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Aston Martin Vantage vs. Mercedes-AMG GT C Review | Translating German into English

GROssBRITANNIEN — No car matches the new Aston Martin Vantage as closely as the Mercedes-AMG GT, the two sharing both their 4.0-liter twin-turbocharged V8 and electrical architecture while competing for the same market niche. So, of the many challenges Aston Martin faced when developing it, ensuring that the Vantage had a unique identity must have weighed more heavily than any other. The added spice to this confrontation is the GT's status as halo model for AMG. Meanwhile, Aston Martin's brand identity, built on the sharp-suited machismo embodied by a certain big-screen spy, is a make-or-break issue for the company. The identity problem has fascinated me since the AMG deal was first announce in 2013. So exploring the Vantage on British roads with the GT literally filling the mirrors is a big deal. Now, finally, we have directly competing products with which to explore the theory. And there's much to like in both, not least of which is that common powerhouse of an engine. While they don't share a platform, both use the classic front-engine, rear-drive, transaxle layout, with traditional driving manners to match. Some quick number-crunching as an appetizer: The AMG GT C you see here has the dry-sumped M178 derivative of the V8, with 550 horsepower and 501 pound-feet of torque, driving the rear wheels through a transaxle-mounted, seven-speed dual-clutch transmission and fully active electronic locking differential. It's 179 inches long, weighs 3,748 pounds and will clear 0-60 mph in 3.6 seconds en route to 197 mph. The Vantage has the wet-sumped M177 version of the same engine, as featured in countless AMGs and shared with the DB11 V8. It makes 503 hp, 505 lb-ft and drives the rear wheels through a transaxle-mounted, eight-speed automatic gearbox and fully active electronic locking differential. Sounding familiar? It's comparable in overall length but a couple of inches longer in wheelbase, and weighs pretty much the same as the GT C, give or take a few pounds. It hits 60 in 3.5 seconds and tops out at 195 mph. Both have adaptive dampers and a variety of driver modes, both are built from aluminum and both are at the sportier end of the GT spectrum. The two U.K.-market cars you see here cost just more than $180,000 with options. Pretty darned close, then. Numbers are one thing.

Mercedes-Benz USA confirms relocation to Atlanta

Porsche, you no longer have Atlanta to yourself. Mercedes-Benz USA has confirmed that it will be moving its corporate headquarters (shown above) from Montvale, NJ, to Georgia's most populous city. This is the second high-profile corporate relocation in the past year, as Mercedes follows in the footsteps of Toyota, which announced its relocation from California to Texas back in April (Subaru also announced a relocation, but it was just four miles away from its old offices). According to the German company, executives and their staff will relocate to an interim facility in the city's Central Perimeter until a brand-new, long-term home is completed in 2017. Around 1,000 employees will be impacted by the move, although Mercedes didn't mention if any employees would be let go as a result of the relocation. The company won't be abandoning New Jersey completely, as it will retain "several operational areas" in both Montvale and Robbinsville, NJ. As Mercedes USA CEO Steve Cannon explains, there are a number of good reasons for the company's relocation. "Atlanta is a premier city which places us closer to our ever-growing Southeast customer base, our port in Brunswick, Georgia, and to Mercedes-Benz US International, our Alabama manufacturing facility, which accounts for half of the vehicles we sell here in the US," Cannon said in a statement. "For our employees, Atlanta offers a strong quality of life, terrific schools and wonderful cultural and recreational opportunities." Mercedes-Benz USA Announces Move of Corporate Headquarters to Atlanta Several operational areas to remain in New Jersey including Parts Distribution Center and Regional Office January 06, 2015 - MONTVALE, N.J. Mercedes-Benz USA (MBUSA) today announced that it will relocate its corporate headquarters to Atlanta, Georgia, in a move designed to better serve its growing customer base and strengthen the company's position for long-term, sustainable growth. MBUSA executives and staff will relocate from its primary facility in Montvale, New Jersey, to a temporary facility in Atlanta's Central Perimeter on an interim basis. The company will construct a new, state-of-the-art headquarters expected to be completed in early 2017. MBUSA plans to begin moving employees starting in July 2015. The move, which will affect approximately 1,000 employees, will be phased to help minimize any disruption to business operations. Several operational areas will remain in both Montvale and Robbinsville, New Jersey.

The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.