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Jay Leno celebrates Mazda Miata's 25th birthday

Ask a car enthusiast what the best driver's car on the road is, and the Mazda MX-5 Miata is very likely to come up rather quickly. Unjustly saddled with a reputation as a "chick's car," the Miata has been, over its three generations, one of the finest driving instruments ever built - it's light, agile and rear-wheel drive with direct, snappy steering, an engine that revels in being revved and a precise, smooth-shifting transmission. The fact that it's ridiculously affordable and reliable is simply a bonus.
It should come as no surprise then, that a car with these traits has endured for 25 years, a milestone reached only by some of the most famous nameplates in the auto industry - Corvette, Mustang, F-150, SL, M3 and so on. To celebrate its 25th anniversary, Jay Leno spent some time with the little roadster that could, while also chatting with two of the Mazda employees that were central to the MX-5's arrival on the world's automotive scene, Bob Hall and Tom Matano.
Take a look below for the latest video from Jay Leno's Garage on the excellent Mazda MX-5 Miata.

Mazda announces live-streaming vehicle intro on Xbox

In April, Mazda introduced a marketing campaign titled "Game Changers" to showcase how certain people have made significant impacts in their respective sports, and now it's the Japanese automaker that is changing the game by creating an innovative way to launch a new product. Mazda is teaming up with Xbox to offer a first-of-its-kind live-streaming global debut of a new product. Mazda didn't say which model will be debuted, but our guess is that it will be the next-generation Mazda3.
The actual reveal will take place at 9 pm on June 26 during a live concert from the band Metric in New York City, but there will be other live events preceding the concert in Melbourne, St. Petersburg, Istanbul and London. Mazda will be promoting the event on social media using the hashtag #GameChanger, and there is also a contest on Xbox where one winner will receive $2,500 to attend a music event of their choice. Scroll down for the full details of the contest and vehicle debut event.

Mazda6 diesel to race at Rolex 24, team and drivers announced

Mazda is getting serious about showing off the Skyactiv-D turbo-diesel four-cylinder engine in the Mazda6. The automaker has just announced it will campaign three diesel Mazda6 racers in the Grand-Am GX class of the upcoming 2013 Rolex 24 at Daytona in a quest to walk away with the company's 24th class win. Mazda partnered with SpeedSource to develop the race version of the new sedan, with Japanese and American engineers lending a helping hand where needed. Meanwhile, Freedom Autosport and Visit Florida Racing/SpeedSource/Yellow Dragon Racing will helm teams of their own.
Each car will make use of a five-driver team for the 24-hour race on January 26. In the interim, you can check out the full press release below for more information as well as the full driver roster. Mazda says we can expect to see the No. 70 SpeedSource car under the lights at the 2013 Detroit Auto Show later this month, as well.