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YouTube viewers prefer BMW

BMW owners sometimes get a bad rap as being snobbish, rude drivers, but according to a new study by the online marketing company ZEFR, Bimmer aficionados also have a close relationship with the brand's vehicles. With well over 4 billion YouTube views, the German automaker is the industry's king of the road online. Making the popularity even sweeter for marketers, 95 percent of those clicks are for fan videos, which represents loads of free advertising. BMW isn't the only automaker with such an extensive following. Honda comes in a close second with around 4 billion views, and Mercedes-Benz is just a little behind it. Among all brands, it's the norm for fan-made videos rather than the official ones to get the lion's share of the clicks, generally 95 percent or more. "YouTube has become a treasure trove for connecting with the right people for automakers," Dave Rosner, ZEFR marketing boss, said to Automotive News. Beyond just a popularity contest among brands, automotive videos are big business on YouTube, according to ZEFR's research. Enthusiasts are leading the way, too. Racing is by far the most-watched category with 895,000 clips generating a staggering 8.2 billion views. Classic cars are also a very hot topic with 305,000 videos getting 1.6 billion clicks. Surprisingly, when it comes to watching auto videos, sedans are most popular on YouTube with over 9 billion views, according to Automotive News. Meanwhile, SUVs, performance vehicles, and pickups were each around 3 billion or less. You can check out the full study for yourself, as a PDF, here. Related Video:

Lewis Hamilton takes pole position at German GP as Ferrari falters

HOCKENHEIM, Germany — Lewis Hamilton took pole position for the German Grand Prix on Saturday, while Sebastian Vettel's miserable form continued for Ferrari as he was unable to even set a time and will start from the back. It got even worse for Ferrari as Vettel's teammate Charles Leclerc was unable to start the last part of qualifying, known as Q3, and is set to begin from 10th place on the grid on Sunday. "I don't know really how we did it today. I'm not quite sure what happened to the Ferraris," Hamilton said. "I think if Leclerc had done a lap at the end, it would have been close between us." Ferrari is winless in 10 races this season and that terrible run looks to continue, while Hamilton is aiming for a sixth win in seven. It was a record-extending 87th pole for the five-time world champion, who is 11 wins shy of Michael Schumacher's record of 91. Hamilton starts on the front row alongside Red Bull's Max Verstappen, who knocked Hamilton's Mercedes teammate Valtteri Bottas into third place. Red Bull's Pierre Gasly goes from fourth. "A bit disappointed with qualifying and I just struggled," said Bottas, who is level with Hamilton on four poles this season. "Ferrari (were) extremely quick and we knew it would be difficult to beat them ... We've been a bit lucky." Vettel, who crashed at last year's German GP despite leading from pole, looked visibly upset as he climbed out of his car in the team garage. The incident happened during the first part of qualifying, making him one of five drivers eliminated from Q1. The issue appeared to be related to a turbo problem, even more surprising given Ferrari had topped all three practice sessions heading into qualifying. Worried faces in the Ferrari garage turned to sheer horror as mechanics then detected a problem on Leclerc's car, ruling him out of the top-10 shootout in Q3. "Mine was a fuel system problem. It is a shame but we will be trying to understand what happened and not to reproduce it. The car felt great today so it's a shame it ended like this," Leclerc said. "I feel for the whole team. I will give absolutely everything to make everyone smile again tomorrow." Television footage showed a Ferrari fan in the stands sinking his face into his hands in disbelief. Mercedes head of motorsport Toto Wolff was sympathetic when commenting on Ferrari's latest setback. "It is a shame for Ferrari and for Sebastian at his home GP," Wolff told broadcaster Sky Sports, adding.

Watch Evo pick its 2015 Car of the Year in this epic video

With just a few days left in 2015, it's the perfect time to check out Evo's annual Car of the Year test to determine the greatest performance vehicle of the last 12 months. The writers' picks for the 11 finalists spanned a breadth of engaging models and included: Peugeot 208 GTi by Peugeot Sport, Lamborghini Aventador SV, Seat Leon Cupra Sub8, McLaren 675LT, Porsche 991 GT3 RS, Porsche Cayman GT4, Honda Civic Type R, Ferrari 488 GTB, Chevrolet Camaro Z/28, Lotus Evora 400, and Mercedes-AMG GT S. For the venue to test the mettle of these performance machines, Evo stuck close to home this year and visited the twisting roads at the beautiful north coast of Scotland. Racing brothers Marino and Dario Franchitti also came along for the ride to provide two more voices in the competitive challenge to determine a winner. Evo's video explains why each model deserves to be among such rarified company but doesn't gloss over their faults either. There can be only one winner, though. We don't want to spoil it, so check out the clip for magnificent views of these performance machines through the Scottish countryside.