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Mercedes S-Class Magic Body Control ad is clucking awesome

This is a new ad from Mercedes-Benz. At no point does it show an automobile. Instead, it stars animals, but not the sort you might normally see in car commercial. This ad is all about chickens. It is bizarre, to say the least, with Diana Ross and the Supremes belting it out in the background, but it all kind of comes together when you realize just what Mercedes is hawking (yeah, pun intended).
It's for the manufacturer's Magic Body Control, found on the new S-Class. The system basically analyzes the road and prepares the suspension accordingly, leading to a ride that is, in the words of our own Chris Paukert "nothing short of spooky." You can read about it in our full review of the 2014 S550. Take a look below for the 53-second spot.

2014 Mercedes-Benz E63 AMG S Wagon is one hot hauler [w/video]

Mentioned at the debut of the redesigned Mercedes-Benz E-Class back in January, Mercedes has finally pulled back the curtain on the E63 AMG S, which was on display at the New York Auto Show in wagon guise. The 2014 E63 AMG S ups the ante even more from a "base" E63 AMG, improving the car's performance and styling - not that it needed help with either to begin with.
Our favorite S-model upgrade is the added output tweaked out of the 5.5-liter twin-turbo V8 producing 577 horsepower and 590 pound-feet of torque, which represents a substantial gain of 27 hp and 59 lb-ft of torque over the stock E63. In wagon form, the E63 AMG S can run from 0-60 miles per hour in just 3.6 seconds and hit an electronically limited top speed of 186 mph. All 2014 E63 AMGs come with Mercedes' 4Matic all-wheel-drive system, but the S-Model adds in a limited-slip rear differential for improved performance.
Mercedes has made sure that the extra money being spent on the S-Model is instantly noticeable with slightly different design cues and black along with 10-spoke wheels with red brake calipers peeking through. Plenty of silver-chrome and high-gloss black accents finish off the exterior styling, while the interior adds Alcantara on the steering wheel, accent stitching on the leather and contrasting silver seat belts on models with the black interior. Scroll down for an official video and press release.

How long will the 'golden age' of performance last?

High-powered sports and luxury cars were everywhere at the New York Auto Show, prompting the obvious question for enthusiasts: How long will this golden age of performance last? Industry leaders have some time before regulations elevate the Corporate Average Fuel Economy level in 2025. Even then, they expect cars rippling with power to survive in some form. "Is it the end of an era," I don't think so," said Ola Kallenius, Daimler AG board member for Mercedes-Benz cars marketing and sales. "That performance element of individual mobility I don't think will ever go away." Kallenius, who oversaw the company's AMG division from 2010-2013, expects it to continue to grow. Last year, AMG sold a record 68,875 units around the world, an increase of 44.6 percent over 2014, with strong growth in the US, China, and Germany. Still, there's always the potential for gas to spike, and pending fuel economy regulations are looming. That could lead AMG to add electrification to its products, Kallenius said, pointing to the electric SLS as a test case. Chevy is also thinking ahead, said Al Oppenheiser, chief engineer of the Camaro. He wouldn't bite when asked about electrification for the Camaro (he did say "never say never"), but admitted in 2025 "it's going to be pretty tough to sell V8s." For now, things are rosy for muscle cars, and Chevy confidently showcased the 640-hp Camaro ZL1 in coupe and convertible form in New York. "I think that this is truly the golden age of performance," Oppenheiser said. It's hard to disagree. News & Analysis News: The 2017 Mazda MX-5 Miata RF was a show-stopper in New York. Analysis: There was a palpable energy when this RF — for Retractable Fastback — was revealed the night before the show at a trendy off-site venue near the Hudson River. Even as a parade of SUVs and flashy luxury cars rolled out the rest of the week, the Miata remained a hot topic. The Retractable Fastback is really a clever targa top, with part of the roof stowing behind the seats, adding about 100 pounds compared to the standard convertible. It makes the car more practical and arguably more attractive. The RF continues Mazda's tradition of selling the Miata with a hardtop variant. The first and second generations offered a detachable one, and a power retractable hardtop (a $1,700 option) was available on third-gen models. Judging by its reception in New York, the RF could prove to be even more popular than its predecessors.