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Mazda on sales upswing in Europe but won't build there

Auto sales in Europe have been a tricky proposition for some years, but Mazda has seen some success on the backs of the CX-5 and new Mazda6. According to a report form Automotive News Europe, though, that doesn't mean we should be looking for the Japanese manufacturer to set up production operations there.
Mazda's European CEO, Jeff Guyton, explained to AN that "Our intention is to have manufacturing scale. That gives you scale economy and quality through repeatability." In other words, a big honking plant in one part of the world is preferable to a half dozen small factories building the same vehicles.
European sales for Mazda are up 5.4 percent in the first half of 2013, with 74,000 units sold. That kicked the Zoom-Zoom brand's market share up from one to 1.2 percent. Small gains, but gains nonetheless. According to Guyton, Mazda would need to sell 200,000 units of just one model in Europe for local production to make sense. Mazda's best European year saw 320,000 units sold across the entire range.

Toyota delays Mexico plant as it plans U.S. plant with Mazda

TOKYO — Toyota will push back the start of operations at its scheduled new plant in Mexico, to the first half of 2020 from the initial plan of 2019, the company said on Thursday. Japan's top automaker had initially planned to start building the Corolla sedan at the $1 billion Guanajuato plant but said last week it would switch production to a new U.S. factory to be built with Mazda. Toyota said the delay was necessary to adjust its supply chain in Mexico to produce the Tacoma pickup instead of the Corolla compact car. That factory could also build sport utility vehicles, a Toyota spokesman in Mexico said last week. "With the production model change to the Tacoma pickup, the start of production will consequently be in the first half of 2020," a Toyota spokeswoman said. "However, we will make our utmost effort to advance the timing in order to minimize the impact to suppliers and the local community." Until the scheduled start of the joint venture plant with Mazda in 2021, Toyota will supply the Corollas that were initially slated to be built in Mexico from its factories in Mississippi and Japan, the company said.Related: Mazda-Toyota partnership has us dreaming of a rotary hybrid Reporting by Makiko YamazakiRelated Video:

2020 Mazda MX-5 Miata due for price bump, more safety tech

Mazda hasn’t released official information yet on its 2020 MX-5 Miata, but CarsDirect got its hands on an early draft of an order guide, which suggests both the soft- and hard-top versions of the roadster are due for a price bump after receiving more standard safety technology and some suspension upgrades on certain manual models. Starting price on the 2020 Miata Sport Soft-Top will be $26,580, not including destination, which is reportedly not yet listed, according to the report. ThatÂ’s $850 above the non-inclusive 2019 base price. The price hike on the Grand Touring trim is even higher, at $1,090. For the RF Club Hardtop, starting price inches up by $700 to $33,045 — again, excluding destination, which was $895 for 2019. If you want to drive stick, prepare to pay more for the Grand Touring manual versions, which will climb by $890 and $1,090 for the soft- and hard-top versions, respectively. ThatÂ’s down to new Bilstein shocks, a limited-slip differential, front shock tower braces and a sport-tuned suspension, which should make for fun driving for stick enthusiasts. The big news is that the i-Activesense suite of safety technologies, previously offered as a package, will go standard across all trim levels. It features lane departure warning, blind-spot monitoring, rear cross-traffic alert and low-speed automated braking. Apple CarPlay and Android Auto will also reportedly debut on both versions of the roadster as standard on Club trims and above. The Miata is already coming off a 2019 when it got an infusion of 26 more ponies and 3 pound-feet, bringing output to 181 hp and 151 lb-ft from its 2.0-liter Skyactiv-G inline-four engine, plus that limited-edition 30th Anniversary model. Looking ahead, Mazda is reportedly toying with the idea of electrifying its lightweight roadster for its next generation, expected mid-next decade. Related Video: