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New Seat Le'on brings all-new design, more tech and "Enjoyneering" [w/video]

Not long after the Seat Toledo got its public groove on, the Seat León is here to say hello from all angles. This is the third generation of the little Spanish hatchback, and while its overall form copies its predecessor, its details prove it to be a brand-new car.
Built on the MQB platform spreading like kudzu throughout the Volkswagen empire, the new Leon is nearly 200 pounds lighter than previously and five centimeters shorter, but the front axle has been moved forward making the wheelbase around 2.3-inches longer. More interior space and luggage room is the benefit compared to the last-generation hatch.
The body has been completely redesigned with heaps more sculpting throughout and giveaways like the polygonal headlights - available in full LED - plus wedge taillights, shorter overhangs and redesigned Seat logo front and back giving away the new model.

Seat IBL Concept is a glimpse into the automaker's future [w/video]

Spanish automaker Seat has chosen the 2011 Frankfurt Motor Show as the venue where its future styling direction will be shared with the world. The vehicle upon which these styling cues have been implemented is called the Seat IBL Concept, and it's a modern minimalist language that incorporates lines familiar to the automaker in a forward-looking (if conservative) way.
The IBL is the latest in a line of Seat concepts car shown to the world, starting with the IBE concept shown at the 2010 Paris Motor Show. The automaker feels that the IBL represents a blend of sedan and coupe appeal through the combination of its spacious interior and sporty exterior appearance. We feel that the anything with four doors is a sedan, plain and simple. Still, that doesn't mean a sedan can't have strongly styled lines that work to evoke the mental notes of a coupe.
Despite our issues with automaker jargon, we think the IBL provides a touch of subtle muscle with its pushed out wheel arches and strong shoulder line. The lower fascia is aggressively angled to mimic the powerful tone, and the fascia lines are nicely complemented by the angular LED headlamps and daytime running lights.

VW CEO Winterkorn happy with rebounding Seat, Skoda

Martin Winterkorn is a happy man: Volkswagen is putting up big numbers in North America, its latest field of dreams, Audi, is breaking records every month, there are exciting cars in the pipeline - from Bugatti down to the XL1, Porsche's digestion continues, and now Skoda and especially Seat are turning in no-questions performance.
It seems Skoda has been on the ups for years, making the most of keen pricing and modern redesigns of the chassis and tech it gets handed down from big brothers VW and Audi. Winterkorn predicts the Czech brand will just about double its 2010 sales by 2018, going from 762,000 to 1.5 million.
Seat, on the other hand, wasn't just on the hotseat a year-and-a-half ago, phrases like "uncertain future" - code for "possible demise" - were rumbling in the background. A new CEO was brought in, new money and new models were thrown against the wall, and the efforts have stuck. The Spanish brand has hit three strong chords with Winterkorn, with increased sales, strong performance in China and anticipated models due. If this keeps up there won't be much left for him to do but, a la Alexander the Great, break down and cry with no worlds left to conquer.