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Mazda3 celebrates 10 happy years

Mazda is on the cusp of unveiling an all-new Mazda3, but the compact will mark an important milestone before that happens. The very first Mazda3 rolled off of the assembly line on June 25, 2003. A decade later, the little car has snagged some 136 awards. The first generation sold 2.2 million units over the span of six years, and the second has smiled its way into the hearts of 1.4 million buyers since 2009. Mazda notes the machine even took the honor of being the top-selling passenger car in Australia in 2011 and 2012.
So, what will the future bring? The Japanese automaker is keeping the details to itself for the moment. From the spy photos we've seen, it looks as if the new design will fall under the company's new Kodo design philosophy. That same language brought us the perilously sexy Mazda6, and the new Mazda3 should be no less attractive. You can check out those photos here.
You can also read the full press release on the compact's 10-year anniversary below.

Mazda3 diesel under consideration for US, hybrid not so much

It's been a long time coming, but we finally clapped our eyes on the real deal, officially official 2014 Mazda3 in hatchback form yesterday. Yet there's a lot more to learn about this next-generation version of what has always been one of our favorite compacts. We know that the US version will come with one of two Skyactiv engines, but what about alternatives? Will there be any... or will the gasoline-fed four-cylinders be powerful and frugal enough to carry the day?
According to Automotive News, the answer is a definite maybe. Mazda North America CEO Jim O'Sullivan has told the trade publication that his employer will consider adding the company's well-liked 2.2-liter Skyactiv diesel powerplant to the model down the road. However, the company first wants to see how the engine fares with American consumers in its big-brother Mazda6 sedan, a model that goes on sale later this year. As for a potential Mazdaspeed3 successor, mum is still the word.
Anything else? Uncharacteristically, Mazda will build a hybrid model of its new 3. We say "uncharacteristically," because the Japanese independent has long shied away from gas-electric powertrain tech. In fact, it's gone so far as to boldly announce its aversion to the technology, with auto show banners proclaiming "Not Electric. Not Hybrid. Not A Drag To Drive." Despite all that, this new generation of Mazda3 will in fact be the company's first full hybrid production model. According to AN, however, O'Sullivan says that the company has "no plans" to sell it in the US.

WAVE 2015: Metron 7 sets new record of 513 miles on one charge

Sometimes you just gotta push harder, faster, longer. Last fall, the Metron Institute team from Slovenia took their converted all-electric Mazda5 minivan on an impressive 457-mile journey from Bled (in Sloveniva) to Dubrovnik (in Croatia) without stopping to recharge at an average speed of 40 miles an hour. Today, as part of the WAVE Trophy 2015, the Metron 7 EV just finished up a drive of 826.1 kilometers (513.3 miles) on a single charge. The drive started in Berlin and ended in Karlsruhe, Germany. As you might suspect, a drive of this length on normal roads required a big battery pack. The total pack capacity was 108 kWh, thanks to the combination of the built-in 86-kWh pack that uses lithium polymer cells from Kokam and a 130-pound, 22-kWh external pack that Metron has developed that can charge the built-in pack while driving. The average speed of the 500-mile journey was 45 miles per hour (72 kilometers per hour) through rural countryside, towns, and some time on the highway. The drivers –Andrej and Jasna Pecjak – did not use air conditioning, but the fans were running. The weather was temperate enough that AC wasn't needed anyway these last two days. The Metron 7 was a part of the last two WAVE events and has been updated since the last record was set in October 2014. On the new record journey, the minivan was loaded up with gear, but the Metron engineers made improvements to the car in the last eight months: the side mirrors are smaller and they fitted a better aerodynamic cover underneath the vehicle, for example. Andrej said that the cost for the batteries was around $50,000, since some of the cells he got were used. Today's record is unofficial, but AutoblogGreen witnessed both the sealing of the charge port in Berlin and was in the car for the last 125 kilometers today. Featured Gallery WAVE 2015: Metron 7 EV Distance Record Green Mazda AutoblogGreen Exclusive Fuel Efficiency Green Culture Electric mazda mazda5 mazda5