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Apple lends prestige to a new Mercedes-Benz music system

Not often does Apple offer its name to products or technologies that emerge from beyond the walls of Fortress Cupertino. Could a partnership with Mercedes-Benz signal the start of something new? Mercedes’ new audio system unveiled this past weekend centers on the integration of Apple MusicÂ’s Spatial Audio with Dolby Atmos surround — a music enhancement generally heard in headphone-listening environments — in selected (and optional) Burmester audio systems. Plans are to offer the components initially in the Mercedes-Maybach S-Class, the S-Class as well as the EQE, EQE SUV, EQS and EQS SUV. No prices for the options were announced. Also partnering in the project is the Universal Music Group, one of the worldÂ’s leading music publishers. According to Mercedes, the Dolby tech “empowers musicians and audio engineers to place discrete audio elements or objects in a three-dimensional sound field, which goes beyond the capabilities of standard stereo productions. The system adapts to any playback environment, meaning fans can listen to music with unparalleled clarity that matches the artist's original vision in the studio.” We would expect no less from 31 speakers in a Maybach, powered by a pair of amps churning out 1,750 watts. Imagine Keith Richards cranking guitar through 31 speakers in an enclosed car cockpit. Almost three out of four music consumers say that they listen mostly in a car, says Mercedes Chairman Ola Kallenius. ”Through this exceptional partnership, we are giving our customers the extraordinary in-car audio experience they expect from Mercedes-Benz,” he said. “Both Apple and UMG share our vision and values and, together with Dolby, we will create a seamless and unique experience for our customers." Partnerships between automakers and audio companies have become common in recent years, and there have been mixed results from systems attempting to create a "surround sound" experience that goes beyond stereo. Bose put its systems into General Motors cars decades ago, and others followed, including Bowers & Wilkins, JBL and even the legendary McIntosh. Most recently, famed Italian speaker designer Sonon faber found a home in Maserati's new Grecale, and British speaker maker KEF is working with Lotus.  

Recharge Wrap-up: Cool new Euro VI railroader Unimog, Car2go hearts charity

Mercedes-Benz's mega-cool road-railer Unimog now boasts Euro VI compliance. Used for railroad track maintenance and train shunting work, this diesel-powered Unimog offers about a 90-percent improvement in particulate emissions over the Euro V. The new engine also offers improved efficiency. It provides 231 horsepower, and with eight forward and eight reverse gears, it can travel up to 31 miles per hour in either direction. It also has new in-cabin features that make it easier to use for the driver. Read more about the new road-railer Unimog in the press release below. Carsharing group Car2go has launched a donation feature within its mobile app, called "ride2provide." The feature lets users find "heart cars," which, when used, include a $1 donation to Whole Planet Foundation. The money raised by the ride2provide program goes towards the Whole Planet Foundation's mission of providing microcredit to the poor for creating or expanding home-based businesses. Car2go's ride2provide program started August 4, and runs for 90 days. Learn more in the press release below. China continues to pave the way for more EVs, but some people are still skeptical they'll catch on. Charging station operators will be forgiven some of their electricity fees until 2020, said the National Development and Reform Commission (NDRC). China has already extended tax exemptions on EVs through 2017. The NDRC is also urging local governments to offer subsidies and free charging. Still, the costs involved with installing chargers are keeping many from doing it, and many consumers are hesitant to become early adopters of EVs. Read more at ECNS. car2go Launches "ride2provide" To Help car2go Communities To Work Together To Give Back "ride2provide" To Be Integrated via car2go Mobile App Beginning August 4th car2go To Donate To Whole Planet Foundation® As Program's First Exclusive Charity car2go North America LLC, the fastest-growing global carsharing company, announced that it has launched "ride2provide," a donation feature to be integrated into the car2go mobile app for iPhone and android iOS beginning today, August 4th. The new initiative seeks to help car2go communities across its 15 locations and over 400,000 members in North America to work together in donating to a charitable cause, and will first kick off with a 90-day partnership with Whole Planet Foundation as the program's first exclusive charity.

Mercedes teases a new Maybach concept convertible

Once again, Mercedes is taking a Vision concept to the Pebble Beach Concours this year. To start generating excitement, the company has released a teaser trailer for the car, and effectively no other information. But we think we've pieced together what the car is. Let's look at the video first. It shows a voluptuous blue body. It's all curves and clean lines inside and out. It also has an impressively prodigious prow with a proud three-pointed star at the front. The interior is all white with very little detail, and in addition to chrome, there are many copper trim pieces. There appear to be only two seats, too. Toward the end, we see a strip of copper trim on the outside as well, and just before the shot changes, we can see a bit of white interior that indicates this is a convertible. So we know this is an elegant, luxurious roadster. Is there anything else we can discern? Well, it seems Mercedes may have accidentally revealed the name of the car, or at least what it's based on. The video's file name includes the words "Maybach six." That happens to be the name of last year's Mercedes-Maybach coupe concept. On top of that, there's a striking resemblance between the long, flowing hoods of both cars. So it seems like a pretty safe bet that Mercedes will show the convertible version of that car, which was 18 feet long, and produced 738 horsepower from a quartet of electric motors. We'll find out if we're right when the car is revealed at Pebble Beach. Related Video: Image Credit: Mercedes-Benz Design/Style Maybach Mercedes-Benz Technology Emerging Technologies Convertible Concept Cars Electric Luxury Pebble Beach