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Auto blog
Will Mazda sell diesel hybrids in Japan in 2016?
Thu, Aug 14 2014Could the "Zoom Zoom" automaker start making hybrids that go "glug glug glug"? Mazda, known for its fuel-efficient Skyactiv engine line, will be the first Japanese automaker to make a diesel-hybrid vehicle for Japan and Europe. According to the Yomiuri Shimbun, Mazda may start making its oil-burning hybrids as soon as 2016, and the powertrain may reach fuel efficiency levels of as much as 95 miles per gallon (one the more lenient Japanese driving cycle). That'd make such a vehicle line about 30 percent more fuel-efficient than standard diesels and about eight percent more fuel efficient that the Toyota Prius C compact hybrid (known as the Aqua in Japan). Mazda has been dismissive of hybrid and electric powertrains, instead focusing on Skyactiv technology to maximize fuel efficiency from conventional gas-powered engines. Diesel powertrains account for about half of the light-duty vehicles sold in Europe each year, while Japan's diesel sales of 76,000 vehicles last year were about three times as many as were sold there in 2012. In January, Mazda said that it would delay the introduction of its Skyactiv-D diesel engine from what was to be a spring 2014 debut. The reason was to fine-tune the engine's performance/fuel economy balance. Mazda representatives didn't immediately respond to a request for comment from AutoblogGreen about the diesel hybrids.
More photos of the 2014 Mazda3 sedan
Wed, 10 Jul 2013Thanks to the folks at Top Gear Russia, we got an early glimpse of the 2014 Mazda3 sedan. Now, Mazda has released more images of its sleek new four-door, and if you like what the Japanese automaker has done with the five-door hatchback, you won't find anything to complain about with the sedan.
Many would argue that the Mazda3 sedan looks like a scaled-down version of the new Mazda6, and in many cases, that's true. But there are subtle details about the Mazda3 that we really like, starting with the larger grille that makes for a slightly more aggressive front end. On the profile, we like how the strong arching character lines that flow over the front and rear wheel wells intersect in the middle of the car and then taper off. At the rear, a short decklid rounds off a very clean design with taillamps that are indeed reminiscent of the larger Mazda6.
We can't yet confirm powertrain details (or any other specifications, really), but we fully expect the same 2.0-liter and 2.5-liter Skyactiv-G engines to carry over from the hatchback, as well as the six-speed automatic and manual transmissions.
Mazda revamping dealers with 'Retail Evolution'
Sun, Aug 30 2015Mazda introduced its Retail Revolution dealership design language 12 years ago, which focused on open-plan spaces, multimedia areas, and allowing customers to interact with the brand before needing to interact with a salesperson. Two years ago the carmaker started work on the next step in its dealership design, and the new language, called Retail Evolution, was unveiled at Mazda of Everett in Seattle, Washington. Aiming to make the Mazda brand feel more premium and increase dealer profits, it goes even further on the open-plan to create "a new level of business transparency." It's all done with a lot of black, white, raw wood, metal finishes, and a lot of glass. Mazda Lounges will offer free wi-fi, and digital displays will replace static photographs. So as not to hurt showrooms still recouping their investment in Retail Revolution, Mazda will work with dealers to figure out how best to update facilities, and the Retail Evolution has three tiers that can be adapted to particular locations. The press release is below, a couple of renderings are above. MAZDA ANNOUNCES ALL-NEW RETAIL EVOLUTION DEALERSHIP DESIGN Mazda of Everett Showcases First Ground-Up Retail Evolution Design IRVINE, Calif. (August 27, 2015) – Mazda North American Operations (MNAO) today announced its all-new dealership design, dubbed "Retail Evolution", featuring an open concept floorplan that offers a new level of business transparency, and a look and feel enhanced through the use of natural materials that results in an even more upscale decor than the company's current popular Retail Revolution design. The first Retail Evolution dealership built from the ground up to this exacting standard will be Mazda of Everett in Seattle, Wash., opening today. "Thanks to our KODO design philosophy and suite of SKYACTIV technologies, our vehicle lineup has never been stronger. We are now able to take that groundbreaking design language and translate it into our dealership experience," said Jim O'Sullivan, president & CEO, MNAO. "Retail Evolution embodies the spirit and direction of the Mazda brand, while offering an upscale experience our customers expect and deserve." Clad in premium black, clean white, and featuring new chrome Mazda signage, the new Retail Evolution Mazda dealerships will provide dealers with strong curb appeal. New materials throughout the building give dealers an upscale look and feel with warm raw-material tones of wood and metal in the showroom.