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Mazda revamping dealers with 'Retail Evolution'

Mazda introduced its Retail Revolution dealership design language 12 years ago, which focused on open-plan spaces, multimedia areas, and allowing customers to interact with the brand before needing to interact with a salesperson. Two years ago the carmaker started work on the next step in its dealership design, and the new language, called Retail Evolution, was unveiled at Mazda of Everett in Seattle, Washington. Aiming to make the Mazda brand feel more premium and increase dealer profits, it goes even further on the open-plan to create "a new level of business transparency." It's all done with a lot of black, white, raw wood, metal finishes, and a lot of glass. Mazda Lounges will offer free wi-fi, and digital displays will replace static photographs. So as not to hurt showrooms still recouping their investment in Retail Revolution, Mazda will work with dealers to figure out how best to update facilities, and the Retail Evolution has three tiers that can be adapted to particular locations. The press release is below, a couple of renderings are above. MAZDA ANNOUNCES ALL-NEW RETAIL EVOLUTION DEALERSHIP DESIGN Mazda of Everett Showcases First Ground-Up Retail Evolution Design IRVINE, Calif. (August 27, 2015) – Mazda North American Operations (MNAO) today announced its all-new dealership design, dubbed "Retail Evolution", featuring an open concept floorplan that offers a new level of business transparency, and a look and feel enhanced through the use of natural materials that results in an even more upscale decor than the company's current popular Retail Revolution design. The first Retail Evolution dealership built from the ground up to this exacting standard will be Mazda of Everett in Seattle, Wash., opening today. "Thanks to our KODO design philosophy and suite of SKYACTIV technologies, our vehicle lineup has never been stronger. We are now able to take that groundbreaking design language and translate it into our dealership experience," said Jim O'Sullivan, president & CEO, MNAO. "Retail Evolution embodies the spirit and direction of the Mazda brand, while offering an upscale experience our customers expect and deserve." Clad in premium black, clean white, and featuring new chrome Mazda signage, the new Retail Evolution Mazda dealerships will provide dealers with strong curb appeal. New materials throughout the building give dealers an upscale look and feel with warm raw-material tones of wood and metal in the showroom.

Honda may recall up to 1M vehicles for airbag issue, following Toyota's lead

It seems Toyota won't be the only one recalling the faulty Takata airbag inflators for long. Honda insiders in Japan claim that the company is getting close to announcing its own worldwide campaign that would begin before the end of June.
Unnamed sources close to Honda in Japan tell Automotive News that the company is pursuing an internal investigation into possibly affected models and is working with Takata to gather more information. They claim that it could involve even more than the 1.14 million cars worldwide that the automaker covered under the first recall for the problem in April 2013, including 561,000 vehicles in the US.
Toyota jumpstarted this process last week when it recalled over 2 million cars worldwide, including 844,277 in the US. Soon after, the National Highway Traffic Safety Administration began a preliminary evaluation into the issue following six reported incidents, and started assembling data about potentially affected models from Toyota, Honda, Mazda, Nissan, Chrysler. NHTSA also began investigating Takata itself.

Mazda previews new CX-9 ahead of LA debut

Mazda will unveil its new CX-9 crossover at the upcoming Los Angeles Auto Show. The teaser rendering above gives us an idea of what to expect. The CX-9 was launched nine years ago. And though it's undergone a series of updates along the way, it's due for replacement. Fortunately that's just what Mazda has in store. We saw that much ourselves in spy photos and videos of the upcoming new model undergoing testing, and the company whet our appetites with the reveal of the Koeru concept at the Frankfurt Motor Show just a couple of months ago. Judging by the rendering above, it would appear that the new CX-9 will draw heavily from that design study in its production form. Naturally some details will be changed along the road from show stand to showroom, including the usual suspects like the wheel size and wing mirrors. Most notable, however, is that while the Koeru concept incorporated five seats, the CX-9 is a seven-seater – and the new model is confirmed to keep that three-row setup. Beyond that, the new CX-9 is set to apply the latest evolution of the company's Kodo design language – as seen on the aforementioned Koeru and sleek RX-Vision concepts – to a larger form. It also promises to feature Mazda's latest Skyactiv technologies to keep it up with the times. For more than that, however, we'll have to wait – but not too long, as the vehicle is set to debut mere weeks from now at the LA show. Mazda to Unveil All-New CX-9 Three-Row Midsize Crossover SUV at Los Angeles Auto Show HIROSHIMA, Japan, Nov. 4, 2015 /PRNewswire/ -- Mazda Motor Corporation announced today it will premiere the all-new Mazda CX-9 three-row midsize crossover SUV at the 2015 Los Angeles Auto Show, which runs from November 20 to 29. Fully incorporating the latest SKYACTIV technologies and KODO—Soul of Motion design, the all-new CX-9 is a high-end model of Mazda's new-generation lineup. The all-new CX-9 builds on the feeling of life imbued by KODO and moves toward a more premium design execution that befits a three-row midsize crossover SUV.