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2016 Mazda CX-3 First Drive

If there's any doubt in your mind about the importance of B-segment crossovers, consider this: our review of the 2016 Mazda CX-3 arrives on your screen less than 24 hours after our first test of the 2016 Honda HR-V. Both of these vehicles are hugely important entries for their respective automakers. And while they take a similar shape and will compete head to head, the truth is, they're very different products. The HR-V is a knockout because of its excellent packaging and added versatility over Honda's own Fit and Civic. It's a wholly competent product, and we imagine it'll be one of, if not the best-selling vehicle in the class. In terms of being desirable for customers, it checks all the necessary boxes: frugal, functional, efficient, and affordable. Mazda takes a similar approach, but focuses instead on its key strength of offering cars that are great to drive, and look damn good. What's more, the CX-3 won't have to share showroom space as the HR-V does with the Fit – the all-new Mazda2 isn't slated for the US right now. Instead, the new CUV will serve as an entry point into the brand. Because of this, Mazda is betting big on the CX-3. That all starts with a product that's appealing to the eye. Design director Derek Jenkins says Mazda "didn't want to do the funky route" with its compact CUV – a nudge to the Nissan Juke and Fiat 500X, right there. Instead, the CX-3 uses the Kodo design language that Mazda has perfected since its production debut on the CX-5 in 2012. Across the board, the company's products look incredible, and the CX-3 is right at home amongst Mazda's latest beauties. Notice the long hood with a flowing character line that runs over the front fender and down the body side, chiseled off at the end with tight rear proportions and a small overhang. Huge arches draw focus to the premium 18-inch wheels found on our Grand Touring CX-3, but swallow up the 16-inch rollers used on lesser models. The glass area is kept to a minimum, but visibility from inside is still quite good. Details like the LED accents in the head- and taillamps look premium and aggressive. From all angles, this is an attractive crossover. It's a bold, dynamic entry in a class filled with cutesy, oddball, and bland designs. Underneath the CX-3 is the Skyactiv chassis found in the new Mazda2. At 168.3 inches long, 69.6 inches wide, and 60.7 inches tall, the CX-3 is smaller than the Mazda3 in every dimension except height.

Mazda ad showing Facebook updates while driving criticized by Senate committee [w/video]

Senate Commerce Committee Chairman Jay Rockefeller, D-WV, held an all-day summit on Thursday to discuss the dangers of using modern technology while driving, during which an ad that Mazda aired during the Super Bowl was used as an example of the worrisome future towards which we're headed. While seemingly innocuous at first glance, the ad, which can be seen below, shows a brief glimpse of a driver using the Mazda Connect infotainment system in a Mazda3 to check/update his Facebook page while driving down the road.
Officials from major communications companies like Samsung, Google and Apple attended the summit, as well as representatives from automakers including General Motors and Toyota. A representative from Mazda was not present despite the company's own currently available technology being used as the poster child for the issues being discussed.
According to Automotive News, Senator Rockefeller warned the automaker and communication execs on hand that he will propose legislation to regulate the use of technology while driving if they don't work together to implement their own standards more quickly. Michael Robinson, GM's vice president of sustainability and global regulatory affairs, argued that his company has had distracted driving guidelines in place for 15 years since the advent of its OnStar system, noting that the technology in question has also helped the automaker save lives through automatic crash detection and calls to 911.

Mazda3 officially unveiled

Mazda has officially pulled the sheets off of its 2014 Mazda3. The all-new compact boasts a wheelbase that's a full 2.4 inches longer than the outgoing model, yet the hatchback is a nearly two inches shorter from stem to stern. The machine is also lower and wider than before, which should give occupants plenty of space indoors. The driver gets treated to a new human-machine interface that features a new Active Driving Display for information like vehicle speed and navigation instructions conveniently in the line of sight. Likewise, the vehicle's infotainment system has received a complete rebuild.
Outside, the new Mazda3 makes full use of the company's KODO design language, and to our eyes, the result is one of the most attractive entries in the segment. Jump under the hood, and buyers can expect to find a Skyactiv-G 2.0-liter gasoline engine with 155 horsepower and 150 pound-feet of torque, though no fuel economy estimates are available. For those looking for a bit more thrust, Mazda also offers a 2.5-liter Skyactiv-G gasoline mill with 184 hp and 185 lb-ft of torque. So far there's no word on the diesel engine available to our friends in Europe.
Both engines can be mated to either a six-speed manual or a six-speed automatic and feature the automaker's i-ELOOP brake energy regeneration systems. The recaptured energy is stored in a capacitor and used to power the vehicle's various electrical systems.