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Mazda's Hofu plant builds its ten-millionth car

Ten million is a lot no matter which way you cut it, and no matter what you're talking about: Ten million dollars, ten million miles, ten million people... certainly ten million cars. And that's the milestone that Mazda's Hofu plant in Yamaguchi prefecture of Japan has just achieved.
The Hofu facility has been in operation since 1982, and was supplemented with a second plant on the same site ten years later. Hofu reached a million units built in 1986 and five million in 2002. But with production now at 482,100 units per year, it took less than twelve years to double that previous milestone.
The magic ten-millionth car was a new Mazda6 (known locally as the Atenza), which is built at Hofu Plant No. 2, while Hofu Plant No. 1 gears up for the new Mazda3 (aka Axela). Scroll down below for a related press release.

Mazda Miata livery design contest in Forza Horizon 2

If you're into video games, creativity, the Mazda MX-5 Miata and South by Southwest, then there's a contest in Forza Horizon 2 you'll want to know about. Called the Livery Design Contest, your job is to head to Xbox Live sometime before midnight on January 4, 2015 and design a paint job for the 1994 Miata in the game. A panel of judges will evaluate designs for originality, aesthetic design and technical proficiency, and settle on up to five semifinalists who will regroup in the next round, which is public voting. Come January 26, the public can begin voting on its favorite design until February 12, to narrow the semifinal pool down to two. Those two will be flown to South by Southwest in Austin, TX – which happens from March 13-22 – and one of them will be crowned the winner. Said winner will lumber away from the event with $3,500 worth of prizes, including a 55-inch curved-screen television, and their livery will be free to all of the minions playing Forza Horizon 2. There's also a Mazda hub on Xbox Live for everyone to take an in-depth look at the 2016 Miata, if you just like to watch, in which case you may also want to see the related videos joining the press release below. MAZDA TEAMS UP WITH XBOX TO LAUNCH 2016 MX-5 - Mazda MX-5 Livery Design Contest Now Live in Forza Horizon 2 - - Branded hub allows Xbox users to virtually tour 2016 MX-5 and enter MX-5 design contest - Winning design to be featured in Forza Horizon 2 and gifted to all players IRVINE, Calif. (December 4, 2014) – For the second consecutive year, Mazda North American Operations (MNAO) is teaming up with Xbox, this time to promote the launch of the 2016 Mazda MX-5 and give Forza Horizon 2 players the chance to enter the Mazda MX-5 Livery Design Contest. An interactive experience with the 2016 Mazda MX-5 and information on the design contest will be available through the Mazda branded hub on Xbox 360 and Xbox One. The Mazda MX-5 Livery Design Contest, which is now live through January 4, 2015, will give Forza Horizon 2 players the opportunity to design the livery for the 1994 Mazda MX-5 currently available in-game. Two finalists will be awarded a trip in March to South by Southwest 2015 for the final design showdown. The winner will walk away with a new 55-inch curved TV, audio music system, Xbox One Kinect console and one MadCatz Racing Wheel estimated at $3,499.95.

2016 Mazda2 won't come to the US

Hoping to get your hands on the new Mazda2? Don't get your hopes up too high, because the latest word has it that the new hatchback won't be available in the United States. According to the report from Automotive News, Mazda's US office has decided against bringing the new Mazda2 to American showrooms. This despite it being made just south of the border in Salamanca, Mexico. The reasons are apparently two-fold. For starters, Mazda sales offices around the world have been clamoring for larger allotments of the new 2, and the company can only supply so many. "We could have had it, but we would have had a number that didn't make much sense with 600 dealers and with the marketing it takes to launch a new car," Robert Davis, Mazda's senior VP of US sales operations, told AN. For another, Mazda is apparently not convinced the new supermini would resonate with US buyers, who are increasingly migrating towards crossovers. So Mazda is focusing instead on "products that make us and our dealers considerably more profit than a Mazda2 does." That doesn't mean the latest Mazda2 will be entirely out of our reach forever, though. The company's agreement with Toyota will see a sedan version sold in the US as the Scion iA. Mazda is also certifying it to US safety and environmental standards so that it can sell the 2 in Puerto Rico, which means that it wouldn't take much to change course and bring the hatchback into the US in the future: "It'll always be there if we need it," Davis told AN. Reached for comment, a spokesman for Mazda's North American operations told Autoblog that "The Mazda2 launch in the U.S. market is on hold in order to evaluate the B-Car segment and enable us the opportunity to focus on the launches of the refreshed Mazda6 and CX-5, and the all-new MX-5 roadster and CX-3 subcompact crossover SUV." That leaves the aforementioned CX-3 - which is, incidentally, based on the same architecture as the Mazda2 - as the smallest mainstream model that Mazda will offer Stateside.