allowing relatively painless switches between different cars in the automakers' lineup. Subscription services also point the way toward an ownership-free auto experience, and offer an easy transition to a potential world where ride- and car-sharing will be dominant. Subscriptions are here to stay, but consumers may take a while to "get" them. Lincoln's subscription service for lightly used 2015 to 2017 models, offered through the Ford-owned Canvas beginning this year, got off to a slow start. Many early subscribers canceled. Last month, Cadillac announced it would " temporarily pause" its $1,800-per-month Book subscription service for "adjustments" as of December 1. According to the Wall Street Journal, "Snags with the back-end technology used to support the service made some customer-service functions tedious and time-consuming, adding costs for the company." The challenge for automakers is to come up with a strategy that offers consumers a compelling, affordable option to regular ownership, and one that can also make a profit. I think they'll find that sweet spot, but they're not there yet. Jack Nerad, former executive editorial director at Kelley Blue Book and author of " The Complete Idiot's Guide to Buying or Leasing a Car," points out that "A lot of people expected that subscriptions would be very valuable for people who wanted inexpensive transportation, but the reality is quite the opposite. Subscriptions are offering more choices for the wealthy.

Vision Mercedes-Maybach 6 Cabriolet is last year's concept with a soft top

Last year, Mercedes brought an absurd, excessive two-seat coupe to Pebble Beach called the Vision Mercedes-Maybach 6. We say absurd and excessive because it was a roughly 19-foot long coupe for just two people. It also packed a 750-horsepower electric powertrain. This year, Mercedes brought pretty much the same car, but now with a soft top and the suffix "Cabriolet." Because the Vision Mercedes-Maybach 6 Cabriolet is basically the same car as the coupe, it's also dripping with unashamed excess. It's still 19 feet long, it still carries only two people, and it still has 750 horsepower from electric motors. Mercedes claims that power will propel the car to 60 mph in under 4 seconds. Also like the coupe, it has a range of 200 miles on a charge, and with the right charger, can supposedly regain about 60 miles in 5 minutes. There are changes to the car, though. For one, it's painted a different color. Instead of the vibrant red of the coupe, the roadster is a navy blue that Mercedes says helps evoke the feeling of a yacht — more so than the size already did. It also has new wheels with a more conventional multi-spoke look. They're also have rose gold-painted accents. The change to a convertible body style alters the appearance of the Mercedes-Maybach 6 more than you'd expect, too. Now that a significant portion of the vehicle is finished in a contrasting color, the car looks a bit shorter, in a good way. It doesn't look cumbersome. The lack of a fastback also helps keep the tail from looking like it's sagging, as it does on the coupe. The interior of the Vision Mercedes-Maybach 6 Cabriolet is mostly the same as the coupe, too. It features the same white leather seats that blend into the doors and dashboard. It also has the wild wraparound display and clear center tunnel with light tubes that show the flow of electricity to the motors. Metal highlights are finished in rose gold hue, as is the stitching. The differences include more prominent shapes that imply air vents, as well as a wood floor with aluminum strips to complete the yacht feeling. Also, the buttons that dot the seats have Mercedes logos on them, and they're backlit. We also get a peak under the hood of the Mercedes-Maybach 6 Cabriolet. It opens up like pre-war cars with two panels connected by a center hinge. Because it uses compact electric motors and underfloor batteries, there's storage space under the hood.

Race Recap: 2013 Japanese Grand Prix flips several scripts [spoilers]

Japan's Suzuka circuit is a great track that all the drivers love, but it doesn't usually provide the most thrilling, head-to-head racing. Where it does excel, however, is with surprises and "What just happened there?!" moments, and this year it was no different.
It started with Mark Webber in his Infiniti Red Bull Racing out-qualifying his teammate Sebastian Vettel for the first time this year. They were followed closely by Lewis Hamilton in the first Mercedes-AMG Petronas, the still-solid Romain Grosjean again outdoing teammate Kimi Räikkönen, Felipe Massa racing for another seat in Formula One and putting his Ferrari in fifth, then Nico Rosberg in the second Mercedes, Nico Hülkenberg in the first Sauber, Fernando Alonso in the second Ferrari, and Räikkönen continuing to do himself no favors by qualifying tenth.
For the second year in a row, the lights going out was the cue to start the first corner action...