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2018 Mazda MX-5 Miata and MX-5 Miata RF pricing announced

At Chicago, Mazda has announced official 2018 pricing for the MX-5 Miata, both soft-top and RF. The trick-roofed RF version, or Retractable Fastback, has a coupe-like power hardtop that opens up into a targa. It's only natural that there are MX-5 models on display at the Chicago Auto Show, as 29 years earlier the original Miata was unveiled there. All ND generation cars sold in the U.S. have the 155-horsepower Skyactiv-G engine with a choice of six-speed manual or six-speed automatic. While the canvas-topped 2018 MX-5 starts from $25,295 as a manual Sport, the RF bypasses the Sport spec and starts directly from the Club, which for the RF means a $31,910 starting price, or $355 more than for 2017; the soft-top 2018 Club costs $29,555 in comparison, or a measly $120 hike. The manual Club has a limited slip differential, a front strut brace and Bilstein suspension. Similarly to the soft-top car, the RF also gets a Brembo/BBS brake/wheel/appearance package that hikes the price to $35,680 — and that is only available with manual transmission. That package costs $32,925 for the soft-top, which has also a $700 Recaro sport seating option for the aforementioned Brembo/BBS package, but that is unavailable for the RF. Grand Touring comes with automatic climate control, heated leather seats and adaptive lighting, at a price of $30,195 for the soft top and $32,750 for the RF. Add new-for-2018 Nappa leather for the Grand Touring for $300. At launch in the 2017 model year, the RF Grand Touring was priced $3,000 dearer than a comparable soft-top version, but that difference has now shrunk by $500. Related Video: Featured Gallery 2018 Mazda MX-5 RF: Chicago 2018 View 11 Photos Image Credit: Copyright 2018 Drew Phillips / Autoblog.com Auto News Chicago Auto Show Mazda Convertible Coupe Performance 2018 Chicago Auto Show

Mazda CEO predicts record US sales in next 2 years

The recently appointed CEO of Mazda is apparently quite the optimist, claiming that the Japanese brand, renowned for its Zoom-Zoom driving character (and more recently its sleek, refined designs and Skyactiv efficiency), is claiming the company will record its best-ever US sales within the next two years. According to a report from Automotive News, Masamichi Kogai expects Mazda to move 400,000 of its Kodo-styled vehicles in the increasingly competitive US market by March 2016, with the recently launched Mazda3 leading the charge. "It will impacted considerably by the trend of the U.S. industry. But... it's my hope we achieve the record by that time," Kogai tells AN.
The brand is currently targeting 300,000 units by the end of this fiscal year in March 2014. Given that production and sales of the Mazda3 (and consumer awareness of the 2014 Mazda6) is still picking up steam, it isn't a stretch to imagine Mazda, which sold 240,000 vehicles from January to October of 2013, hitting its target.
Along with the overall increase in sales numbers, Kogai is expecting the independent brand to take an even larger slice of the US sales pie, claiming 2.5 percent US market share, improving from its current 1.9-percent foothold so far in 2013. "I think the upper limit may be 2.5 percent for the time being," Kogai told AN, before pointing out, "We don't want to use a lot of incentives. That is not the sales approach we aspire toward."

Mazda2 refreshed for 2020 with new style and tech

The North American market Toyota Yaris is a badge engineered version of the Mazda 2. Now, the Mazda underneath the Toyota badging has received some updates in its home market of Japan, and it will be interesting to see if or when the U.S. counterpart will be refreshed with any of these updates. The 2020 Mazda 2, now indeed called "Mazda 2" instead of the older Demio name on the Japanese market, has received new front end styling to bring it in line with bigger Mazda models. The grille and bumper are new, as are the headlights with adaptive LED technology and LED daytime running lights. Apparently the headlights are constructed out of 20 individually controlled LED blocks to optimize light output and direction, which sounds awfully interesting for this class of vehicle. The front end design, just like the new 16-inch alloy wheels, is Mazda-specific and the Yarisized version is unlikely to benefit from them, especially since the headlights are also different on the Toyota. Cabin materials have also been updated, and the driver’s seat is available with six-way power adjustability for 2020. The MZD Connect infotainment has Apple Carplay and Android Auto support, like the Yaris setup. In addition, cabin comfort is said to have been improved with better soundproofing, which is sometimes sorely needed in this class of cars. Safety and convenience features include adaptive cruise control, which is impressive on a city car, and the Mazda 2 also has the G-Vectoring Control Plus system for high-speed stability. Both the diesel and gasoline versions will get Mazda's i-Eloop brake energy regeneration system. The Japanese market also gets an all-wheel-drive version, which is surely a hoot despite only being available with the automatic transmission. CarAdvice says the Australian market will receive the redesigned Mazda 2 early next year, which is probably in line with the rest of the global market that gets it as a Mazda instead of a Toyota; Mazda says Japan market pre-orders have started today and official sales will begin on September 12th. It pays to remember that the base car dates back to 2014, and that the 2020 refresh is a facelift instead of a ground-up redesign. Assuming the usually expected shelf-life for the facelifted edition, the 2 will have racked up respectable mileage from the “DJ” generation bodyshell.