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McLaren 720S: First look at the new hot-blooded Englishman

"Well, they're very committed and passionate," that's how a spokesman described McLaren's engineering team. Trouble is, English passion tends to be marked by a raised eyebrow, Elgar's understated Nimrod, and elegant motorcars finished in m idnight blue. Italy trumps that with arms flung wide, Rossini's operas, and blood-red cars howling down the endless straights of Emilia-Romagna. Perhaps that's the problem for McLaren, which seems to have so far built cars appreciated by race drivers and finicky poindexters, rather than those who like a Ferrari, Lamborghini, or a Maserati because of the shape, the style, the passion, and the operatic exhaust noise. Geography doesn't help (nor do engines that sound like leaf blowers). Woking in Surrey was never going to roll off the tongue quite like Sant' Agata, Bolognese, or Maranello. All this might be about to change this afternoon, however, with the launch of the second-generation of the Super Series car, the 720S, at the Geneva Motor Show. Super Series is the middle of a hierarchy of three similar McLaren car ranges: all mid-engined with carbon-fiber tubs sharing similar hard points for the aluminum, carbon-fiber, and Sheet-Moulded-Composite (SMC) coachwork and sharing the same Ricardo-built V8 bi-turbo and seven-speed twin-clutch transmission driving the rear wheels. Known as 'entry, core and high' by engineers, it starts in the Sports Series, runs through Super and into Ultimate. (Of which there has only been one example, the 2013 P1, although the new "Hyper GT" is promised in 2019.) These cars are largely based on McLaren Automotive's inaugural car, the 2011 MP4-12C. But the 720S marks a new generation and is claimed to be 90 percent all-new. The more it changes, the more it stays the same, wrote novelist Jean-Baptiste Karr, whose 19th-century musing applies to the 21st-century McLaren. Stuff that's essentially the same: The carbon-fiber tub, though it trades the predecessor 650S's aluminum superstructure for carbon fiber. The engine is the familiar Shoreham-made, 90-degree, quad-cam, dry-sump, twin-turbo, but it's been stroked from 3.8 to 4.0 liters, with two Mitsubishi Heavy Industries twin-scroll turbochargers, similar in concept to those used in the P1. These should be capable of providing more boost lower down the rev range, answering criticisms of the old car being too peaky.

McLaren launches new MSO Defined customization program

Unless you keep company with other supercar types, your chances of seeing a McLaren on the road are pretty slim – unless you're the one driving it. But for those looking to set their British supercar apart from others, the McLaren Special Operations division offers a range of personalization options. MSO has demonstrated its capabilities with a series of customized demonstrators based on the 12C, 650S and even the P1. But to give its upper-crust clients a more focused idea of the possibilities in store, Woking has now compartmentalized MSO's activities into five areas. The first is the new MSO Defined catalog, which offers buyers of the 650S and the new Asian-market 625C a full assortment of enhancements, including upgraded aero bits, carbon-fiber components and interior trim packages to make each supercar more unique. There's even an F1-inspired instrument cluster with shift lights available. Those interested in ordering entirely unique paint, leather and trim options (as 20 percent of 650S buyers and 95 percent of P1 customers have opted to date) will find what they need in the MSO Bespoke program, while limited-run models will be handled by MSO Limited. MSO Heritage will handle anything related to past models like the McLaren F1 and Mercedes-Benz SLR McLaren, while the McLaren P1 GTR will be handled by MSO Programmes. So no matter what you want out of your McLaren, Woking will be ready to handle it. McLAREN SPECIAL OPERATIONS INTRODUCES DEFINED RANGE OF OPTIONS - Five tiers identify the levels of bespoke work available to from MSO as the company embraces an unprecedented period of growth - Differing levels of personalisation offer complete tailoring of any McLaren model through MSO Bespoke, MSO Heritage, MSO Limited and MSO Programmes - New Defined range to include a line of series options available on all new McLaren models McLaren Special Operations (MSO) has announced a range of available series options for the McLaren 650S, and Asia-only 625C, under the newly established 'MSO Defined' division. This forms the first of five tiers of personalisation and support offered by MSO, catering for the needs of all McLaren customers, and joins MSO Bespoke, specialising in one-off models; MSO Limited, producing limited-edition series production cars; MSO Heritage, focused on the maintenance and storage of historic cars; and MSO Programmes which includes the McLaren P1™ GTR.

McLaren F1 boss says team will dethrone Mercedes

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