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Mazda3 sales off to rocky start despite massive critical acclaim

Like just about every other auto publication we've seen, we loved the way the Mazda3 drove when we reviewed it a few months ago, but those glowing reviews apparently aren't helping its sales. The new compact may be falling victim to a sales war between the Toyota Corolla and Honda Civic, with the newcomer getting squeezed out by those with more established names and bigger marketing budgets.
According to Automotive News, Mazda3 sales have fallen every month since last August, and its sales are down 27 percent in the first two months of 2014. It certainly isn't helping that the entire compact segment is down five percent this year as well.
The biggest problem for the new model seems to be its price compared to rivals. Mazda is not offering the incentives that are on the hood of competitors. With the previous generation, the company offered more than $2,700 on the hood to move them out, but the current model only carries about $1,233 in markdowns, according to AN.

Mazda CX-5 updates bring nav to more trim levels

The refreshed 2016 Mazda CX-5 is already one of our favorite crossovers of its size for the model's engaging driving experience, upscale interior, and slick infotainment system. For a new 2016.5 model year upgrade that arrives in January, Mazda gives customers even more standard features to enjoy, but prices also tick upward. The Japanese automaker just gave the 2016 CX-5 light upgrades like LED signature lights and an update to the Mazda Connect infotainment system. The 2016.5 updates add a backup camera on every version except for the base front-wheel drive Sport with the six-speed manual. For buyers considering higher trims, all Touring and Grand Touring models get the welcome inclusion of standard navigation, and the Touring now comes with heated front seats, too. The extra tech comes with a jump in cost. As of Dec. 15 Mazda increases its delivery and destination charge from $820 to $900 for crossovers and $835 for cars. The change brings the base price of the front-wheel drive 2016.5 CX-5 with a manual gearbox to $22,695, and the top-spec all-wheel drive Grand Touring now retails for $30,770. 2016.5 Mazda CX-5 Adds More Standard Features to Best-Selling Compact Crossover - Backup Camera Now Standard on Most Trim Levels, Navigation Added to CX-5 Touring and Grand Touring - IRVINE, Calif., Dec. 18, 2015 /PRNewswire/ -- Just in time for Christmas, Mazda North American Operations (MNAO) has announced pricing and packaging for the 2016.5 Mazda CX-5 compact crossover, adding value and reducing complexity in CX-5's trim level structure. 2016.5 Mazda CX-5 Adds More Standard Features to Best-Selling Compact Crossover New for the mid-model year, a backup camera is now standard on all trim levels equipped with Mazda's SKYACTIV-Drive six-speed automatic transmission. CX-5 Touring models gain standard navigation and heated front seats. CX-5 Grand Touring models also add navigation as standard equipment. "The added content in 2016.5 CX-5 reflects our customers' tastes toward premium features in a compelling, fun-to-drive, stylish crossover," said Robert Davis, Senior VP of U.S. Operations, MNAO. "CX-5 buyers are educated, upwardly mobile, active-lifestyle individuals. With these updates, we aim to provide them with an even greater ownership experience." Previously, CX-5's backup camera was part of the Rear View Camera Package on the CX-5 Sport trim level. Navigation was available in the CX-5 Touring and Grand Touring Technology Packages.

Meet our new long-term 2016 Mazda MX-5 Miata Club!

We have a new Miata! For a year! And yeah, we're excited about it. This adorable roadster was added to our fleet over a month ago, but we've just now stopped driving it long enough to tell you about it. You can watch our unboxing video for this new long-termer above. (Spoiler alert: The car in the box is a Miata.) Then read a little more about which options and features we chose and why. What we got We chose the mid-line Club model because it's the only way to get the suspension with Bilstein shocks, the limited-slip differential, and a shock-tower brace. Club also includes an appearance package with a front air dam, side sill extensions, a rear bumper skirt, and a ip spoiler for the trunk. We chose Ceramic Metallic paint because it's white and silver and awesome all at once. The only option we chose is the Brembo/BBS Package. In addition to the upgraded brake system and 17-inch wheels alluded to by the title, this package adds Mazda's advanced keyless entry – you can unlock the doors and start the car without taking the key-thing out of your pocket. The MSRP for the car is $32,835. What we skipped The Grand Touring trim (too fancy), the automatic transmission (too few pedals), and extra-cost red paint (not ceramic enough). Grand Touring adds lots of convenience stuff like rain-sensing wipers and auto climate, some active safety systems, and leather. We wanted the upgraded chassis instead, and we' were trying to save some (hypothetical) money. Why we got it Because it's a Miata, and we like fun. The plan is to drive the bleep out of it for a year and report on the experience along the way. We'll take it to a track or two, keep the top down as far into winter as possible, and then slap some snow tires on it to continue . Maybe at a slight angle relative to straight-ahead at times. We'll see. If you have questions about this car, leave them in the comments below and we'll address as many as we can during the coming months. Miata! Related Video: