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Daimler opens the door on Car2go Black with B-Class carsharing

Mercedes-Benz parent Daimler has finally decided to go to its proverbial mothership to further expand its Car2go carsharing service in Europe. The German automaker has long used its itty-bitty Smart Fortwo vehicles for the program, but now it's kicking off a pilot program called Car2go Black that will share Mercedes-Benz B-Class models in Berlin and Hamburg. Daimler will deploy 100 B-Class diesels in each German city. The company says the cars will be parked at so-called "black" parking spots and won't have to be returned to the same spot when the user is done. Daimler, who says the reservation platform is geared for smartphone use, is planning to expand the program to other European cities with existing Car2go service starting this spring. That's important, since once the system is up an running, you will be able to drive a Car2go Black vehicle from one town in the network to another and not need to bring it back. Car2go first started operations in Ulm, Germany, and made its North American debut in Austin, TX, in 2009. The service now has more than 600,000 members worldwide with access to about 10,000 Fortwos in 25 cities throughout Europe and North America. Car2go chief marketing officer J. Paul DeLong said last month that Car2go is the world's largest global carsharing company. You can check out Daimler's Car2go Black press release below. car2go black: Carsharing with the three-pointed star STUTTGART, Germany, Feb. 4, 2014 /PRNewswire/ -- Daimler Mobility Services offers carsharing with Mercedes-Benz vehicles for the first time Pilot Phase with 200 B-Class vehicles starts in mid- February in Hamburg and Berlin One-way trips and open-ended trips available, within and even between different cities Smartphone-based rental procedure makes usage both easy and flexible Daimler Mobility Services will soon be offering carsharing with the three-pointed star. Under the "car2go black" brand, Daimler Mobility Services GmbH will pilot a fully automated carsharing system with Mercedes-Benz vehicles. The pilot phase will begin in mid-February in Hamburg and Berlin. In the initial pilot phase, select car2go members in those locations can use a network of 200 black B-Class models on short notice. The vehicles can be rented at dedicated reserved parking stations, and do not have to be returned to the same dedicated parking station that the vehicle rental originated from.

How Atlanta landed Mercedes-Benz

The first phone call came last spring. An international real estate company had a high-profile client that wanted to relocate its North American headquarters. The client, whose identity was confidential, narrowed the list of prospective sites to Texas, North Carolina and Georgia. Would Georgia officials be interested in a discussion? Behind the scenes, they worked for months to lure the company, touting lower housing prices and a relaxed pace of life. They arranged interviews with CEOs of other companies in Atlanta who could speak about the area's business climate and they augmented negotiations with key executives from a utility company and Atlanta-Hartsfield Airport. Ultimately, they were also offered a reported $40 to $50 million in tax incentives. Secrecy was vital. The intermediary and officials with the Georgia Department of Economic Development gave the project a code name that changed three times throughout the summer and fall, so that only a few people had access to the most basic information. It was called Operation Eagle. It was only in September that the Georgia officials learned the identity of the client, Mercedes-Benz, and only last week that Operation Eagle bore fruit when the company publicly announced it would relocate its North American headquarters from Montvale, NJ, to the north side of Atlanta. "They put themselves in a spot on the north side where millennials can live in the city, and people can live in the northern suburbs and raise a family," Tom Croteau, deputy commissioner of global commerce for the GDED, tells Autoblog. "And when you combine that with the business aspect of a lower-cost environment, that's what we were able to provide them, along with a long-term commitment to support them however we can." In the move, the company benefits from a location that's closer to a growing base of suppliers that work with German car companies in the Southeast, as well as closer proximity to ports in Brunswick, GA, that are some of the busiest in the country. Mercedes-Benz will bring 800 to 1,000 jobs to the area. In addition to the employment, Georgia benefits from another notch in its automotive belt. Atlanta is already home to Porsche's North American headquarters. Kia Motors has a major manufacturing facility in West Point, GA, and General Motors opened an information technology center in Atlanta two years ago that employs roughly 1,000 workers.

Mercedes-Maybach GLS prototype caught testing with its big new grille

The new Mercedes-Benz GLS is a massive tech fortress on wheels, so the Maybach GLS is bound to be a massive tech castle. Last we heard from the gigantic Benz SUV was that it was going to be built at Mercedes’ Alabama plant. With a starting price expected to be around $200,000, itÂ’ll probably be the most expensive vehicle produced in the U.S. These spy shots give us an idea of what weÂ’re going to be looking at when the production SUV is finally revealed. Our first hint that this prototype is a Maybach is the grille. It looks suspiciously similar to the grille on the Vision Mercedes-Maybach Concept with all the vertical slats running down the big maw. Minimal camouflage is disguising the exterior for the most part, but we imagine Mercedes is hiding any of the gaudier parts of the car itÂ’d like to save for a big reveal. The exhaust outlets sure do look a bit different than the regular GLS, but the outside is generally the same as what we see today. As for the interior, thatÂ’s where most of the magic is expected to happen. A significantly overhauled look is inevitable, with the focus on even more luxurious materials than the most expensive norm-core GLS. A rear seat that's fit for a king or two is likely, along with Maybach-exclusive tech to boot. For now, we canÂ’t see in the heavily camouflaged and taped-off windows, leaving us to wonder about the luxury within. This Mercedes-Maybach is expected to compete with other massively expensive SUVs like the Bentley Bentayga or a fully decked-out Range Rover.  Everything thatÂ’s optional on the GLS should come as standard here, including the trick E-Active Body Control suspension. Look for a reveal coming in the not-so-distant future, as this prototype doesnÂ’t look terribly far from production to us. Featured Gallery Mercedes-Maybach GLS View 12 Photos Spy Photos Maybach Mercedes-Benz SUV Luxury